A Magician with Super Powers
Chapter 183 The goal of 100 million viewers
The figure of 25.52 million alone may not be enough to describe the image, but compared with NBC’s another trump card program "Golden Globe Awards", its viewership in recent years has been less than 20 million.
For the more popular Oscars ceremony, needless to say about the star-studded splendor, right? In the past few years, it has dropped below 30 million people, and last year it was only 23.6 million!
This means that Li Lekang's appeal alone has surpassed the all-star Oscar!
This is Li Lekang's terrifying fighting power.
From the strong promotion of the talent show to break through 10 million and create a miracle of 15000, to the even more unimaginable breakthrough to a new high, NBC really has reason to treat him as its own son.
Their big gamble at the beginning was very correct, and they were free to invest. The budget for a single episode even reached 10 million US dollars. Now it has been proved that this is a wise decision!
Because after the world premiere on NBC, more than a dozen other countries, large and small, have also begun to show it!
According to different regions and time, the order of morning and evening is different, but the response is always the same!
In China, where Li Lekang has the second largest number of fans and the highest growth rate in the world, Station B, which was exclusively screened, adopts a free on-demand system for members. It has received more than ten million on-demand videos within 24 hours, and it has undoubtedly won the first place!
The number of newly added members has also reached a new high, and a considerable part of them are new users who came to watch the program. Although the website spent a lot of money to introduce the program, the benefits brought are quite significant!
All 3 episodes took place in China, which is doomed to its audience in the Chinese market. In addition to Feitianxiu and Laoshan Taoist, which were almost hyped to the sky before, some media believe that it is still in a strong growth range!
From the perspective of the 24-hour platform with a relatively narrow audience, it is no problem to have more than 25 million on-demand users after the popularity spreads and the marketing work is done.
Then there is Europe, which has also introduced the program. In terms of viewing enthusiasm in this regard, France is actually on par with the UK. This statistic surprised Li Lekang.
He knew that the audience in the UK must be huge, Harry Potter was filmed there, and he specially organized several outdoor programs, and the fan base was already there.
I didn't expect France, which I have never been to, to have such enthusiasm. There are 4.6 million in the UK and more than 4.2 million in France. The population of these two countries is around 60 million, and the viewing ratio is already very exaggerated.
Li Lekang was thinking,
It seems that the second season has to go to France to play?
The rest of the data in Europe was supplemented by Russia, Germany, Spain, etc. Adding up the entire map, there are also data of about 20 million people. As a large market region, its feedback is also very strong!
The rest is the rest of Asia, Japan and South Korea in East Asia have also been promoted, and the overall audience has exceeded 5 million, which feels pretty good.
Because there is not much publicity in these two countries, fans are basically formed spontaneously, and the introduction of the program is also promoted by Judy. After all, this is an "American production", and the introduction of the son is to honor his father.
The rest of Latin America, also because of the lack of wide spread, fans are basically self-published on YouTube, and because of cost issues, they did not introduce too many, the number is two to three million.
The rest of the African brothers are even more difficult. The programs are given away for free, and there are no statistics. As long as there is strength, there will always be someone to spread it!
The data of the global broadcast of the program "Magic Journey" was compiled within a few days. The number of viewers was still a little short of the 100 million he expected. 70 million should be more realistic.
But on the other hand, a program can have 70 million viewers around the world, and Li Lekang claims to have 500 million fans on the entire network, which is already very small!
No matter where this result is placed, it is scary!
Through their bold betting behavior, NBC has expanded the market of TV programs to the world, and some market responses even surprised them like opening a blind box!
This is unavoidable. I only wanted to eat the tops of mountains in North America, but I didn’t expect to turn over. What I saw was one golden mountain after another with its doors open!
So afterwards, the advertisements surrounding variety shows have come like snowflakes, those groups that are never short of money, those brands that are eager for exposure, began to wave US dollars!
Because everyone knows that the programs with Li Lekang are globalized and have an extremely broad audience. This can also be seen from the online polls, and he has quite a lot of brain-dead fans!
If someone who doesn't know much about Li Lekang's background suddenly breaks into his fan circle, he will definitely be confused by various "Li Lekang's wizard theory", "Li Lekang's apotheosis theory", "black technology god worship" and so on.
They will definitely feel that they have strayed into the circle of cults, because the fans who support every argument are so fanatical. Whenever he has a show, there are traces of their battles (debates) below the comment area.
There are not many stars in the world who can do this, and Li Lekang is such a phenomenal figure!
He is a household name in the United States, and he may be one "Super Bowl" away to complete the sublimation!
Facing the foundation of hundreds of millions of people watching the Super Bowl, it is indeed quite greedy!
So things go back to the beginning: Can the Super Bowl accept Li Lekang's conditions?
If they still need to discuss and discuss before the show is broadcast.
After the global broadcast data of the program was sent back, the president of the alliance immediately called: "Accept his request and finish it as quickly as possible!"
The president has given the order to die, so it's urgent and there's no need to delay.
There is no room for bargaining.
No one knows if the conditions will suddenly increase. Taking advantage of the opportunity for cooperation between the two parties, they called Judy again, and the two parties made an appointment to meet again.
Sitting down after the meeting, the other party cut straight to the point: "As for Mr. Li's request for cooperation last time, we can agree to all of them after discussion here!"
Judy wasn't surprised at all, and she didn't even notify Li Lekang when she met this time, because she knew that they would have no room to bargain for any conditions she proposed next.
Capable of conquering the charm of 70 million viewers around the world, this is the strength and confidence of a king.
In the end, she signed the cooperation agreement on behalf of Li Lekang.
The stars who appeared in the Super Bowl were not paid, and the confidence of the league is that we have 100 million viewers, and Judy's request is that what the 100 million viewers will see in February next year will be decided by Li Lekang alone.
No matter whether the show is pure magic, or has singing and dancing mixed in, or whether he will invite other stars... These are all up to Li Lekang to decide.
They are only responsible for handing over the program list to the league at the end of December this year, and then conducting rehearsals and venue design, and everything else will be played by themselves.
For these many requirements, the NFL has no choice. The current situation is that they need Li Lekang to save the NFL's falling popularity, more than Li Lekang needs this 100 million viewers to expand his reputation.
Just like Michael Jackson's god-level scene saved the boring Super Bowl, now they also hope that Li Lekang can miraculously explode the Super Bowl like his magic!
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