America's Road to Wealth

Chapter 678 A More Turbulent Future

As the editor-in-chief of the former "New York Observer" newspaper, Dylan Capcom can be said to be the first minister to follow Abel in the entire newspaper group.

As Abel's career grew, Dylan's status also rose. He is now the CEO of Smith Newspaper Group and is also the candidate for the next Rotating CEO of Smith Media Group.

Having said that, the rotating CEO system created by Abel surprised the entire American business community from the very beginning.

Most people are not optimistic about his approach, because the rotating CEO system will undoubtedly weaken the authority of the entire group leader. Without sufficient authority, the rotating CEO cannot lead the overall situation.

If there is no way to lead the overall situation, then how can CEOs be able to lead the company well?

At that time, many people believed that Abel Smith's nonsense in the Smith Media Group would definitely cause him to suffer bad consequences. In the end, Abe Smith will definitely compromise after swallowing enough bitter consequences.

However, over the past few years, Smith Media Group has developed better and better. As for the rotating CEO system proposed by Abel, it works very well when Abel himself agrees.

This imitated the leadership centralized management model of a certain country on the other side of the ocean, to a certain extent, it has the democracy that the West loves most, and at the same time, it can have the dictatorship at critical moments that Western-style cooking does not have.

The entire European and American business circles have discovered that as long as there is a boss who can supervise and have unique authority.

The rotating CEO system seems to be very suitable for the management of large business groups with comprehensive development and diversified industries.

For example, a group like Smith Media, which is rooted in the media field but involves almost all industries in the media field, and also covers some other external industries, is very suitable.

Because under this system, each of its entire management has a field of expertise, and everyone can speak up, but some people can make decisions that others cannot object to at critical moments.

Coupled with the support of Abe Smith himself, the success of Smith Media's rotating CEO system has been achieved.

Of course, it's not without flaws. In the simplest example, this system guarantees both democracy and a certain degree of exclusive power. In fact, the other way around, sometimes it is not at all authoritative or authoritative at all...

No way, no system in this world itself is perfect. Unless everyone is a saint, the system can only be relatively perfect.

It's just comparing each other badly. Whoever is less rotten is better. This is the reality.

After a few years, follow the sequence of the entire Smith Media management. If there is no accident, Dylan will be able to become the rotating CEO of Smith Media next year.

Today, the Smith Newspaper Group has developed into one of the largest newspaper groups in the world over the past few years.

Mr. Dylan Capcom, who is in his 50s, can be said to be in high spirits right now.

When he heard the boss roll call, he got up and started to make a semi-annual report summary with a smile.

"It has to be said that 2003 was the year when the newspaper industry began to show signs of large-scale collapse. With the popularization of the Internet, the emergence of Internet news media, mainly the emergence of large portals and platforms such as Yahoo and Microsoft, had an impact on the industry Very huge. In the whole of last year, 105 newspapers with a daily sales volume of more than 5,000 copies in the United States closed down, and 10,000 people in the newspaper industry lost their jobs. In 2002, this data was 75 and 6,000, and in 2001 it was 45 and 3,000. In 1998 earlier, there were 18 companies and more than 1,000 people."

"Beyond that, it has to be mentioned that advertising revenue and sales have also declined enormously. Even for us, print advertising sales in the first quarter of this year fell by 8% year-on-year, and this data has already made us the newspaper industry as a whole. The best one exists. Other newspaper companies are even worse..."

"In addition, 23 of the top 25 newspapers in the United States saw circulation declines between 7 percent and 20 percent year-on-year."

"The impact of the Internet and the reduction in advertising spending have further accelerated the death of the newspaper industry. Since the beginning of the new century, most publications have issued at a loss, at best breaking even, and subscription fees are only enough to cover printing costs and distribution costs. It's advertising that makes the money, but most of that ad spend goes to blogs and similar new media. Craigslist grabs classifieds, eHarmony has a monopoly on personal ads, Google has small ads for oddballs, and Macy's sends direct-to-consumer ads. Email promotions."

"The four major newspaper groups in the United States other than us, Gannett Company, Gatehouse Media Company, Sun-Times Media Group and News Chronicle Company, suffered particularly severe losses. These four companies closed 31 newspapers last year."

"However, it must be pointed out that after many American newspaper groups recorded losses in their main business, our company's revenue and profit from newspapers and information services rose from US$80 million to US$179 million. Changes in annual circulation According to statistics, the "American Sun" is the only newspaper in the United States that is still growing, recording an increase of 11.4%. According to current subscription levels, the newspaper can print seven days a week without any advertising. .”

"However, we must also see that as readers become more and more accustomed to reading newspaper news on computers, and the emergence of 3G networks allows more convenient mobile phones to achieve this function. Printed newspapers are clearly a future must. The form of demise. Therefore, the next thing the company has to do is to increase investment in digitalization, vigorously promote and promote our digital version, and increase digital subscribers.”

"Compared with other newspaper groups, we have a large reserve of digital expertise because of the help of our sister companies. We decided to put subscriptions first, not only from print to digital, but also from advertising to subscription. Only in products, We're already better at the customer and market level. So when opportunities arise, we're ready to take them."

"We can boldly predict that there will be more news in the next ten years than in the past, which means that subscriptions to our newspapers will continue to grow..."

When Dylan Capcom said that there will be more news in the next ten years than in the past ten, Abe couldn't help but nodded slightly.

Others don't know, but he knows how turbulent the world will become in the future. A turbulent world means more news.

Looking at Dylan, Abel asked with a smile, "What is the basis of your prediction?"

Dylan looked at his big boss and said with eloquence: "The Internet, the Internet has brought a lot of cheap information. Some of these information are true and some are false, but there is no doubt that they are constantly impacting the hearts of the recipients. This world has never returned In the past. With the stimulation of the Internet, it is easy to unearth the social problems buried deep in the countries, and the basic destructive power of social division, globalization, automation, climate change, mass immigration and other issues tear the societies of the countries apart .If someone thinks that one general election result in various countries can solve these problems, and the news can go back to the old days, I don't believe it."

"After decades of post-war stability, we are now in a crazy period of uncertainty, tension and anger that I don't think will go away," he said.

"I think that in the future, fighting in war-torn areas around the world will continue, and all kinds of noise will continue, especially in Europe. Driven by the invisible hand, European society will fall into a period of complete turmoil."

Good guy, it's really interesting!

After listening to Dylan's speculation, Abel couldn't help but sigh in his heart for the other party's vision. He looked at the other party with eyes full of admiration, and felt that even with this vision, he was qualified to be the rotating CEO of Smith Media.

Thinking of this, Abel looked around and said with a smile: "Wonderful, very wonderful prediction, I don't know about the war-torn areas, but Europe, in my opinion, the problem is really big. So, pay more attention to the war-torn areas and Europe, Increase coverage!"

"Don't think that readers are stupid, you can lead them. In fact, readers are very sensible. They are willing to pay for a report that a reporter spends weeks on writing, if they think it is worth it. There is no free news in the world. Without us If we invest a lot of money in interviews and reports, readers will not be willing to pay for us!"

...

The meeting lasted for an hour. When the meeting ended and Abel walked out of the meeting room, Dylan Capcom quickly followed. Abel turned his head and smiled and asked, "Is there anything else?"

"Yes, boss." Dylan replied with a smile while shaking the briefcase in his hand.

Abel glanced at it, then laughed and said, "I hope it's not a big trouble."

Hearing his boss's ridicule, Dylan smiled and said, "It's not troublesome, it's something about News Corp. I think you'll be happy to see it, boss."

"Oh?" Abel raised his eyebrows, as if thinking of something, he couldn't help laughing and said, "Let's talk in the office."

Then the two walked into the elevator one after another, and when the elevator door closed, Abel said with a smile: "In two months, the group's rotating CEO will be replaced. Dylan, I will vote for you at that time .”

"Thank you very much, Boss. I will definitely not let your choice down!" Dylan said in a trembling voice, suppressing his irrepressible excitement.

Who doesn't want to be under one person and above ten thousand people? Although he can only serve for one year, he is the leader of a behemoth like Smith Media Group and a giant in the American media industry. Those who hang around in this industry, who doesn't want to be on the top?

Ding--

The elevator door opened, and Abel stepped out of the elevator, followed by Dylan Capcom. Amanda saw Abel's return, and immediately pushed open the door of the office with a smile, allowing Abel to go all the way unimpeded.

In the office, Abel sat lazily on the boss's chair. Without delay, Dylan took out a cowhide document bag from his briefcase and handed it to Abel with both hands.

Abel took it, opened the file bag with a smile, and took out some documents and photos from it. After a few glances, a smile appeared on his face.

Sure enough, just as he thought, that guy Murdoch was still unscrupulous as always, doing the same thing that happened in parallel time and space.

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like