American manga: I drew Superman in the Great Depression

"It's okay, old John."

The Courier Newspaper accepted the employee's apology, and Colin shook his head and said.

"You did nothing wrong. In fact, even I am not 100% sure that these decisions will be successful."

Everything Colin did at The Courier.

To put it bluntly, it is actually the hate marketing technique of later generations.

By spreading some extreme remarks to attract the attention of some people, and thereby increase the sales of newspapers.

This method of creating confrontation was common in later generations, and even became a serious social problem for a time.

Now, Colin has appropriated it to use during the Great Depression.

It can be regarded as allowing the people of this era to feel the poison from the future in advance.

"Unexpectedly, the first change I brought to this era was hate marketing."

Perhaps, one day, someone will suddenly realize that this is a mistake.

However, Colin can guarantee that this day will definitely not be the Great Depression.

In fact, people during this period were more likely to justify minor crimes, such as shoplifting or electricity theft, than before.

Yes, "zero dollar shopping" had already happened as early as the Great Depression.

Obviously, this is a historical sentiment rooted in the American people. Once social unrest or the economic situation deteriorates, people will use this trick without any knowledge.

History is a cycle, and so is ‘zero-yuan purchase’.

…

"...Boss, boss!"

In a daze, Old John's voice awakened Colin's drifting thoughts.

When he came back to his senses, he saw this old newspaper employee approaching and cautiously making inquiries.

"As for the content of the Courier next week, should we continue the style of this week, or..."

"Keep going."

Nodding, Colin replied with an affirmative tone, and then added as if he had thought of something: "In addition, regarding the newsboy, you can also tell them that my promise is still valid."

News from newspapers and media in this era did not spread as quickly as in later generations. You can know about big and small events happening on the other side of the world at the touch of a finger.

Especially for a small newspaper like The Courier, even if the sales volume of the newspaper increases, the scope of radiation is only a few blocks around the newspaper, and further away, there is little leftover.

There are three main reasons for this situation. One is the factor of newsboys. In this era when transportation was underdeveloped, the main delivery of newspapers mainly relied on the legs of newsboys. Although there were also newspaper offices, they were far from universal. In order to

Able to sell newspapers, the newsboys divided their territories.

Little Jimmy and the others that Colin had met before were the newsboys in charge of the neighborhoods surrounding the Courier newspaper office.

If you want to deliver newspapers to distant areas, you need to use the deliveryman's truck, but this also creates a problem, that is, the newspaper boys in other districts are not aware of the discount promises given by Colin, and in the past "

The poor sales of The Courier also made these newsboys prefer to buy highly competitive broadsheets rather than purchase Colin's The Courier.

The second reason is the printing capacity of the newspaper itself. As a local tabloid, The Courier itself does not have very strong capital. The equipment used in the newspaper is mostly old equipment. It can barely print thousands of newspapers on a normal day.

It's enough, but once the number becomes large, the machine itself will be overwhelmed.

Having said this, the most important reason is actually the last reason.

That is to say, the financial situation of the newspaper itself is not enough to support the expansion of printing of "The Courier". The cost of paper and ink are all expenditures. Previously, the newspaper's printing could be supported by inventory, but after this week, it will be necessary

Bought new paper to use.

This is also the reason why Colin regarded the time he stayed in the newspaper office as his last night.

Because once the sales of "The Courier" fail this week, there will be no possibility of re-issuance with the newspaper's remaining funds.

Fortunately, the current situation is quite smooth.

Next, as long as Colin uses the method of gradually turning around the business situation of the newspaper little by little, he should be able to barely survive this difficult period at the beginning.

"Okay, boss."

Nodding, Old John turned around and returned to his job to continue typing the news for next week.

"By the way, old John."

At this moment, Colin suddenly asked.

"Do you know the exact number of sales of The Courier this time?"

Hearing Colin's inquiry, Old John looked thoughtful, calculated secretly, and then said: "Currently, because many newsboys are still working, I cannot give an accurate number, but as soon as the newsboy came in this morning,

Calculating the number of people who buy newspapers, there should be 6,000 newspapers."

Six thousand newspapers, for a major newspaper that often sells hundreds of thousands, two hundred thousand or even millions, is really a small number. Currently, the newspaper with the largest circulation in New York alone has millions

So much so that the scope of radiation impact covers the entire New York City and even surrounding cities, so the Courier's figure of six thousand is not even a fraction of them.

However, for Colin's Courier Newspaper, this is already an exciting enough number.

In fact, to be precise, 6,300 copies were sold.

After listening to Old John's calculations, Colin nodded and added silently in his heart.

At the same time, he raised his eyes slightly and scanned the text in front of him.

In the text column, I saw that the number originally marked 32 had turned into - [Faith (93/1000)] at some point.

Obviously, the number marked in the [Belief] column is obviously closely related to the sales volume of "The Courier" in Colin's hands. This also indirectly reminded him of the meaning represented by the number 32 before, which happened to correspond to

Let’s look at the sales of newspapers published by the Courier Newspaper Company the week before, when Colin just crossed over.

"So, this number also helps to calculate newspaper sales?"

Of course Colin knew that the words that appeared could not be as simple as counting newspaper sales.

Behind the scenes, there may be other deeper effects.

However, at the moment, since the numbers have not been completely collected, Colin can only use it as a temporary statistical tool. After all, in this special period when even eating is a problem, making money is the last word.

Everything else has to wait until he meets this basic need before he can think about it slowly.