"Is there any difference between the operation mode of Donghai snacks and this bubble tea shop?"
Bai Yu asked with interest.
Hearing this, Bai Yiyi said: "Both of them take the brand route, but the development direction is slightly different.
"Let's talk about it.
Then Bai Yiyi said in detail.
"Donghai snacks I think is mainly in the form of a mom-and-pop shop, the couple can run a store of 20 or 30 square meters, and we will license the brand of Donghai snacks to each other at one time.
"The bubble tea shop is in the form of a regional buyout franchise, and only one investor is allowed in a city, and he does not directly take the turnover of the store, but takes dividends. The
model of milk tea shop mentioned by Bai Yiyi is the model implemented by many well-known milk tea companies in later generations.
After the investor buys out the franchise rights in the region, only he or a person authorized by him can open a store in the area.
The investor's income then does not come from the daily earnings of the stores, but from the number of stores in the area and the sales volume in proportion to the dividends.
It is equivalent to the investor is the brand partner.
"What about rent, labor, water and electricity?" asked Bai Yu.
"Naturally, it's the investor!" Bai Yiyi said as a matter of course.
"This risk and cost are all paid by others, people will be so dumbfounded to share the money with you?" Bai Yu pointed out the problem pointedly.
Bai Yiyi raised her head and said proudly: "Dad, you are wrong, as far as the bubble tea shop is concerned, we can hold the core technology in our hands like instant noodles, and what we give to investors is semi-finished products."
Bai Yu quickly figured out the main point, but what he didn't understand was why Donghai snacks couldn't follow this method?
Bai Yiyi explained that because of the regional relationship, people in each place have different tastes and different needs for food, so they can't be unified.
Instead of spending so much money, it is better to earn a brand fee and training fee.
The most important point is that if Dongyu's Donghai snacks and bubble tea shops are everywhere in the country, it is equivalent to having free advertising space all over the country.
If there are other new products in the future, these stores are the best advertising space.
After Bai Yu listened, he instantly had a feeling of enlightenment, he didn't expect it to work like this.
I suddenly felt that I still had a lot to learn.
Then Bai Yiyi continued: "I asked you to set up an entertainment company in order to sign stars and endorse our products, and our products can even appear in movies and television as advertising placements."
"Dad, think about it, what kind of mood does the audience feel when they see the star eating our Master Kong's braised beef noodles in the movie?"
Bai Yu suddenly felt that his eyes lit up, and he already had a clear idea of Dongyu's future development in his heart.
"I understand, but we have to take it one step at a time, and we must not rush. "
The first step is to adjust the company structure and recruit professional talent.
Following.
As soon as Bai Yu arrived at the company, he notified his secretary to hold a high-level meeting one hour later.
An hour later, everyone arrived in the conference room.
Everyone looked at Bai Yu with a suspicious expression.
Bai Yu rarely holds meetings, and it seems that a high-level meeting was held at the beginning of the establishment of Dongyu in his memory.
Bai Yu knocked on the table and said: "Today's meeting, I want to re-divide the functions of each department and the newly established departments, and finally divide your positions in detail, so that everyone can have a clear division of labor, so that we can maximize the integration and mobilization of the company's resources."
"First of all, the administrative department, which is responsible for company-wide coordination and rules and regulations, and I am in charge of this for the time being.
"But when I was away, Bai Hao was in charge.
Bai Hao, as his younger brother, can be said to be the most trusted person in the whole company, and it is 10,000 reassuring to hand over Bai Yu to him to manage.
In addition, the production department is still managed by Bai Hao.
Zhao Lei was removed from the post of factory director and assumed the position of sales director. "
Zhao Lei was holding the position of factory director before, but the days in the factory were numbered, Bai Yu thought about it anyway, the position of sales director was still vacant, so it was better to let Zhao Lei serve as sales director.
As for the original person in charge of the human resources department, Tao Lin, the director of the office of the food factory, is in her 50s this year, and she will reach the age of retirement in two years.
Bai Yu adhered to the principle of professional people doing professional things and transferred her to the logistics department.
The new director of the human resources department is Yuan Siqi, who has just graduated for two years, and she is one of the few college students in the factory.
Not only are they highly educated, but they are still young, and the most important thing is that they have work experience.
Bai Yu felt that such a talent was what Dongyu needed.
And the most important Minister of Finance, Bai Yu originally wanted to let someone else take the role, but Bai Yu had to prepare for next year's college entrance examination, and his younger sister Wang Siying was pregnant with Liujia.
I can only do it by myself for the time being.
Then Bai Yu's newly recruited secretary, Jiang Qian, distributed the documents prepared by Bai Yu in advance.
This is the function of the various departments that he discussed with his daughter last night.
"Everyone take a look, this is my preliminary formulation of the functions of each department, after the meeting the administration department will issue a detailed red-headed document to you.
"What I want to say is that we are one and we must unite and twist as one, so that we Dongwoo can go far and everyone here can make more money. Bai
Yu himself was born as a worker, and he knew that it was more practical to give money than to paint a big pie.
"I've just looked at the financial reports for August and September, and we've seen a five-fold increase in sales in September compared to August, and that's a credit to everyone here.
"So I decided to double the performance bonus this month!" Bai
Yu just finished speaking, and there was a warm applause from the bottom.
Bai Yu pressed his hands in the air, signaling everyone to be quiet, and then continued.
"The performance in September can be so good, in addition to the efforts of everyone here, I think the most paid is Director Zhao Lei and the colleagues of the sales team, so their bonus is 3 times!"
This time the applause was even more enthusiastic.
Bai Yu just wants them to know that as long as they work hard and pay in Dongyu, they will reap the rewards.
After the meeting, he talked to the heads of various departments one by one.
In the end, he called Zhao Lei, Wu Lei, and Bai Hao to the office.
"Lao Zhao, our ham sausage has begun to be mass-produced, you take the sales team to run. Bai Yu looked at Zhao Lei and said.
"I have already arranged it, and there are many merchants who are willing to cooperate with us in the previous channel of braised beef noodles. Zhao Lei said with a smile.
Bai Yu nodded after hearing this, then looked at Wu Lei again, and said, "Xiao Wu, what is the current situation of Donghai snacks." "
Wu Lei has always been in charge of the East China Sea snack project, Bai Yu rarely asked, this time let Wu Lei come over in addition to reporting to see if he can add more burden to Wu Lei.
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