Another World Under My Pen

"The commercial for laundry detergent was hit back."

As soon as he walked into the office door on Monday morning, Sun Peng received bad news from Lin Li.

"Okay...huh? I was beaten back?"

After regaining his senses, Sun Peng couldn't help but froze, frowned slightly and asked in confusion: "I remember that the plan was submitted last Wednesday, right? It has only been a few days, and the plan will be fed back from the customer. Are you back? The colleagues in the customer department worked overtime on weekends? Did the customer say they need to modify it?"

Shrugging, Lin Li replied faintly: "No, it was directly decided by the customer, saying that there is no need to modify it, because they will never use this style of print advertising."

"what?"

After listening to Lin Li's words, Sun Peng was really stunned this time.

Despised?

How is this possible?

I carefully thought about the plan I came up with: two sturdy wrestling guys collided like a tiger descending a mountain, fighting for the victory of the game fiercely, but at this moment, one of the big guys' face pressed tightly. On the competition vest on the opponent's back.

The extremely supple touch made the expression of the big man in the game become gentle.

In Sun Peng's pen, the wrestler closed his eyes and showed a sweet smile, as if he was not holding his opponent, but his favorite girlfriend...

Such a great idea will be abandoned?

Tease me?

Even though I've seen it many times, Sun Peng still feels very good after painting. I thought it would be a piece of cake to win the favor of the customer.

......Being beaten back, what is going on?

Urged by Sun Peng’s scorching gaze, Lin Li grinned. After thinking about it for a while, she said uncertainly: “Um...probably it means that the client feels that the picture is too tactful. They hope that the public will see the first place in the advertisement. At a glance, I understand what I'm talking about, instead of looking at the two wrestlers and then looking at the trademark in the corner, and then thinking about it to understand what's going on... Hey, that should be what it meant!"

"..."

Just as Sun Peng was in shock, Lin Li hesitated and leaned forward and whispered: "Actually, you don’t have to bother to redesign or anything to deal with customers like this, and what they want is more urgent. Just draw a short answer. That's it-the simplest one, a beautiful woman with long hair and fluttering hair, and then put on a huge trademark and slogan, I guess it will be!"

"Uh……"

After listening to Lin Li's suggestion, Sun Peng was completely speechless.

As an adult, Sun Peng is certainly not the kind of guy who can't accept failure. In fact, he can even accept the result of shooting an eagle on the street first, then a small fire, and eventually may not be able to get a big fire. But today's things still make Sun Peng a little bit dumbfounded. No matter how you look at it, his plan is more interesting, right?

Who can't paint a beauty with long hair?

"Huh? What do you two say?"

Just when Sun Peng was at a loss, team leader Xia Weiqing walked into the office leisurely.

"Hehe, we are talking about the advertisement for Xiao Sun."

Standing up to make a pot of tea for Xia Weiqing, Lin Li chuckled, "This is not the first time that Xiao Sun was beaten back... oh, this person is really maddening than others... When I first worked. I haven’t passed a plan in the first half of the year, and I’m bald every month!"

"..."

Looking at Lin Li, Xia Weiqing couldn't help but roll his eyes, then patted Sun Peng on the shoulder and said seriously: "Don't worry, it's just that the customer department sent the wrong place. Our customers are not big companies. The requirements for advertising are also relatively low... Originally you can just do one to deal with errands, but you have designed a really good plan."

Speaking of this, Xia Weiqing sighed and said: "It's a pity...Our company's reputation and strength are still a bit weak. The few real daily necessities companies in the market are not our customers, otherwise they will definitely like this plan! "

"Huh...thank you, team leader."

Gratefully smiled at the other party, and Sun Peng slowly understood what the other party meant.

"Really, I'm serious."

With a raised eyebrow, Xia Weiqing said solemnly: "To put it bluntly, your plan is good, even if it is awarded in the advertising industry, it is eligible. But the problem is that this plan is slightly more subtle and more suitable for those. For classic products, such as the Benny series laundry detergent, the main purpose of their advertisements is not to inform but to enhance memory. But for our customers, a new product with a low market share, they hope that the advertisement can be straightforward. Be white, let everyone know at a glance what product they are talking about..."

Speaking of this, Xia Weiqing hesitated and shook his head: "In fact, from this aspect, the decision of other customers can't be calculated wrong...Creativity is a good idea, but he also needs a customer with a discerning eye, and the needs of customers. It also happens to fit this plan."

"Um... so it is!"

After listening to Xia Weiqing's explanation, Sun Peng nodded thoughtfully.

Although there is no sense of enlightenment and great enlightenment, Sun Peng suddenly felt a little bit interesting when Xia Weiqing said this. Just like the express advertisement he designed last time, although it is very classic and creative, it is not only necessary to design and make three-dimensional models, but also to find enough space to display them. The average small company does not have that. ability. Even if you have the ability, you may not be willing to spend any money.

If you change to another courier company, you might not agree to it!

So it’s the same thing this time. Good ideas also need the right customers and products. If you change one...For them, I’m afraid that Sun Peng’s earth classic advertisement might be better than throwing one. Long-haired beauties come up better.

"It seems that after several successes, I underestimated the advertising industry."

Sun Peng is not that kind of stubborn person, and immediately started self-criticism after he understood. Of course, all of this is established on the basis of the other side's low, if the other way round, hehe...

"Don't worry, take a little more thought."

Seeing that Sun Peng seemed to understand, Xia Weiqing's mouth twitched with pancreatic cancer, and smiled and said: "Depending on your level, it will not take long to design a plan they need, just take a little thought."

"So..."

Rubbing his chin, Sun Peng suddenly chuckled and said: "Group leader, if I look at this case... I won't continue to mix it up, right?"

"Huh? What do you mean?"

Xia Weiqing was stunned for a moment, and then asked in a puzzled way.

He was about to be proud of the classics on earth, and Sun Peng grinned and said: "Although I am a little embarrassed, I have a problem. No matter who the other party is, I will only provide one plan. Since they look down on it, I have no interest in designing anything new..."

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