American Fortune Life

What's left of Sony?

In addition to PS game consoles and the entertainment industry, what is Sony?

The only hardware that can be obtained is Sony Semiconductor, but what is Sony Semiconductor? Whether it can beat Toshiba Semiconductor is still a problem. music? Sony Music sits on the world's largest music copyright library, and its ability to monetize is simply embarrassing. television? Lost the panel, was suppressed by Samsung LG, and survived by the Chinese market. game? Whether the next generation can beat Microsoft is still a question.

Andy really doesn't have much interest in Sony. If Sony is willing to let him participate in the PS console game console, he can agree without hesitation. Unfortunately, how can traditionally conservative footbath companies treat themselves Take out your treasures and share them with others.

So cooperation, alliances, etc., Andy is really not interested at all.

Of course, the visitor is a visitor, and Andy did not refuse people thousands of miles away, and entertained him with delicious food, drink and chat. His main goal was still Haruhiro Tsujimoto, the president of Capcom Game Production Company. .

"What do you think?" Sitting in the car back to downtown Osaka, Sony President Nobuyuki Idei leaned back straight on the seat and closed his eyes to rest, with no expression of joy or sorrow, and said in Japanese.

Howard Stringer, the president of Sony North America, looked at his immediate boss who seemed a bit awkward in his sitting posture, pondered for a while, and finally sighed, "He is not very interested in us, he is more interested in Capcom. .”

"You mean he wants to invest in Capcom?"

"Investment? No, Mr. Idei may not know him very well. This young richest man in the world is a greedy wolf through and through. His favorite thing is to eat his prey whole and spit out the bones, Garp Kong should have already entered into his acquisition plan. You know, his Mockingjay game company is a dark horse in the game industry. He is not short of money. In order to expand the scale of the Mockingjay game company, in the next few years, He's definitely going to do mergers and acquisitions, and Capcom should be one of them.

His entertainment media empire has taken shape, spanning many forms of entertainment, and he is very good at using the resources in his hands. And Andy Smith's most powerful thing is his business acumen. Take Marvel as an example. After he acquired, All kinds of hero movies can't stop one after another. It is said that he personally planned a Marvel universe, and has connected all the superheroes to be filmed in the next 20 years.

Thinking about it makes people feel incredible and scary. Even if there are five box office movies like Iron Man out of 10, it is a very crazy thing. Just look at our Spider-Man. An abandoned gold mine has started to produce gold continuously in his hands, so I hope to establish a cooperative relationship with him

pity

to be frank,

I am really worried that Spider-Man's IP will be taken back by Marvel. We are different from Fox who bought out the X-Men at the time. Constantly pestering Fox has caused Fox a lot of headaches, and the X-Men comics have been tossed beyond recognition. There is a way to kill this series. This kind of persecution is shameless and makes people speechless!

At the HULU video concert just held, Michael was also invited to perform, I’m worried”

Hearing Howard's analysis and speculation, Nobuyuki Idei slowly opened his eyes with his eyes closed, stretched out his fingers and shook them, interrupted Howard's continuation, and said indifferently: "He wants to buy Capcom, It may not be successful, and Capcom’s investor conference last year passed a takeover boycott policy.”

"Huh?" Howard couldn't help being taken aback, and pondered for a while, knowing that his immediate boss didn't want to mention Michael Jackson, so he could only follow his topic and say: "No one will have trouble with the dollar, especially in the financial crisis."

Many companies now have takeover boycotts and various other policies and strategies to prevent someone maliciously obtaining control of the company through the acquisition of stocks, but they also set up great obstacles for normal acquisitions. However, this kind of policy is of limited use in the face of its own difficulties and generous returns. After all, it is all decided by shareholder votes. When the money is in place, everyone can change their minds and immediately become a welcome acquisition.

"It's true." Nobuyuki Idei didn't know what he thought of, and his brows frowned. What Howard didn't know was that Capcom had asked Sony to help tide over the difficulties because of the financial crisis before, but Sony was holding down the price. In the heart of the acquisition negotiation, Capcom was not reconciled, and eventually broke up. I heard that Capcom is now asking for help from the industry director Kim Heaven. From this point of view, if Andy Smith offers a price that is difficult to refuse, maybe It will really be a success.

"What weaknesses or preferences does he have?"

Hearing Nobuyuki Idei's question, Howard was not surprised. Since he has been the professional manager of the foot basin people for so long, he is naturally very aware of the routines and methods of these foot basin people. There are no secrets underneath."

"Woman? Yashi——" Nobuyuki Idei raised the corners of his mouth, showing a meaningful smile, with a bright light in his eyes, and said lightly: "I will hold a party at home the day after tomorrow, and you will come again to invite him , when the time comes, I will prepare some gifts for him."

Howard narrowed his eyes slightly, his pupils flickered, and nodded slightly. He was very aware of Sony's influence in the footbath entertainment industry. To put it bluntly, Sony is the big devil in the footbath entertainment industry. It's simply too simple, especially the rules and transactions that are completely on the table in the footbath entertainment circle.

"Can't be forced"

After thinking for a while, Howard didn't want to say it at first. He believed that Nobuyuki Idei should already be familiar with Andy Smith's information. I'm worried that this group of foot basin people will offend Andy Smith with shameless means, and it will really be bad.

Idei Nobuyuki looked at Howard who was staring at him coldly and sharply, and said coldly, "Are you questioning me?"

Although the other party is his immediate boss, Howard is not afraid of the other party. After all, his appointment and removal, the other party can't say anything, but once he offends Andy Smith, then his life in the United States will be difficult, so, at this moment Not only was he not afraid of the other party, but he also said tit-for-tat: "I have no objection to getting closer and establishing a cooperative friendship, and I even agree with it. But if the president has other ideas, I still advise you to give up as soon as possible, because you can't do it." Well, it will kill people!"

Howard's will die, of course, does not refer to the real dead, but to offend an old political family with a long history in the United States, and the reputation and credibility of the richest man in the world will be damaged, so I am afraid they will face shocking revenge Well, he who is in charge of American affairs must bear the brunt, and he will never allow this kind of thing to happen.

And Nobuyuki Idei, who kept staring at him without flinching, frowned, grunted twice with an ugly expression on his face, and said, "No one would be stupid enough to create hatred with him."

Howard just nodded grimly at Nobuyuki Idei's answer, and the carriage fell silent again. The differences between the two had not lasted for a day or two, so there was nothing to say along the way.

At this time, sitting on the tatami cushion, tasting the tea that the little assistant brewed for him, Andy took a sip of the tea and sighed softly: "I'm really not used to her leaving."

The little assistant curled her lips, shook her head slightly, and then continued to pour tea for the big devil. However, SAO Fox left for the capital due to work reasons. In order to prevent the big devil from continuing to talk to that woman, the little assistant asked, "Boss, what do I think?" According to Capcom's information, there are many well-known game brands such as "Resident Evil", "Okami", "Onimusha", "Devil May Cry". ", on the other hand, due to its capricious business strategy and endless speculation, it has been dubbed a "card bitch" by players. It is its consistent purpose to cheat its peers and players, and even its own company. .

A Capcom company that is in financial trouble and can't produce new works. Its value has shrunk greatly. Boss, are you really sure you want to buy it? "

"Hehe, I'm sure!" Andy took a sip from his teacup, with the corners of his mouth raised, and said with a smile.