American Fortune Life

Although people are always talking about personal heroism, the presence or absence of one person will not stop the progress of the times, it is just a question of whether it is faster or slower.

In this regard, Andy has the most say. His existence has changed a lot, but it has only changed the fate of a few of his people, but it has not changed the world, let alone this era.

Don't think of Steve Jobs as a god, and no need to be a demon. Recognize what should be recognized and criticize what should be criticized. Steve Jobs was a great, great genius, but at the same time was a bad character.

In the face of this genius who has changed the course of science and technology in the world over the past few decades, no one begrudges their admiration. When he was seriously ill, he should have been blessed. But in addition to blessings, under the light, he also has many shortcomings.

Since Steve Jobs's first board meeting since returning to Apple after surgery, Andy has found that illness has neither taken away his talent nor his arrogance.

Jobs is a person who will never respect others. The reason why he said that he divided his spheres of influence is because he publicly accused Google on the first day of his return to Apple, "We did not enter the search market, but Google entered the mobile phone market. No doubt they want to kill the love madness."

The angry current CEO of Google, Larry Page, directly denounced Jobs for "tampering with history".

Many people think that Steve Jobs has rewritten the mobile phone industry. In fact, Google acquired Android as early as 2005, and research and development work has started since then. Compared with the love crazy mobile phone released in 2007, Google is not too late. Moreover, it is no secret that Google CEO Schmidt was also a member of Apple's board of directors at the time.

In Jobs' eyes, Apple has no shortcomings. If you criticize Apple, you don't know how to appreciate the beauty of Apple. Andy, who kindly proposed the concept of the big screen, is the person who did not understand the beauty of Apple in the eyes of Jobs.

"You don't know anything at all!" Jobs' arrogant and contemptuous face on the board of directors completely angered him.

"Yes, just like I don't understand that the spontaneous combustion of Love Crazy phone revealed a serious defect, but the company didn't say anything, which caused the stock to fall, I also don't understand that you have been trying to cover up your health status, causing the company's stock price every time you take a break. Then, as the largest individual shareholder of Apple, can you give me an answer and let me understand!"

This was Andy's counterattack at that time. The two tit-for-tat made the first board meeting after Jobs' return to break up unhappy. Andy didn't even care about it and trembled. Signal.

Since then, the two have gone on opposite sides once again. Andy even heard that Jobs hoped that Andy would put forward the board of directors. However, he did not want to see Jobs being too strong, and the other directors who had no one as opponents, but they were against An Di's existence is happy to see it succeed, and he has no intention of kicking Andy out of the board of directors. This also made Jobs very angry and helpless, and even exposed the words of 'bringing wolves into the house'.

Originally, I was thinking of leaving Apple's board of directors. I took a good slap on Apple's Andy, and changed my focus. I decided to continue to sit on Apple's board of directors, not for anything else, but to block the annoying guys. When I decided to leave , and then give it a ruthless, let Jobs pay the price for his arrogance!

Well, Andy is so careful, even if he has a quarrel with Jobs or not, he will stick with Apple. . .

Thinking of this, Andy took out his mobile phone and dialed.

"Hello, Schmidt, hehe...Is this phone call unexpected?"

The call was made to Schmidt, chief executive of China's Internet search giant, Google. Given the current competition between Apple and Google in a number of areas, including the computer operating system market and the fast-growing smartphone market, the dual-director said Afraid that it is going to end, Jobs will never let Schmidt stay on Apple's board of directors.

Schmidt joined Apple's board in 2006,

But recently, he has not participated in the discussions of Apple's board of directors about its love crazy mobile phone products, and has always chosen to avoid attending. Unfortunately, with Google's plans for Android and its latest operating system being announced, Google is increasingly involved in Apple's core business areas, and Schmidt can do less and less on Apple's board because of potential conflicts of interest. relationship, he will have to withdraw from more meetings on the premise of avoiding suspicion.

It would be better to opt out of Apple's board, and it would help it pass part of the regulatory scrutiny of its relationship.

"Hehe, Andy, it's just at the right time for you to call. You should have heard the wind... At the board of directors at the beginning of next month, I will officially quit Apple."

Schmidt's laughter came from the phone, and there was nothing unwilling. Instead, he looked very indifferent. Andy frowned slightly and said, "This is really a pity, has Jobs ever looked for you?"

"Hehe, he talked to me. In fact, this is normal. The full-scale competition between Google and Apple has already begun. It is indeed inappropriate for me to stay on the Apple board. This time the regulatory agency's investigation, hehe, I think it is also Jobs himself. It was proposed in order to clear us, but you don't have to worry about the investigation then, after all, you're not on Google's board of directors.

So, I discussed with other board members and decided to let you take over my board functions before leaving, I don't think you would refuse, right? Ha ha. . . "

"Haha. Thank you, of course I will not refuse." Hearing the other party's words, Andy's eyes couldn't help but become brighter and brighter. As a marginalized director, the biggest boost to being promoted to the director of the compensation committee this time is undoubtedly due to the quarrel between Andy and Jobs.

It can be said that most people on the board do not like the dictatorial, centralized Steve Jobs. If he really can make Apple more money, in the face of interests, everyone will choose to hold his nose and endure him. He can't create value for Apple, and Jobs will definitely be ruthlessly swept out of the door just like before.

In fact, Jobs is very clear about this. This is what Andy admires very much as an opponent. Jobs has an irreplaceable use value for others, and he can make full use of this use value to win more for himself. Benefit.

"...No one wants to see him unscrupulous. Someone must stand up to question and restrain him. He understands that he is not the king of Apple, and everything is not up to him. Everyone is optimistic about you, you are so He is so young and so successful, more successful than the rest of us, this is enough to suppress his arrogance!"

Andy sneered at the corner of his mouth, but said with a hint of gratitude: "Thank you for your trust and support, don't worry, Apple had no actual controller before, and there will be no future. Only the board of directors has the final say, Steve Jobs This professional manager must be accountable to the board of directors and shareholders!"

"Haha, that's right, then we'll see you on the board."

"Okay, see you in two days, I'll treat you to a drink then..."

After chatting a few more times, after hanging up the phone, the smile on Andy's face dissipated and turned into an indifferent expression. They were all old foxes. However, Andy didn't mind being used as a gunner by these old foxes. Anyway, he also He was not prepared to stay on Apple's board of directors all the time, and he was very interested in jobs like Steve Jobs. Only by playing with masters would Andy learn and grow better.

Although Andy had previously claimed that Jobs was a professional manager, that was nothing but demeaning. Jobs was indeed one of the great innovators. Whether Andy liked him or not, he had to admit it.

In technology products, everyone hopes to make newer things, and we can't expect to rely on something that everyone has done, or the industry has done, to exchange for a steady stream of profits. This is why when Jobs died, many people said that Apple was over, including the whole Wall Street analysis.

The main reason is that Apple's success relies too much on an individual, not only his ability to work, but also his ideas. Once it falls into the hands of professional managers, all those precious things will be lost.

Some people will definitely scoff at this view. After all, after Jobs died, Apple was not only unfinished, but also became stronger every year, and finally reached a market value of hundreds of billions. . .

That's right, because this is too natural, because someone has made such a good foundation, if you only consider the next few years, it must be that the profitability of professional managers exceeds that of entrepreneurs, and the advantages of professional managers are , his training is all about increasing income.

However, professional managers are ineffective in guiding enterprises to continue investing in innovation and making long-term strategic planning for future development. You must know that if you want to become a century-old enterprise, you can’t just look at short-term benefits, and you can squeeze unlimited potential to gain short-term huge profits, but what you lose is the entire future!

. m.