1991 Starting from the core

Su Yuanshan hummed slightly, he knew why Zhou Xiaohui thought so.

The reason is very simple. The logic of acquiring companies is the same as buying electronic products - buy new rather than old, buy advanced rather than outdated.

If SK Telecom has become the largest semiconductor company and the largest DRAM supplier in the country after acquiring Hyundai Electronics and LG, then it can obviously be bought...

But the problem is that neither Hyundai Electronics nor LG Semiconductor Division can rival Samsung in the DRAM field. After the merger and acquisition, they may be able to catch up with Samsung in terms of production capacity, but in terms of technology, especially In terms of the most important single-unit capacity, there is indeed still a bit of a gap.

——Although the current mainstream PC computer memory capacity is still 32/64MB, Samsung has already released a single DRAM particle with a capacity of 8MB in the middle of the year. This means that as long as the PC market can accept it, Samsung can come up with it at any time. Particles that feed PC memory needs come.

On the other hand, LG's product line is still stuck at 2MB or even 1MB particles, and its architecture has not been able to break through.

If they are unable to break through the single-chip capacity architecture, once the semiconductor market picks up, their demise will be the only thing waiting for them.

Therefore, in Zhou Xiaohui's view, it is enough to buy Hyundai Electronics. At least Hyundai Electronics surpasses LG in terms of technology and scale. With Hyundai Electronics, LG's semiconductor department is purely redundant.

"But Sister Xiaohui, you have to consider another point."

Su Yuanshan closed his eyes and smiled: "What do you think we came to Bang Country for? We are not here to help the poor, we are here to do business."

"Even this business is not limited to business within the country - you also said that Korea is too small. In such a small country, they are no better than us. They have a large land, rich resources and a large population. They are naturally worried and have a sense of expansion."

"So, in a sense, we have no enemies here. Everyone can be a partner with us."

Zhou Xiaohui was startled, and after thinking silently for a few seconds, she asked: "What about Samsung?"

"Samsung is just a target that we specially set up - as I said before, Korea is so small that before they have the ability to fully enter the world, they have to compete in their own country, right?"

"Then since we have to compete in our own country, we need to help the weaker ones."

"You are now the CEO of SK Telecom, but you are also the executive director of Yuanxin... If you think about it from Yuanxin's perspective, although we entered Korea because of SK, have we not given up cooperation with Samsung?"

"And Samsung is also aware of this, and they have also listed us as their opponents. But this opponent is not a life-and-death kind, but a relationship of competition and cooperation."

"For example, when it comes to operating systems and processors for mobile devices, Samsung chose our YOS and YX architectures without hesitation - if Li Jianxi dared to follow Palm and Symbian, and then choose PowerPC as the architecture - I would Not to mention that Yuanxin will fully help SK Telecom and LG, depending on their choices, they will eliminate themselves."

"So... the acquisition of LG's semiconductor department, in the final analysis, is to help LG and get the business done at the same time - you understand the national sentiment of the people of Bangkok better than I do, and you know that the brand xenophobia of Bangkok people is very strong."

"Yes." Zhou Xiaohui nodded: "I understand, we are here to unite all forces that can be united to defeat Samsung."

"There is no need to defeat us, we just need...all the semiconductor and electronics companies in the country to establish an unbreakable cooperative relationship with us."

…

At ten o'clock, Su Yuanshan arrived at the LG Group headquarters building on time, and LG head Ju Benmao went out to greet him.

The whole morning, both parties spent the whole morning in a friendly atmosphere. Gu Benmao took Su Yuanshan to visit the LG headquarters, and also demonstrated the LCD panel technology and plasma technology that LG currently has considerable advantages in.

At noon, after entertaining Su Yuanshan at the headquarters, Gu Benmao took Su Yuanshan to the semiconductor department. After the visit, the two parties sat down in the conference room of the semiconductor department and began formal negotiations.

"Mr. Ju, I just took a look and it seems that LG Electronics has invested a lot in LCD panels?" Su Yuanshan and the other party crossed their legs at the same time, both assuming a very leisurely posture.

"Yes." Gu Benmao is in his early fifties this year. As the third generation successor of LG Group, he, like other successors of family businesses, first studied abroad, then returned to China to work at the middle level, and finally became a senior executive. However, for others, this path may take more than ten years or even longer. It only took him five years to become the head of LG Electronics, and three years ago, he took charge of the entire LG. group.

Faced with Su Yuanshan's problem, Ju Benmao made no secret of it: "Although LCD panels have many disadvantages compared to plasma panels, they are more versatile and we have no reason to give up."

"Well, it seems that LCD panels will usher in a production capacity explosion period." Su Yuanshan smiled: "This is good news for us."

"Haha, then Mr. Su, would you like to consider our LCD panel?"

As he spoke, Gu Benmao looked at the laptop behind his secretary on his lap - yes, it was an Xbook.

Su Yuanshan blinked and cursed the old fox in his heart.

The sales of Yuanxin Xbook are not “good”, but they are far from “failed”. Driven by Yuanxin's insistence on going high-end and experimenting with advanced technologies year after year, Yuanxin has already gained a large number of fans in the technology circle. These people are still willing to pay for Yuanxin's new products.

Since its release, Xbook has sold nearly 5,000 units. Although in front of big players such as Toshiba, IBM, HP and Compaq, the global shipments account for less than 3%, if they can be replaced with LG's 14.1-inch display, it will be a good order. .

And the most important thing is that LG’s LCD panels are indeed better than BOE’s.

"Yes, product differentiation has always been what we are pursuing." Su Yuanshan agreed readily: "However, Mr. Gu, can you also consider using our YX architecture for new mobile phones?"

Ju Benmao answered equally readily: "Yes."

Su Yuanshan shook his head in his heart.

Frankly speaking, Su Yuanshan did not expect that LG did not join the YX architecture camp immediately before. Because everyone knows that LG Electronics has almost always been learning from Samsung Electronics. Basically, whatever Samsung does, LG will follow suit.

If we want to judge someone who can follow Samsung's good example, then LG must be the first seed player.

But when Yuanxin held the YOS development conference, although LG was also present, it did not sign the contract in the end. Instead, it turned around and embraced Symbian.

After learning that Symbian was released as promised, Su Yuanshan was not polite and insisted on installing the mYOS system into the Vidoo6/7 series.

He even thought that the volume was not powerful enough, so he directly let the Vidoo7 series skip the "blue screen mobile phone" stage and enter the color screen era.

Of course, it is obviously impossible for Vidoo7 to use a TFT LCD screen like Yidoo. Instead, it uses an STN LCD screen that is relatively mature in technology and cheaper. However, it is still the first color mobile phone that can be recorded in history. Coupled with Yuanxin's brand appeal, its sales are also quite good year-on-year.

As a result, in the past month, mobile phone manufacturers targeting remote cores, such as MOTO, Siemens, and Nokia, have also launched high-end STN color screen mobile phones.

——Even if it cannot keep up with concept models like Yidoo, the main models of the Vidoo series must keep up, otherwise the brand value will naturally be lowered.

Precisely because of the presence of Yuanxin, the king of volume kings, the process of mobile phone intelligence has accelerated much faster.

Now, LG has obviously realized this, and even realized that it was wrong for them to follow Samsung's lead.

You should follow Yuan Xin.

…

After writing several bad checks to each other, Su Yuanshan also decided not to play Tai Chi with Gu Benmao anymore, and asked with a smile: "Mr. Gu, I don't know what you think about SK Telecom's proposal to acquire your semiconductor business unit. of?"

Gu Benmao took a deep look at Su Yuanshan, and after a few seconds of silence, he smiled: "At the beginning, we really wanted to sell the semiconductor division."

Su Yuanshan frowned without leaving any trace!

Want to sell initially?

"What about now?" Su Yuanshan stared at Gu Benmao.

"Now...we hope to join SYD." Gu Benmao looked at Su Yuanshan with a very sincere attitude.