Ace Hollywood

During Gladiator’s more than two-month publicity period, Daniel intensively appeared on traditional media such as TV, newspapers, magazines, and roadside billboards. Subtly, Daniel became familiar to more and more people—— This is the latest step for a hot Hollywood star, and it is crucial for Daniel, and Cusa once listed some of the most critical and difficult changes for him-if Internet popularity and entertainment hotspots are transformed into real ones. Awareness is one of them.

The promotion period of "Gladiator" really helped him a lot. In fact, if it was Jacques Phoenix, he would not get the same attention. For Universal, Daniel's media value is not comparable to Jacques. There will be a big difference in the tilt of resources. Secondly, in this era, the entertainment industry has not so clearly defined the Internet and reality. Daniel is "famous" to a certain extent, and Universal also needs to rely on his popularity.

One of Melissa's most recent important tasks is to contact a media evaluation company to obtain various indexes such as Daniel's exposure.

"In the past two months, you have probably completed the journey of others for five years." Melissa habitually put the data sheet in front of Daniel. She and Kusa have completely different working methods. Make a proper post, and then report to Daniel. The two of them discussed more than specific matters, but planning and development direction. Melissa is the type who will report results or ask for opinions to Daniel in detail.

In comparison, Kusa certainly made Daniel feel more at ease. But this is not to say that Melissa’s way of working is not good, it can only be said that the habits are different, so the division of labor between clients and agents will be different. From the moment Melissa came to Daniel’s side, Andy completely took over the arrangement Daniel's daily schedule, while Melissa is committed to contacting film work for Daniel, planning his personal image, and promoting Daniel's star power.

As for Daniel himself, starting to really take charge of his own future.

This is an excellent opportunity for him to exercise, with the assistance of Universal's publicity personnel, CAA has no constraints for the time being-in fact, as the combination of Daniel and Melissa became more familiar with his work, CAA's internal The unified alliance is gradually showing signs of disintegration. If "Gladiator" really makes Daniel soar into the sky, then the top partners such as CAA may become a laughing stock. Looking at the current trend, the public has reserved more space for Daniel than imagined. They pay attention to his news, his performance, and even because he started to learn about the Internet-this is another surprise.

Among the older, more traditional crowd, they were indoctrinated—Daniel's point of view that everyone on the Internet knew, thus making Daniel synonymous with a certain aspect of the Internet.

This has even been gradually detected by some companies in Silicon Valley.

"Gladiator" held a premiere in New York before its release—this time Universal did not hold a premiere in Hollywood, California, but came to New York. It cannot be said that there are no other ideas.

Hollywood and New York are the two poles of American movies. Whether to hold the premiere in Hollywood or in New York often depends on what you want and what you lack. For "Gladiator", Russell Crowe regretted losing the Oscar this year, which has already won him a vote of sympathy in Hollywood, and Universal, as a deep-rooted production and distribution giant, has a proud influence on Hollywood. Relatively speaking, the reputation of "Gladiator" in New York critics is more important.

So Daniel saw Haven Rupert of The New Yorker, Kent Turan of The New York Times, Brent Coster of the New York Daily News, etc., who are important figures in the New York film critic circle.

In order to please these New Yorkers, Universal did not even invite Roger Ebert to the scene. Of course, they will not be negligent. A special copy and a high viewing fee will be sent to Chicago.

Critics came a little later because the premiere had an earlier part—like the red carpet.

After the red carpet, media reporters can move to the screening hall to watch the film with film critics, guests and creators, and it is also the first time it has appeared in front of the public.

Universal really attaches great importance to "Gladiator", the red carpet is star-studded, Meg Ryan, Neve Kebbell, Drew Barrymore and other actresses competed for beauty on the red carpet and murdered countless filmmakers . The climax is of course the main creative team of "Gladiator".

Russell Crowe, Daniel Sandler and Connie Nelson are without a doubt an important triangle.

Compared with the mature and sexy Crowe, and Connie Nielsen who shows a little old-fashioned—you must know that European and American women can’t watch it once they get old. Connie is well-maintained, but it’s still hard to cover up the obvious old. Of the three, only Daniel was a newcomer, at least to a red-carpet reporter.

Such a tall, strong, handsome little fresh meat is really easy to attract the camera.

There were many screaming young girls on both sides of the red carpet, blonde or dark skin.

They really looked too young, maybe thirteen or fourteen years old, but the fanaticism on their faces made people look sideways. In the eyes of shrewd media reporters, the appearance of their attire indicated that they were from a good family.

Cowell, a reporter at the New York Tribune, a serious New York national newspaper with an entertainment section, noticed these people and decided to interview them.

"Hello, beauties."

It may be the first time to be interviewed by a newspaper, the two little girls were a little nervous and excited, "Hello."

"I want to ask, are you from New York? Like this movie very much?"

"No, we're from Boston, and we came here to see Daniel. He's so handsome, isn't he? His movies must be wonderful, too."

"So you guys are fans of Daniel Sandler? Have you seen any of his movies?"

"Not yet, we knew about "School Blues," but it wasn't available in theaters by then."

Kewell felt a little emotional in his heart, a group of movie fans who have never watched star movies - this is an interesting group.

"Thank you and have a great time in New York."

"Of course, we were really happy to meet Daniel, very excited, fantastic."

Daniel smiled and waved to them charmingly. He was no stranger to these young movie fans. Although they did not belong to him, these young people can be said to have supported waves of beautiful women. They don't ask for much, even if you don't need to give them anything specially, they can enjoy themselves. If you can show them a little care and concern from time to time, the flaunt they can give you is a bit sensational.

Thanks to these young people, Daniel has a stunning presence on the red carpet, which often means some kind of influence-at least in the eyes of the current media.

"Andy, see, a reporter with brown hair, blue stripes, and a dolphin pattern on it. Yes, the one over there." Stepping off the red carpet, Daniel beckoned Andy to come over, and pointed to her The reporter who noticed—the one who interviewed his fans, that is, Cowell of the New York Tribune.

"The one with the gold-rimmed glasses?"

"Yes, that's him." Daniel stopped looking at Kewell, and said to Andy without changing his face, "Give him a small gift, be generous, and tell him that I think it's not a bad thing for young people to have an idol. Especially a sufficiently inspirational idol."

Daniel’s worries are not superfluous. In the United States, parents are a terrible group. If your movie offends a parent association or a large number of self-organized parents, then you have to worry—God knows how many parents are in your audience Yes, if it does make them unhappy, the effect on the movie is devastating.

Too young groupies are a special group, they are important participants in Internet entertainment, but lack of spending power - this will become less and less of a problem as time goes by, their pocket money is enough to pay for a movie, or even Other surroundings. But what is important is that this group receives double attention from society and parents. Society has a set of standards for juveniles—they have to be sensible enough, calm enough, judgmental and appreciative enough. People are adults, so no one can change these. Parents are more pure. This cannot affect my child. It cannot let him waste his studies, cannot let him develop wrong values, and cannot let him be tempted and encouraged by bad things.

Daniel is now the idol of these teenagers, and he has to protect their "power". Kewell has obviously realized the value of this news point, so how to guide it is what Daniel has to do as soon as possible.

Andy understood what Daniel meant. In fact, after Kusa left, Andy and Melissa had more and more contact with Fred, and they also understood more and more that Daniel seemed to be "innocent" on the Internet. Nobody knows how the situation was created. It is undeniable that Daniel has all the elements to become a high-quality idol, but the soil of the Internet today is still a bit shallow, and it is difficult to achieve the current situation without manipulation.

Opening up Fred to Andy and Melissa was also an adventure for Daniel.

But after all, Fred is directly responsible to him and Kusa, and only the two of them know about the specific operation, which provides a little guarantee for Daniel. Under this premise, the symbolic significance of disclosing it to them is even greater.

Daniel and a group of main creators began to move into the screening hall, and "Gladiator" was ready to be tested by the audience. Andy, on the other hand, approached Kewell without a trace and successfully led him away from the crowd.

(For the update, I apologize to everyone. I have a graduation ceremony the day after tomorrow, and I leave school the day after tomorrow. There are a lot of messy things)