American comics: I drew Superman during the Great Depression
Chapter 64: Growing Sales
Today, the studio has successfully made a name for itself with Mickey Mouse.
However, Walter still cannot forget the experience in New York.
Putting away his memories, he turned his eyes back to the newspaper in his brother Roy's hand.
"The Courier?"
Taking the newspaper, Walter was surprised that the newspaper he was talking about was not the big newspapers he was familiar with, such as the World Journal or the New York News, but a tabloid that was not well-known.
Looking at the name on the newspaper, Walter couldn't help but look up at Roy in front of him, as if asking if he had made a mistake.
Little Book Pavilion
"You'll understand if you read on."
Roy motioned Walter to read on.
Half-believing and half-doubting, Walter took the Courier in his hand and continued to read on.
Opening the newspaper, there was not much other content on it, let alone the news pages he was familiar with. Instead, there was a large "comic strip version" of the serial content.
"Superman?"
Looking at the comic strip on the newspaper page, Walt's eyes were more confused.
He looked down along the newspaper page, and soon his attention was attracted by the "Superman" story in the newspaper.
The plot of the comic is not complicated. It mainly tells the story of Superman, the protagonist, helping others and saving Metropolis.
But the concept of superheroes undoubtedly broke Walt's traditional cognition of comics in the past. This new story genre gives readers a new experience, and the design of Metropolis in the story gives people an inexplicable sense of involvement. In this regard, "Superman" and Walt's Disney Studios can be said to be two completely different creative ideas.
The animation works of Walt Disney Studios are mostly based on creating fairy tales, including the design of Mickey Mouse and the content of the "Symphony of Muttiness" series of animated shorts. In the "Symphony of Muttiness" animation, you can see various anthropomorphic stories, including insects and even plants.
However, the "Superman" comics in the "Courier" are obviously modernized, moving the main theme of the story into reality. Moreover, Walter, who had been to New York, recognized it at a glance. The metropolis in the background of the comic story was obviously based on the city of New York.
"Excellent work."
Turning the newspaper, he saw the end of the last page of the serialized story of "Superman".
Walter nodded and said with a sigh.
"Now I understand why it is so popular."
After reading the serialization of "Superman" in the newspaper, Walter's mind flashed with inspiration like a spark, and a vague idea emerged.
"The Courier is not only a best-seller. In fact, the "Courier Comics" they launched also has amazing sales. It is said that it has sold as many as 300,000 copies in New York."
Roy obviously had some understanding of Colin's Courier Newspaper. Not only did he know about the situation of the "Courier", but he also heard a little about the "Courier Comics" comic book that he had just launched.
The news of this period was far less convenient than in later generations.
Unless it was a vicious incident like the "Detroit Anti-Hunger March", newspapers rarely published news events outside the states.
"The Courier Comics."
After hearing his brother Roy's introduction, Walter looked down at the Courier in his hand.
"I admit that the Superman serialized in the Courier is an excellent work, but it doesn't seem to have much to do with our studio."
Walter looked back and said with some doubt.
"It seems that you didn't notice it."
Facing his brother's doubts, Roy's mouth curled up slightly: "If Mickey knew, he would cry."
The teasing in Roy's tone was obviously a hint of surprise.
After hearing his words, Walter picked up the Courier again, and sure enough, a few minutes later he saw the familiar figure on a page of the comic.
"It's Steamboat Willie!"
In the comic, the shape of holding the rudder and wearing a sailor hat is undoubtedly a reproduction of the image of the animation Steamboat Willie.
Although, due to the limitations of comic printing technology, the image of Mickey Mouse is not clear, but as a caring person, especially the creator of Mickey, Walter still recognized it at a glance.
"So, the purpose of bringing the newspaper here is to tell me that Mickey Mouse appears in the Superman comics?"
After the excitement, Walter calmed down and looked at Roy in front of him with some confusion.
"Or do you plan to sue the Courier for infringement through Mickey Mouse in the newspaper?"
Because of the previous experience of Oswald the Lucky Rabbit, Walt Disney Studios has put a lot of thought into the copyright of Mickey Mouse, and obviously does not want to repeat the mistakes of Oswald the Lucky Rabbit.
"If it is a lawsuit, I think the chance of success is not great."
Looking at Mickey Mouse in the comics, Walter said hesitantly: "After all, in this kind of black and white printed comics, except for the main characters, other characters are particularly vague, and it is difficult to sue them for this."
After all, judging from the plot of the comics, Mickey Mouse's appearance obviously carries a little surprise. Perhaps the comic creator himself likes the animation of Steamboat Willie. Even if Mickey Mouse in the comics is removed, it will not affect the entire plot at all.
"A few days ago, the sales of Mickey dolls in New York City increased by about 10%."
Seeing Walt's reaction, Roy suddenly spoke.
After hearing his brother's words, Walt's expression was a little confused at first, wondering why the other party suddenly brought up such a topic, but he soon reacted, lowered his head and looked at the rough Mickey in the "Courier" in his hand and glanced at the other party.
"You mean?"
In response, Roy nodded without comment and replied.
"Obviously, the comics serialized in the "Courier" played a certain role."
In the industry, Walt Disney Studios has achieved certain achievements with "Steamboat Willie" and has been recognized by the Oscars. In terms of business, the expansion of Mickey's territory has encountered a little problem, especially in the sale of toy products.
At first, the Mickey and Minnie dolls authorized by Disney have always shown good momentum.
But with the impact of the Great Depression, the increasingly worse economic impact has also affected the sales of Mickey products.
According to the news from Baibo Lan, the publishing company that the studio cooperated with in New York.
People seem to no longer like Mickey Mouse as much as before, and the sales of peripheral products have begun to decline.
Please remember the domain name of the first release of this book:. Shuquge mobile reading website:
window._taboola = window._taboola || ; _taboola.push({ mode: 'thumbs-feed-01', container: 'taboola-below-article-thumbnail---300x250', placement: 'Below article thumbnail - 300x250', target_type: 'mix' });
You'll Also Like
-
Daoist friend, you are a treasure, let me refine it for you
Chapter 73 8 hours ago -
Sign in for a million years and build the first family of all time
Chapter 759 8 hours ago -
I practiced in the United States
Chapter 311 8 hours ago -
Everyone has an island, I can copy it infinitely!
Chapter 2272 8 hours ago -
Warhammer: Hail to the Void Lords!
Chapter 384 8 hours ago -
American comics: I drew Superman during the Great Depression
Chapter 365 8 hours ago -
Money in the heavens
Chapter 1056 8 hours ago -
Lords: From Civilization to the Stars
Chapter 154 8 hours ago -
Mythological origins
Chapter 263 8 hours ago -
Game of Destiny: This player is different
Chapter 1773 1 days ago