American Fortune Life
Chapter 590 It's hard not to be popular
"Super Monkey Ball" is still very good as a sketch-level casual game. Cute style and simple operation make the game very attractive to female players.
There are four themed worlds, and each theme has 10 levels. In addition to the slider to control the direction, it can also use the gravity sensor to simulate the tilt control by tilting the host.
Andy held the renderings of the game characters and the theme world that had already been drafted. The pictures were in a cartoon style, mainly in bright colors. The game modeling is round and exquisite, whether it is the close-up view of the platform or the background in the distance, it looks very comfortable. It can be said that it is very in line with the "cute, fresh and clean" picture style of casual games.
"This style of painting is good. I think ladies will like it very much. When it comes to female players, I happen to have another idea here. Siri, let's keep the current version of "Happy Farm". It is enough for individuals to cooperate with Facebook, and I will give you a new project. It is also a casual match-3 game, "Candy Crush Legend". Three or more candies are connected in different ways to eliminate points and collide with different obstacles. thing to complete the task.
Stay for a while and tell you in detail, I hope it has enough challenging maps, dreamy and sweet candy style, rich and interesting sound effects, refreshing and smooth feel, and can bring players high-quality casual interaction experience. "
Andy quickly took a pen and demonstrated the concept of this elimination game on paper, so that the group of game programmers quickly understood that it was similar to the rough-quality jewel cube game in 2000. This kind of puzzle game is very easy to develop. Of course, if they know that Andy will ask the development team to develop at least 500 levels, they don't know if they will spit out blood.
Andy knows how crazy and obsessed women are when they play this kind of elimination game. Is there anything easier and faster than earning women's money in this world?
So he has long decided to play the first 10 levels for free, and the later ones need to spend money to download the official version. However, it costs 99 cents, and then sells props. Looking at the big picture will drive most women crazy, so let's spend money on props.
The download ranking is close to 100 million download users. It doesn't take much. As long as 1 million people buy items every day, it is enough for Andy to make a lot of money. This kind of game is suitable for all ages, and children are the main consumers.
After praising the hard work of the company from the CEO down to all the members of the development team, he is very satisfied with the current operation of the work. The two games creatively developed by the employees are a surprise, which also makes Andy realize that , with the emergence of icrazy mobile phones, the epoch-making significance of hot sales, and the rapid expansion and spread of digital communication technology, mobile games have become a hot industry.
And Andy never doubted that there are no smart people in this world,
Can't think of a good game idea. Now it seems that things are exactly as he thought, and he even believes that right now, at this time, in many corners of the world, game companies are making games suitable for mobile phones.
Then the new project that I just came to the company to develop is very timely.
Draw the curtains and turn on the projector.
Andy held the remote control of the projector in his hand, stood in front of the projector's curtain, and smiled to everyone in the meeting room: "I took the time to come to the company this time. Besides looking at the operation of the company, there is another important thing The thing to announce, I believe everyone has switched to icrazy mobile phones, the real smart phone era has begun as I said a long time ago, and the mobile game market will become or even exceed all traditional game markets. Take a look at our company, From a small company on the verge of bankruptcy, the mobile phone transplantation of several games and the hot sales have made us a company valued at 2 billion US dollars. Of course, this is inseparable from the hard work of everyone.
Next, we, Mockingjay Games, will launch a masterpiece game in 2008 - "Angry Birds"! "
Andy pressed the small remote control in his hand, and the name of the game and images of angry birds painted by hand appeared on the screen.
"I won't say much about the background of the story. In order to retaliate against the fat pigs who stole the bird's eggs, the bird used its own body as a weapon to attack the fat pigs' fortress like a cannonball.
The gameplay of the game is very simple, just pop out the bird on the slingshot, hit the green fat pig, and hit all the fat pigs to pass the level. The pop-up angle and strength of the bird are controlled by the player's fingers. Pay attention to the comprehensive calculation of the strength and angle, so as to hit the fat pig more accurately. The ejected birds will leave ejection tracks. The gameplay is very simple, just eject the birds on the slingshot and hit the green fat pigs. You can pass the level by hitting all the fat pigs. The angle and strength of the bird's popping are controlled by the player's fingers. "
Andy showed the various hand-painted patterns of "Angry Birds" to everyone, and several images of birds in different colors were also displayed, which immediately caused discussion in the conference room.
Andy looked at the handwriting on the screen, and couldn't help but think that in order for the mobile game company to develop rapidly, it is necessary to continuously launch new games and game masterpieces, instead of desperately squeezing and digging deep into the potential.
"Angry Birds" became the most suitable game. In the previous life, this game turned a small company into a large company with a total of 3.4 billion euros. It played various authorizations, various costumes, movies and TV shows Adaptation, I heard that some theme parks have also been built, which is completely barbaric growth, but the annual revenue of 160 million to 70 million euros is still enviable.
Naturally, Andy will not keep this money-absorbing machine on the shelf, and regard it as the company's annual masterpiece in 2008, and occupying it in his own hands early is the kingly way.
Why are Angry Birds on fire?
Nothing less than simple, it only takes about 30 seconds to explain the rules of the game clearly. Almost as long as the left hand is pulled and released, it can be played, and at most one click on the screen is enough. Children aged 3 and 4 can play it with great joy, which shows how simple it is.
The biggest killer feature is that this game has a variety of game designs that make players feel cool.
The image of the bird conforms to the aesthetic tendency of most people.
The quack of the bird, the purr of the pig's head, the swish of the SHE, and the clatter of the destruction are all carefully designed to sound realistic and cute.
The most critical point is that people have destructive YU~~wang in their hearts. As long as the player pulls and releases the finger, the simple action is easier than turning the palm, and it can trigger chain smashing, breaking, explosion and other destructive consequences, which exceeds the player's expectations. Satisfy people's worship of destructive power and vent subconscious rebellion against rules.
Instantly open and play, it only takes a few minutes for a set. Players can play at every turn, start at any time if they have time, and stop at any time if they have no time.
The two years of 2007 and 2008 are undoubtedly the most important two years for Andy's mobile game company, seizing the historical opportunity and being born at the right time. The icrazy mobile phone beats Motorola and kicks Nokia. It is suitable for icrazy mobile phone. There are very few games that can be played. There are only three games from Mockingjay Games, but there are still few types and it is difficult to meet the needs of players. This demand is a Huge opportunity.
On the eve of the full-scale iteration of mobile phones, these few well-developed smartphone games have been made, standing on the cusp of smartphone popularity all over the world, riding on the popularity of smartphones, and pushing the games to the hands of players around the world. Mockingjay Game Company It's hard not to think about it, dollars and euros will all fly into Andy's pocket like pieces of paper.
The meeting ended, and everyone who attended the meeting left the conference room with hope and excitement on their faces, because apart from a few original development team leaders, the new game masterpiece development team leader has not yet been determined. What Andy means is Let the leaders of each development team recommend and choose from them, that is, everyone will have the opportunity.
After all, the planning proposal of "Angry Birds" is very complete, and there is no need to cross the river by feeling the stones. If it can't be done well in this situation, then you can really leave with the whole bedding.
This is also what Andy hopes to let his subordinates know that in this company, everyone has equal opportunities and everyone has the opportunity to rise.
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