American Fortune Life

In the early morning of the next day, on Daiso in the master bedroom, Andy embraced Lima, who didn't have an inch of LV, from behind. Through the floor-to-ceiling windows, he enjoyed the vast sunrise scenery of Puget Sound and Elliott Bay in the Pacific Ocean.

The slowly flowing Qingbo, the white boats floating on the sea, and the green trees and jungles in the distance form a quiet picture scroll, and the poetic and picturesque feeling will linger for a long time.

The golden sun shines with dazzling light, sprinkled on the turquoise bay, the light and shadow flicker, the golden light flickers, and the beauty of the water and the sky is suddenly amazing.

The sun shone through the glass into the bedroom, warming the two on the wound. Lima turned her eyes to look at Andy with her beautiful eyes like silk, and leaned into his arms and said softly: "I think you should do it now." Wake up and get ready, after all, it is the critical day for you to join Starbucks..."

"It's okay, it's okay, since I've already knocked on the door, please invite me in to chat for a while, don't worry, I'll be quicker and I'll be able to explain things soon..."

Andy hugged her tightly, kissed her blushing cheeks a few times, and started an academic discussion with her.

. . . . . .

"Hey, bring it here, seeing you wearing a tie can make people die in a hurry!"

Lima, who was leaning on the sofa lazily drinking coffee with his long TUI up, put down his coffee cup helplessly, stood up and walked to the coat mirror, reached out and pulled his tie, and coquettishly put Andy's shirt collar back on. After tidying up, put on the tie, quickly fasten the tie, and carefully arrange the shape before turning down the collar of the white shirt.

On the other hand, Andy shrugged, smiled and said to Lima, who helped him straighten his tie, shirt collar, and unfolded his suit to make it easier for him to put it on: "We are good at different things, just like me. You are good at drilling, just like you are good at making juice... ahem!"

"boom!"

Lima stretched out his hand and slapped Andy Bear with a charming face, and said angrily, "Your mouth is really annoying sometimes!"

Papa——

Ignoring Andy, who was coughing lightly and still acting, Lima slapped his buttocks twice, scolded with a smile, "Get lost, I'm going to go shopping soon..."

"I'm going to fight, don't you want to give me a kiss to encourage me?" Andy put his arms around Lima's slender waist, and smiled a little greasy.

"Boom~"

"Let's do it now! Go ahead and conquer them!" Lima was also happy with Andy's crookedness, kissed him on the mouth with a sweet smile, and encouraged Andy's cheek with both hands.

"Haha, the wonderful life has really begun!"

Andy laughed triumphantly, gave Lima a sweet smile, and took a firm step out of the presidential suite with both doors open.

"Papa papa..."

"Thank you, thank you for your trust, thank you, thank you..."

With a warm smile on his face, Andy applauded calmly and confidently, while nodding to the directors and members of the three major committees in the meeting room, and the Starbucks management.

The warm applause was for the board of directors to unanimously pass the resolution that he, Andy Smith, would take over as the chairman of the Starbucks board of directors. Although everyone present knew that this was just a formality, because Andy's shares in Starbucks were close to 50%. Soon, Starbucks will truly be his voice.

What is rich and powerful, what is not bad money. . .

Everyone present saw from the young super rich man in front of him that he was throwing money at it, and everyone who was throwing it had no temper. Even Howard Schultz, the founder, was originally in order to prevent this from happening now. The pioneer who divided all the shares equally in one step had to compromise and kneel at the feet of the 24-year-old young man in front of him.

Andy sat in the boss's chair that had been vacant at the conference table in good spirits. From now on, Starbucks, the world's largest coffee chain store, was officially owned by him!

"Please take a seat, everyone, thank you for your enthusiasm.

. . "

Andy smiled and stretched out his hand and made a gesture of pressing down, telling everyone to sit down, and then looked around at everyone in the conference room for a week, and everyone, including Howard Schultz with a faint smile on his face, turned their eyes to over him.

"Starbucks, a great name, was born in Seattle and started with coffee beans. Since its official establishment in 1971, it has never advertised, but it has become a giant chain coffee group in the past 40 years. The legend of its rapid development makes Global attention.

Starbucks not only vividly interprets the miracle of turning the ugly duckling into a white swan, but also hides many moving stories behind it.

Its magnificence is clearer to everyone present than to me, and most of them are even witnesses, so I don’t need to repeat it here.

At the same time, the history of Starbucks condenses the history of economic globalization, or represents the global expansion of American companies.

For a long time in the past, Starbucks focused on business expansion in North America. When it went public in 1992, we already had 165 stores in North America. In 1996, the company went out of North America for the first time and entered the foot basin market.

We then entered the UK market in 1998 by acquiring a competitor's store. In January 1999, it entered Tianchao and opened its first store in Beijing International Trade Center. As of this year, we have more than 13,000 stores in 55 countries around the world. . . "

"Papa papa..."

There was warm applause again in the meeting room, everyone thought that the new chairman was admiring the glory of Starbucks, and Andy also smiled and nodded to the applauding crowd, with a sneer in his heart.

And the smile on Howard Schultz's face on the side was also a bit far-fetched and perfunctory. He didn't expect Andy Smith, a young man, to act so vigorously and decisively, because he knew that the other party's turning point was coming soon, and this The turning point also marks the official raising of the butcher knife to kill the management.

“But our global expansion has not been smooth sailing. Schultz’s resignation as CEO in 2000 seemed to be the beginning of a nightmare for the company, during which the company was too aggressive and blindly expanded stores, resulting in low profit margins.

Last year, Starbucks' single-store sales fell for the first time in many years, with a sharp drop in customer traffic, declining profits, sluggish sales, and a sharp drop in investment market recognition. This year, the deterioration of the financial situation has become more serious, and the stock price has experienced a cliff-like plunge.

Thankfully, Starbucks spiritual icon Howard is back at the company to preside over Starbucks' rebirth.

Rebirth means profound transformation. The road to Starbucks' rebirth is to return to the basics of business operations, focus on what it does best, provide the best products or services, and do everything possible to improve customer experience.

In order to get rid of the decline, Starbucks must survive in innovation and change. Establish a more open and innovative corporate culture.

If the enterprise solidifies the inertia of thinking, cannot accept new things, and the organization rejects learning, the enterprise will be eliminated by the market. Therefore, the strength of the enterprise's learning ability is related to the future competitiveness of the enterprise and determines the speed of change.

And the ability of management determines the height of change!

When it comes to leadership, it is defined differently in many different textbooks. One of those traits that I think is underrated is vulnerability, especially in men. People generally have a hard time imagining a man being vulnerable in front of a group, admitting mistakes and apologizing.

Sorry guys, first of all I'm here to say I'm sorry, but in order for Starbucks to be reborn, we need some changes. . . "

At this time, even a fool would know that behind the warm smile of the newly appointed chairman is a cold and decisive person. He was ready to clean up with the butcher knife on the first day, which is a bit unbelievable.

The originally relaxed atmosphere of the conference room seemed to have been completely frozen by the severe cold at this moment. The expressions on everyone's faces became pale and serious, and some people were even dumbfounded. The style of painting changed too quickly.

But Andy ignored everyone's reaction, turned his head to Howard Schultz on the left with a slight smile and said: "Howard, you are the most familiar with the company's situation, so let you announce it."

"Okay, Chairman."

Howard Schultz nodded expressionlessly. This was a consensus reached between the two of them at dinner last night. He just didn't expect it to be so soon. It seems that the outside world's evaluation of Andy Smith is not much different. He is fierce and decisive. , He has seen it today, and he was elected as the chairman of the board in less than 15 minutes, so he made a decisive move, without sloppy, showing his sharpness.