All-round Athlete

Chapter 148 The King of Track and Field Public Welfare

The conference room of Yiming Consulting Company.

Zhuge Wenbo handed a document to Zhang Guan, and then said: "The advertising contract of Daben Automobile is about to expire. I have already contacted some car brands, but the prices given by the top big groups are not very satisfactory. It is South Korea's Qiya Automobile, the endorsement price offered is quite good, 20 million a year, and the advertising fee is calculated separately. But Qiya is not a top car brand in Europe and America, and your last car advertisement is for Mercedes-Benz. When you come to Qiya, there is a gap It's a little big, so I'll have to ask your opinion."

"Why did Qiya Automobile think of signing me? Isn't it Liu Fei who has always signed?" Zhang Guan asked.

"The contract signed by Qiya Automobile to Liu Feiren is about to expire. It is said that a brand from GM in the United States is in contact with the field management center. Moreover, Qiya Automobile's contract with Liu Feiren seems to have tasted the sweetness. The sales of the Maxima are not bad. " Zhuge Wenbo said.

When Qiya Automobile entered the Chinese market, the sales volume was actually very poor. The common people did not recognize this Korean brand. In 2005, the sales volume of Maxima increased significantly, reaching almost one-third of that of Jetta, and Qiya Automobile gradually gained a foothold in the domestic market.

Zhang Guan still remembered that Qiya Automobile sponsored Liu Feiren a commercial car, and Zhang Guan had been in that car before. Up to now, Liu Feiren has never been willing to spend money to replace it with a new one.

"What kind of car is it this time? It won't be another small car, right?" Zhang Guan asked.

"In the information, there are two new cars launched last year, the Cerato and the Sportage. These two cars have not yet been launched in China, but Qiya revealed that if you agree to endorse, you will discuss with Dongfeng to introduce these two cars into China. "Zhuge Wenbo continued: "In addition, I also proposed a global advertising strategy to Qiya Automobile. If possible, it is best to enter the advertising in European and American countries."

"Sportage is okay. Domestic SUVs are just emerging, but SUV models are still very popular in the United States." Zhang Guan suddenly remembered something: "Does that mean I have to get a driver's license?"

"This is easy. If you want to take the exam, I'll arrange it for you." Zhuge Wenbo said.

"Okay, okay, don't talk about this for now." He Yiming interrupted the conversation between the two, and then said: "I said Zhang Guan, you have earned a lot this year. And after deducting the necessary expenses, there are more than 30 million yuan left. Have you thought about what to do next?"

"Definitely continue to invest!" Zhang Guan said without hesitation.

"Oh, what to invest in? Funds are very popular recently, and they are suitable for long-term investment. I also bought some recently. I can introduce you to some reliable fund managers." He Yiming continued.

"It's still real estate!" Zhang Guan said.

"Real estate? That thing is quite complicated. It's not easy to get approval to acquire land, build a house and sell everything. Don't blame me. To be honest, 30 million is invested in real estate, and it's just a splash." He Yiming continued.

"Brother He, you misunderstood me. I don't want to build a house. Besides, I don't have the strength. I want to buy an existing house directly. It can be regarded as real estate speculation!" Zhang Guan replied.

"Real estate speculation? Don't say it, it's really a steady profit, at least it seems to be higher than the bank's interest rate at present." He Yiming said here, but found that Zhang Guan had been staring at him, and immediately guessed what Zhang Guan meant. So he went on to say: "Are you asking me to help you find a house again? Tell me, what kind of house do you want, and I will contact the real estate company for you."

"The houses in the first-tier cities are preferably in school districts, and they will not face the risk of demolition within ten years." Zhang Guan said directly.

"A house in a school district! Now the price is two to three times more expensive than ordinary houses, and it's a first-tier city. You really can't buy a few houses with this little money." He Yiming reminded.

"It's okay, just buy as much as you can!" Zhang Guan replied, as someone who has been there, he knows how crazy the school district housing will be in the future, especially after the division of enrollment, the school district housing of Beijing Experimental No. 2 Primary School sells for 30 per square meter. Ten thousand, the price of buying a house is enough for immigrants to go abroad to enjoy foreign school education.

Zhang Guan thought for a while, and then said: "In addition, I want to donate part of the money to charity."

"Doing charity? This is a good choice. Public figures should take more social responsibilities and have a good reputation, which is also beneficial to your future development." He Yiming continued: "Shall I help you contact the Red Society? "

Zhang Guan immediately shook his head. If he passed the Red Cross, he might not know where his money would go. He went on to say: "I want to set up a public welfare charity fund by myself to help some people in need."

"Well, it will be a bit troublesome to go through the procedures. There are many departments and many chapters, but with your reputation and status, there is no problem getting approval. If you really want to do it, I will support you. How much are you going to invest first? Do that aspect of public welfare?" He Yiming said.

"I have a preliminary plan. I want to start a free lunch program. The main target groups are school-age children in poverty-stricken areas." Zhang Guan then explained: "Although compulsory education has been implemented for so many years, many primary and secondary schools in poverty-stricken areas It has also started to be free, but there are still many poor families who cannot afford their children to go to school. Many children start working outside the home at the age of twelve or thirteen, so I want to create such a thing to provide free lunches for school-age children in poor areas. One can reduce the burden on poor families, and the other is to encourage children from poor families to go to school."

"This idea is very good and necessary. I will definitely support you." He Yiming said seriously.

Zhang Guan went on to say: "I think the first step is to pilot 20 schools in impoverished areas and provide students with free lunch. The lunch should have vegetables and soup, and it is best to have an egg or meat dish. I guess For a student, 500 yuan is enough for a school year. According to a school’s 100,000 yuan, 2 million yuan in the early stage is enough, and I will gradually increase the investment in the future. But I may not have time to specifically operate and implement this matter."

"In this regard, we can recruit some volunteers, or directly spend money to hire some local people." He Yiming wrote down a few notes on the notebook, and then said: "You don't have to worry about this matter, I will find a planner to do it A detailed plan is coming. After the Spring Festival, I will personally follow up on this matter, just wait for my good news."

...

Not long after the Spring Festival, He Yiming sent someone to deliver the relevant legal documents of the Achievement Charity Fund and the proposal for the Free Lunch Program.

The country has promulgated the "Foundation Management Regulations", which requires that the original fund of the non-public foundation should not be less than 2 million yuan, and must be the actual amount of funds received, and must have a standardized name, charter, organizational structure and full-time personnel , must have a fixed location and be able to bear civil liability independently, and of course must apply to the registration authority.

The application form, draft articles of association, capital verification certificate and location certificate are not difficult for He Yiming. The foundation was named as the Champion Fund. The chairman of the board is Zhang Guan, and the vice-chairman is He Yiming. After the relevant legal documents and application documents are prepared, they are reported to the relevant departments and only waiting for the approval of the competent department. The Champion Foundation Even if it is established.

It takes a long time for a foundation to be approved, and if it is an ordinary person, it may have to go through a lot of reviews. However, Zhuge Wenbo took Zhang Guan's own money to set up a charity fund to the media side, and many media immediately reported it. As soon as this public opinion offensive came out, the foundation's approval process was instantly accelerated many times, and the relevant approval documents came down within a few days.

On March 1, Zhang Guan held a press conference, announcing the establishment of the Champion Foundation, and at the same time announced the first plan of the Champion Fund, the "Free Lunch" plan. The dozen or so sponsors behind Zhang Guan were not idle either, more or less they all shed some blood at the scene and donated a sum of money to the Champion Fund, which was regarded as support for Zhang Guan.

However, those behind Zhang Guan are all big companies, and the annual advertising and public relations expenses are unknown. If you spend a little money to buy a good reputation, big companies can account for this account and are willing to pay the money.

The "free lunch" plan is easy to say, but it is more complicated to implement it. First of all, it is necessary to select a subsidized school and communicate with the school and the local education department. The school itself is still easy to communicate with, but the local education department will be in a lot of trouble. The so-called geese pluck the hair, and the fat can be plucked from the hands anyway. This kind of purely public welfare activity is organized by a non-governmental private equity organization, but there is no money for it. So not everyone is willing to do it.

...

a poor county.

In the brand-new Education Bureau building, Pan Xiaoxian, the person in charge of the "Free Lunch" project of the Champion Fund, sat in the office and waited patiently, while the Director of Education in front of him was flipping through pages of the "Free Lunch" plan.

The director looked at it very seriously, at least on the surface. A few minutes later, he put down the plan and said, "Mr. Pan, this plan is very detailed. The four schools in our county you selected A primary school and a middle school are located in five different townships. I have personally conducted research on these five schools, and there are indeed many students from poor families who are studying in these five schools. They can provide free lunches for poor students and solve certain problems for them. It is definitely a good thing for them to be able to study with peace of mind and become a pillar of society and be reimbursed to the country, and our education department definitely supports it in principle."

The next moment, the director changed his voice and continued: "However, these five poor schools in our county are not the only ones. We are a poor county, and there are still many schools that need help and capital investment. If only in these five schools If free lunches are implemented, what should other schools do? Teachers and students in other schools will definitely have ideas.”

Pan Xiaoxian heard that there was something wrong, so he asked, "Director, what do you mean?"

"I think, your foundation can donate a sum of money to our county's education fund, and then we will distribute it according to the actual situation of each school to supplement the lack of education funds of each school, so that the teachers and students of other schools will You don’t have any ideas, you can also carry out this free lunch plan.” After the director finished speaking, he raised his legs, took out a Zhonghua cigarette and lit it for himself, waiting for Pan Xiaoxian’s reply.

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