American Fortune Life

It has to be said that the success of the China Internet is very similar to the reform and opening up, and it is a victory for pragmatists.

Compared with their American Internet counterparts, the Chinese may not have invented revolutionary Internet technologies, but they must admit that their efforts in business models and user experience are outstanding.

This is also what many people think that the Americans invented the technology to promote progress, while the Chinese found a profitable methodology.

It must be admitted that China Internet people have penetrated more deeply into other fields, such as manufacturing, retail services, media and finance, and this is just the beginning.

This is why, later on, American Internet companies are learning some functional applications and profit models of Chinese Internet companies.

"As a reward to Mr. Ma and Penguin's board of directors for welcoming me to the board, this time I bring a cooperation agreement..."

With a happy and bright smile on his face, Andy stretched out his hand to take a folder from Li Xiaoying while talking, and signaled the staff to hand it over to Mr. Ma.

"User experience is the slogan emphasized by all community websites and related applications. How to strike a balance between user experience and business development has become the place that can best test the relevant managers, and it is also the curse of the popular community website that has not been able to make profits so far. .

"Happy Farm" is a social web game created by me, developed by my game company, and launched on Facebook. Once it was launched, it became popular on the Internet at an astonishing speed, attracting thousands of people. Many netizens have become diligent "farmers" - planting vegetables, harvesting vegetables, and cutting friends' vegetables to their own homes.

Happy Farm now has more than 60 million global active users every day. According to data analysis, this game has increased the effective browsing time of Facebook by about 10% month-on-month. The time spent playing this game accounts for the total effective browsing time of dating communities and websites. 91.7%. . . "

Seeing Mr. Ma taking the folder and examining it seriously, Andy's eyes flickered, the corners of his mouth slightly raised, showing a proud expression, and introduced to Mr. Ma and the Penguin management on the opposite side.

What's interesting is that following his introduction, embarrassment flashed across the smiling faces of Penguin's management, including Mr. Ma, who was reading the documents carefully, with a slight frown and an unnatural look on his face.

Although Li Xiaoying, who was sitting next to Andy, kept an elegant and calm smile, after handing over the happy farm documents, she still twitched her lips, and gave Andy a dark look, who was clearly trying to embarrass the penguins. Looking at the expression on his face that seemed to know nothing, I almost laughed out of anger.

You must know that "Happy Farm" has long been popular all over the world. As a pragmatism-prevalent Chinese Internet, some companies have plagiarized and produced it, and they are also planning to find websites to cooperate with them. For example, Qianxiang.com, which Fengyun Capital invested in, and Penguin have already cooperated The other party has negotiated a cooperation and is going to launch it with the prefix of 'Penguin'.

Andy, who had long been wary of Tianchao Company's imitation, naturally would not suffer from such a dumb loss. As soon as he received the news, Mockingjay Game Company responded immediately and hired a lawyer to directly sue the other party in court.

Andy, who understands China's national conditions very well, of course knows that when he doesn't pay attention to copyright IP, it is easy to be fooled, or even let it go, and copycat companies will even continue to infringe openly.

Naturally, Andy Smith would not let this kind of mistake fall on him. The media power under Andy is not a vegetarian. in front of the eyes.

Especially after China successfully hosted the Olympic Games and let the world re-understand the developed China, although the impact of these reports was small, they were also reprinted and reported by many media with colored glasses, and made use of them.

At the same time, the good relationship that Andy had established with China for so long began to play a role.

The copycat version has not been released yet, so it was suppressed by a stick, and Penguin Company, which was planning to launch the Penguin version of Happy Farm,

Seeing this posture, he also shrank back.

Now, Andy Smith brought out the "Happy Farm" authorization letter and cooperation agreement, which made everyone present at the Penguin Company, who was planning to copy it, feel a little embarrassed.

"Thank you, Mr. Smith. There is absolutely no problem with the cooperation agreement for Penguin to become the exclusive licensee company of "Happy Farm" Tianchao." After reading the document, Mr. Ma is naturally very aware of the popularity of this social game. Enhance the user experience of Penguin, and more importantly, this is a profit point.

Happy Farm collects fees through virtual items and operates jointly. Both parties can get a share of the income without any other additional conditions. Yes, once this game starts running, it will definitely increase the activity of Penguin Space and increase the stickiness of users at the same time.

"Then, happy cooperation." Andy smiled and said to Mr. Ma who was opposite.

"Happy cooperation!"

When signing the contract again, the smile on Andy's face became brighter and brighter, and the value of the game "Happy Farm" was squeezed out by him again. You must know that this game is most suitable for the value-added application of the community that already has users . This attribute is found in various functions of Facebook, including the game "Happy Farm". For penguins, it is the most suitable.

"Crack - click -"

In the Four Seasons Hotel, at the temporary press conference site, when the smiling Andy Smith and the high-spirited President Ma appeared on the rostrum, reporters from hundreds of media held their cameras high and began to frantically press the shutter, and the flashlight A vast expanse of flickering whiteness.

"Thank you, friends from the media for coming..." Penguin's press spokesman made an opening remark with a smile.

"... On behalf of all the board members of Penguin Holdings, I welcome Mr. Andy Smith to join the big family of Penguin..." Mr. Ma said with a smile.

"Thank you, Mr. Ma and the directors of Penguin Holdings. I am very happy to be able to join Penguin..." Andy faced the media with a bright smile, and began to praise Penguin. Today's press conference, apart from the change of shareholders, The addition of a new director needs to be disclosed to the outside world first, so that all investors can understand the situation, and more importantly, it has the effect of Andy Smith, the global super rich man's favorite halo. I believe that at this moment, Penguin's stock price has already begun to rise.

After the first few procedures of the press conference were completed, it was time for reporters to ask questions. The audience immediately became extremely noisy. Many reporters raised their hands and asked Andy various questions.

For Andy Smith, all the media at the scene hoped to interview him. After all, the opportunity was rare. All the reporters present knew that if they missed today, they might not have the opportunity to interview him easily.

Andy couldn't be more familiar with this kind of scene. He still kept a faint smile on his face, calmly watching the reporters rushing to ask questions, and waiting for the host of the press conference to maintain the scene.

Mr. Ma, who was sitting next to Andy, kept a smile on his face, but he was a little surprised by the madness of these reporters. Of course, he was no stranger to Andy Smith's information. This kind of pursuit still surprised him a little, well, maybe this is the demeanor of the world's super rich.

"The fifth reporter in the first row, please give her the first microphone..."

"Thank you, Mr. Ma, hello Mr. Smith. I am a reporter from the South China Morning Post. I would like to ask Mr. Smith, why did you choose to invest in Penguin? What do you think of Mr. Ma?"

Andy smiled and looked at Mr. Ma who was also smiling beside him and said, "Mr. Ma is very handsome!"

"Ha ha..."

There was a burst of laughter in the audience, Mr. Ma also shook his head and laughed, while Andy smiled and waited until the end of the audience's laughter, and then said again: "Mr. Ma's ability is beyond doubt. The development of Penguin from a small company to one of the most outstanding Internet companies in China is enough to prove Mr. Ma's ability.

According to my understanding, he has been leading the development of the company pragmatically and focusedly, and there are both references and innovations in his successful experience. His ability to control the company has also been recognized by many international authoritative financial media.

As for Penguin, you must know that it has hundreds of millions of huge users, and its influence as a new media is almost unmatched. Therefore, investing in Penguin is the best choice! "