Another World Under My Pen

A few years ago, "Lao Bai's summer vacation file" once set off a box office frenzy in China, North America, and even Europe. With a box office of 2 billion US dollars in a summer, Lao Bai and Laobai were both on top of the East and West towers.

And this summer, the number of films released by Lao Bai has changed from three to four!

And just these four movies, the investment alone is as high as 800 million US dollars... Even if the water is squeezed, it should not be less than 700 million US dollars, then what will their box office be?

Since the end of April, predicting the box office of the four movies has become an endless entertainment for many people.

"If you want to not lose, at least two billion dollars in the box office!"

After a serious analysis, Xia Qingqing said seriously: "For example, our "Mulan" claims that the production fee plus the publicity cost is as high as 220 million US dollars. The actual investment is 190 million... if If you want to recover the cost of the movie box office alone, the world cannot be less than US$500 million!"

Regarding Xia Qingqing's judgment, Chen Muchen shook his head disagreeably: "No, no, we just recalculated. If we want to ensure the return, we only consider the box office at least 600 million U.S. dollars or more! In addition, we can count on the surroundings. , The cycle will be very long..."

When he said these words, Chen Muchen's expression was a little worried in excitement.

This time, they played too much.

If DreamWorks was completely controlled by Chen Muchen, he would never approve projects like "Mulan". With nearly 200 million U.S. dollars in investment, in addition to DreamWorks itself, China’s four major animation companies and more than a dozen outsourcing agencies have participated in the investment. All the people who have contributed to this animation add up to nearly 1,000. One hundred people!

Just the final list of production staff, there are five minutes.

How can such investment be recovered?

However, after Xia Qingqing has successfully cooperated with Japan and Hollywood several times in succession, her confidence has been swollen to its limit. And Sun Peng, the boss of DreamWorks, has been arrogant to many times in DreamWorks, saying that 200 million US dollars is a full loss. "Mulan" must also continue to be the best within everyone's ability...

And because of Lao Bai's influence, "Mulan" has been released in nearly forty countries so far.

In addition to China, North America and Japan, which are the most influential in Lao Bai’s animation films, are the first to be identified. Next is China’s traditional sphere of influence in Southeast Asia, and Lao Bai’s strength is gradually expanding to Europe. Seven countries have joined. Among the first lineups to be released...

The only pity is that DreamWorks does not have the ability to issue overseas. In fact, they lacked even the domestic distribution strength, so in order to increase the scale of the release and the filming rate, they had to hand it over to Lotus Pictures. In this way, other publishers have to deduct a part of the box office income, so the domestic box office DreamWorks can only get 37%, while the overseas box office share is even only about 25%!

Even if the publishing company bears part of the publicity costs and DreamWorks wants to protect its capital, "Mulan" must reach a box office of $600 million...

At least!

Who would believe this target number if there is not much pressure?

And as DreamWorks' first animated film with its own brilliance, or should be said to be a real movie-level animation work, "Mulan" has undertaken too much.

After all, the previous Slam Dunk Theater was also shown in theaters. But in the final analysis, what DreamWorks did at that time was actually TV-level works, and this time "Mulan" was a real movie-level work, and it was still a Hollywood-level animation film!

Although there is still a big gap compared to "Frozen" a few years ago, it is pinned on the deepest expectations of Xia Qingqing and Chen Muchen.

Therefore, Sun Peng was very clear about the two people’s uneasiness, smiled and waved his hand: "Don’t worry, I’ve watched the final film several times, no problem... At least this theme is released in China. It’s definitely okay! And I’m pretty sure that this is the best cartoon ever made by China, and that alone, the box office of 2 billion...No, the box office of 2.5 billion is no problem!"

When he said these words, Sun Peng was very confident.

Compared with Hollywood, "Mulan" is definitely not too far behind on the screen, at least it should be a level compared with "Frozen" a few years ago-after all, just in the production, DreamWorks has entered. At least one hundred million dollars! And these years, the technology of the major animation companies in China is not backward, and their joining has also allowed the production technology of "Mulan" to keep up with the times.

The difference is the lens design and some details.

Moreover, in Sun Peng's view, these differences are not necessarily all gaps, and may even be transcendence!

Because of the advancement of technology and Sun Peng's no-cost investment, after all, "Mulan" and the original version in Sun Peng's memory are already very different. For example, the war scenes in the animation, the scale and design of the Forbidden City, etc. The new version is many times better than the "Mulan" on earth!

After all, China has been making great costumes for so many years, and the accumulated experience is no joke.

With more grand scenes and more sophisticated productions, Sun Peng can only give one suggestion in many places, and the rest is mainly given to the animation directors and planners. Where Xia Qingqing can't reach, there will be assistant directors or consultants who make blockbuster costume films to help, such as Wei Xiaolin, etc., to make these scenes even better!

So in Sun Peng's view, there must be a gap, but it is not as big as he expected.

This kind of animation can even be called a milestone in China.

Think about it, when Huaxia audiences are used to watching those local animations of average quality, and suddenly they find that there is a domestic animation that is great, even reaching the ordinary level of Hollywood productions, how will they react?

Think of "The Return of the Great Sage" on the earth, think of the time when "The Big Fish and Begonia" was first released!

At least, "Mulan" in Sun Peng's eyes is much better than those two cartoons because of the huge investment, and the world's Huaxia movie market is two or three times larger...

2.5 billion, is it difficult?

As long as the box office can reach 2.5 billion, then DreamWorks can get a share of almost 900 million Chinese currency, which is about 130 million U.S. dollars, plus the overseas box office share, it is not hopeless to return.

And don’t forget, there are surrounding areas.

The peripheral design and development of "Mulan" this time, in addition to DreamWorks’ own team, also introduced teams from Hollywood and Japan through bidding, and invested huge manpower and material resources. The design cost alone exceeded six. One million U.S. dollars!

Therefore, in the hearts of Chen Muchen and Xia Qingqing, the box office of "Mulan" can only win, not lose!

Not only is it because if it fails, DreamWorks may usher in huge losses, making them, animators, faceless in front of the generous boss, but also more importantly, "Kung Fu Panda", which has begun to enter the production stage, everyone Not sure if Sun Peng will continue to spend a lot of money on "Kung Fu Panda" after losing a lot of money...

...

The author's background collapsed, and he was able to log in just now, so he quickly posted a chapter. Chapter 2 will be released at regular time.

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