Another World Under My Pen

"In short, the story of "The Lion King" will not be too different from the picture book."

Facing the general managers of three domestic animation factories, Sun Peng’s expression has always been very calm, and he chuckles: “It’s just that I hope everyone understands that this animation will be for audiences all over the world, so the production The above requirements will be very high...According to our estimation, the production cost of animation alone is at least about 600 million Chinese currency!"

When talking about this, Sun Peng paused for a while, and then Sun Peng smiled: "Of course, the cost I mentioned here does not include my various expenses, such as copyright transfer, script and soundtrack, etc.!"

"Hi..."

After hearing these words, the three bosses gasped at the same time!

600 million?

Just pure production cost? Doesn't even include the script, soundtrack, etc.? What does this old white want to do? Do another animation of the level of "Frozen", and still in China?

For the production cost of "Frozen", Fang Lina and others would certainly not believe that it was really 200 million US dollars.

Although the level of Huaxia Animation is far from that of Hollywood, it does not mean that they have no ambitions or the idea of ​​catching up. Therefore, they have been studying the model of Hollywood animation for a long time. It is clear that the production cost of the animation itself is a little over 100 million at most, and the rest of the advertising costs will account for a large proportion. And if Sun Peng said that the new animation will cost 600 million Chinese coins...

Adding copyright transfer fees, screenwriting fees, soundtracks, etc., the final figure will be infinitely close to 700 million!

Don't doubt, today's Lao Bai is worth the price!

When "Spirited Away: The Hidden Spirit" was released, and it got a big hit, the price offered by the three companies was 10 million, and there were two points of box office and peripheral dividends. And as "Spirited Away: God's Hide" broke the Japanese box office record one after another, and also grabbed 3 billion box office in China, this number has already doubled!

And it must be emphasized that the price offered here is only the cost of the adaptation rights of those picture books!

What about the script? What about the soundtrack and song?

Nowadays, in the movie circle, the price of the script with Lao Bai's name is undoubtedly the highest one, at least it starts at 20 million, and it is still the kind that has no market! As for the charges on music, Fang Lina and others felt a little liver tremor as long as they thought of the news from the United States in recent days!

A song "Wewillrockyou", a song that took only half an hour to write!

Fang Lina and others are really not sure whether the unit price of 5 million US dollars is true. After all, these are rumors in the US media that have not been confirmed yet. But the song "dreamispossible" that Chen Feifei sang to Feiming Technology is worth 30 million yuan, it's a certainty!

Add up the three items, how much will Sun Peng offer?

The three general managers who had seen the world looked at each other for a while, and they were all speechless.

If they really continue to cooperate with Hollywood, they will certainly not care about such numbers. After all, their market is the whole world. As long as the things they make are good enough, the chance of loss is really small. But what they are talking about now is a native Chinese cartoon!

A domestic animation, 700 million investment in production costs? More than one hundred million dollars? !

Fang Lina was really unable to sit still, frowning and said: "Lao Bai, I understand your thoughts. After all, animation is an investment and a reward. I want Hollywood-level animation quality at this level. Investment is definitely indispensable! But...what we are doing is domestic animation after all!"

Isn't an investment of 700 million yuan a proper Hollywood level...

No, it's bigger than most Hollywood animations, okay?

Although considering that the income of domestic animators is much lower than that of Hollywood, the accumulation of technology is also much worse than others! If you really want to achieve that level, you will definitely need to purchase additional investment areas or develop the corresponding technology yourself. In this way...

To be honest, Fang Lina is really not very optimistic.

After these years of accumulation, Fang Lina and the others also have a certain degree of confidence. As long as the investment is large enough, they may really be able to achieve Hollywood-level picture quality. But a good animation has other factors besides the image quality...Of course, since Lao Bai is sitting in front of them, this point may also be ignored, but the local animation of China is called by some Hollywood animation. Power and influence?

Not to mention Hollywood, it's far behind Japan, right?

Therefore, in the eyes of Fang Lina and others, this old white was overwhelmed by the success of "Spirited Away: The Hidden Spirit", that's why he made such a decision. If the production cost is 700 million yuan, wouldn't it cost more than a billion yuan plus the publicity costs? Almost to the level of "Frozen"?

How can such a huge investment return?

Domestic box office?

It is true that "Spirited Away: The Hidden Spirit" alone has a domestic box office of 3 billion, but even so, it is almost impossible to recover the cost and can only count on overseas box office. But in addition to Southeast Asia and other countries, where can China's animated films look forward to? Do you count on Japan, an animation powerhouse, or the private land of Hollywood in Europe and America?

Seeing the rapid changes in the expressions on the faces of several general managers, Sun Peng sat quietly, not in a hurry.

Unlike The Matrix, this time he does not intend to lower the standards.

Perhaps using the technology of this era to produce the original version of "The Lion King" will definitely not cost as much as 600 million, but Sun Peng also knows that there is a huge aesthetic gap between audiences in different eras! If you really copied the original "Lion King", God knows how many box office you can get?

500 million Chinese currency? Or a billion?

In any case, Sun Peng absolutely dare not think that it can reach the level of one billion US dollars, because that is not a work of this era at all! It's as if you moved "Star Wars" to the United States in the 21st century. It must be a death!

So is the production cost of 600 million yuan really much?

At least in Sun Peng's opinion, it is a normal level. If necessary, he is even willing to add more in the later stage. He even spends money to buy technology, or develops technology by himself, so as to make the film as perfect as possible so as not to waste. The classic scenes and music of "The Lion King"!

"Teacher Sun, is it a bit taller?"

After a long silence, Fang Lina said with a headache: "A domestic animation, is it really necessary to spend so much money? Actually, I think it is enough if the total investment is controlled at around 6,000 or 700 million... Look at "Spirited Away: The Hidden Spirit", isn't it only 300 million?"

At the beginning, Spirited Away's investment was a little more than 200 million. Later, with Kenji Matsumoto's excellence, the production and publicity costs were greatly increased, and it was just over 300 million. So in Fang Lina's opinion, even if Sun Peng has great ambitions, doubling is enough, right?

"Hehe, don't Boss understand the difference? My movie is not only aimed at the countries around China!"

Frowning slightly, Sun Peng gave a faint smile.

"Uh……"

After licking her lips, Fang Lina did not dare to continue. She certainly understands the difference. The style of Japanese animation determines their audience, and it is also destined that the production cost of those works will not be particularly high, but if you want to face the big screens in Europe and America, you still want to save...

If so, why does Hollywood spend so much money on an animation?

They are not stupid!

The other two general managers also understood Sun Peng's thoughts, so they immediately understood the reason why they called them all at once and discussed them together.

Such a movie is certainly not something that two companies can do.

Perhaps Hafei Animation can invest so much money even after gritting his teeth, it is really impossible to borrow money. But this way the risk is too great. If the movie fails in the future, the consequences will be disastrous. After all, let alone China’s animation companies, which are the three largest in Hollywood, I am afraid I would not dare to make such a decision lightly.

Seeing that the three of them were still looking embarrassed, Sun Peng glanced at Xia Qingqing and Chen Muchen next to him, and finally said: "Well, three, if you think the risk is too great, I can't do it! All the production costs for this film will be invested by our DreamWorks, how?"

"what?!"

Hearing these words, the three were shocked at the same time!

Sun Peng, who has the confidence of Spirited Away's huge profits, said with a calm face, and said with a smile: "But you should also understand that DreamWorks alone does not have the strength to complete such a movie, so we may Cooperating with American animation companies, but at the same time I hope you can join in! Even if you don’t invest money, you can use your personnel and technology to invest in shares, you see..."

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