1979 Golden Age

"Should we give up Berlin and go to Cannes?" Fu Qi suggested.

"Let me think about it..."

Chen Qi walked around the room a little upset.

Each of the three major European exhibitions has its own preferences. Berlin likes political elements, Venice focuses on the exploration of human nature, and Cannes focuses on innovation and realistic themes, so going to Berlin is the most likely.

"I met Chairman Hader last time I went to Berlin!"

Chen Qi suddenly spoke up and thought: "Let's make a version first and send it to Berlin to see if we can get some leniency and give them some time."

"Will this work?"

"Try it! Berlin needs Chinese-language films now, and "Life is Beautiful" should suit their appetite."

Historically, "Red Sorghum" missed the registration time and was sent there very late.

Chen Qi could only try it, otherwise he would have to go to Cannes, but it was not very reliable. He could send the lesbian love film shot by Li Hanxiang to Cannes, but he didn't want to send "Life is Beautiful" to Cannes.

The matter was agreed.

Chen Qi adjusted his mood in time and was in a relaxed and natural state again. Being a boss is like this. The boss is so bitter and resentful that the company seems to be going bankrupt at any time, and the employees run away at any minute.

He came to the recording studio.

Li Lingyu was singing inside. He picked up the headphones and listened. It was a Taiwanese folk song "Walking Barefoot on the Ridge": "On the country road at dusk, the setting sun is scattered all over the ground..."

The voice is sweet and moving, and the lyrics describe the countryside without any love.

Li Lingyu just came to Hong Kong, and her task is to record songs.

Chen Qi arranged three songs for her, "Walking Barefoot on the Ridge", "Snail and Oriole", and "Beauty Chant". The first two are Taiwanese folk songs. "Beauty Chant" will not be played first, waiting for the audience to request it, because the audience has requested it, so it has a legitimate reason.

Originally, I wanted her to sing "Orchid Grass", but I saw that the lyrics were written by Hu Shi.

Hu Shi is a traitor certified by the Kuomintang and the Communist Party. This is not the Internet era of later generations. Chen Qi should be steady if he can be promoted to a saint.

There is also Zhang Mingmin. Although "My Chinese Heart" became a duet with Liu Dehua, Chen Qi also asked him to sing two more songs, "Country Road" and "Grandma's Penghu Bay".

...

He walked around, got out and got in the car, and told Xiao Mo to go to ATV.

Hong Kong is getting colder in November. From the relatively remote Clearwater Bay to the city, there are still a lot of cars.

By the end of the year, Chen Qi's only work is "Ghost", and he has to consider how to promote it.

In the impression of the younger generation, with the decline of Hong Kong entertainment, the rise of domestic entertainment and the notoriety of fan circles, it seems that Hong Kong lacks fan culture. In fact, it is not the case. Most of the things played by domestic entertainment now are picked up from others.

It's just that the time is too long, and some things have been gradually forgotten.

For example, in the 1980s, the famous Alan Tam and Leslie Cheung rivalry was about Alan Tam and Leslie Cheung. The two groups of fans often had verbal battles, quarreling or scolding, and even physical conflicts... This is the most typical fan circle.

But not everyone can be an idol.

There are not many leftists, and only two qualified ones are Liu Dehua and Zhong Chuhong.

Many people like Liang Jiahui, but few people worship him as an idol. The same is true for Qiu Shuzhen. She is too lustful. The films she shoots in real life are generally not of high quality, so it is difficult to establish an idol foundation. But now that she has shot "Happy Ghost", she can try.

Chen Qi wants to use "Ghost" to establish a fan club for the leftists, organize regular activities, such as meeting and shaking hands, signing autographs, sending photos, organizing private screenings, etc.

After having a mass base, you can make videotapes.

Of course, the premise of all this is that "Ghost" is a big hit at the box office!

"Ding Di!"

Gundam parked in the parking lot of ATV, Chen Qi got off, went upstairs and went straight to Li Zhuanglie's office.

He was like a third-rate lobbyist in ancient times, and he spoke loudly as soon as he entered the door: "Director Li, I'm here to give you a huge fortune!"

"Mr. Chen, I know you well. I know a little about your style. What do you want to get for free this time?"

"When have I ever gotten anything for free? I always exchanged for a premium!"

Chen Qi sat on the sofa unceremoniously and said: "I have a movie coming out on Christmas, and I want to use your platform to promote it."

"Are you still looking for foreigners to make fake news?" Li Zhuanglie frowned.

"It's not fake news!"

"What about "Water Challenge"? Oh, I was just about to tell you that the weather is cold and the water is cold. Some contestants have complained recently."

"So I came just in time. Remember I reminded you before that "Water Challenge" is seasonal and can be moved indoors in winter. This time I came to perfect this idea."

Chen Qi was methodical and laid out one by one: "First, the name needs to be changed. It can be called "Christmas Special Edition Supermarket Winner"!"

"Three groups of contestants, two people in a group. We will be Andy Lau, Cherie Chung, Leung Ka Fai, Yau Shu-chun, Liu Xuehua, and Moon Lee."

"There are four levels in total. The time for each level is accumulated. Finally, use the accumulated time to buy goods in the supermarket..."

It was more abstract, and Li Zhuanglie seemed to understand.

Chen Qi simply pointed to a TV in the office and asked, "How much is this worth?"

"How do I know?"

"Guess!"

"2,500 Hong Kong dollars?"

"Okay, let's take it as 2500 yuan, then the first level is, within a limited time, three groups of players go to the supermarket to buy things, whoever's total price is closest to 2500 yuan, whoever wins 20 seconds, and the things they buy belong to them!"

"Got it!"

Li Zhuanglie clapped his hands and said excitedly: "Set up the levels in this way, win time, and finally buy in the supermarket!"

The more he thought about it, the more excited he became, and he kept saying: "Mr. Chen, I admire your brain so much, those housewives will go crazy! You don't know how strong the fighting power of Hong Kong housewives is!"

I know, I know, I've seen too many old men and women grabbing eggs...

Chen Qi nodded.

"And this format is too GG-friendly. The supermarket can sponsor the venue and the products. We basically don't have to spend any money... Hey, but how do you promote your movie?"

"I'll make some promotional materials for "Ghost" and put them in the supermarket. Those who grab them will pay double the price.

You can also set up a quick answer session to ask some information about the movie.

The program is not just one episode. One episode will be released in early December, and then a few more episodes will be made after the audience signs up. The popularity must be raised before the release. On Christmas Eve, I want the whole of Hong Kong to know that there is a movie "Ghost"!"

Chen Qi spread his hands and smiled, "Look, I'm not doing it for free, are you going to do it?"

This program originated from CCTV's "Supermarket Big Winner", and was later renamed "Happy Housewives".

The highlight is to go into the supermarket and take whatever you want within a limited time.

What Li Zhuanglie said is still one-sided. The audience is not just housewives. Men, women, young and old will like it because it involves people's instinctive pleasure: doing it for free!

(No more...)