Are you traveling or writing songs?

Tonight, I am destined to be sleepless.

Under the deliberate promotion of the top leaders of the country, the relevant industry organizations are all running at full capacity.

Among them, the National Railway Administration and the Ministry of Transport are the first to bear the brunt.

There is no way, Lin Xuan has put too much pressure this time. Not to mention that Lin Xuan’s song”South of the Colorful Clouds” is still ranked first on the Weibo hot search list, the fancy live broadcasts of local official microblogs such as the Yunnan Provincial Cultural and Tourism Bureau alone occupy one-third of the Weibo hot search section.

As for other Douyin and Kuaishou short video sharing platforms, they are even more popular.

The video of Lin Xuan singing on stage in Hani ethnic costumes has been viewed hundreds of millions of times, and the girls who call Lin Xuan husband in the comment area are lined up from Licheng to Antarctica!

In a word, Lin Xuan’s song has gone viral!

As a result, his entire person, including the entire Yunnan Province, has completely gone viral!

The result of going viral is that netizens from all over the country have all gone to Yunnan Province for tourism, but it is a bit frustrating that the country’s wave of transportation construction does not seem to be strong.

The contradiction between the strong demand for tourists to Yunnan and the backward transportation supply is quite prominent.

Faced with such a severe situation, the top leaders of the country quickly made a judgment and decided to do their best to increase the number of trains into Yunnan as quickly as possible while ensuring that normal travel demand is not affected, so as to ensure the travel needs of tourists coming to Yunnan.

At the same time, the Southern Yunnan Provincial Transportation Bureau, under the instruction of the Ministry of Transportation, issued a temporary policy.

【Starting from tomorrow morning, all highways in southern Yunnan Province will be free, valid for half a month! 】

This discount is the help provided by the national high-level officials to tourists entering Yunnan in terms of transportation.

As for hotel accommodation and scenic spot services, after discussions between the National Cultural and Tourism Administration and the Southern Yunnan Provincial Cultural and Tourism Administration, a very bold decision was made.

First of all, in terms of hotel accommodation, the Southern Yunnan Provincial Cultural and Tourism Administration urged relevant operators to sell all guest rooms, including homestays, at 70% off the previous market price in the next half month.

In addition, illegal acts such as rising first and then falling are strictly prohibited.

In terms of scenic spot services, all scenic spots in Southern Yunnan Province will be free in the next half month, and tourists from all over the country are welcome to come and play.

As for some other preferential projects and measures, there are too many to list.

In short, it is a sentence.

This time, Southern Yunnan Province is determined to bring up the tourism economy in the province from top to bottom.

You know, Southern Yunnan Province is located in the hinterland of southwest China, and its GDP ranks in the middle and lower reaches of the country all year round, which is incomparable to those developed coastal areas.

They want to develop and boost the economy. In addition to introducing related industries to attract investment, the only thing they can do and is very promising is to vigorously develop tourism.

According to relevant data, the tourism industry accounts for nearly 50% of the GDP in southern Yunnan Province.

In other words, developing tourism means developing the economy of southern Yunnan Province, developing southern Yunnan, and improving the living standards of the people in southern Yunnan Province.

And improving the living standards of the people in southern Yunnan Province, especially revitalizing the vast rural economy and driving rural prosperity, is it not the purpose of Lin Xuan’s trip?

Therefore, the value, or significance, of Lin Xuan’s song. It is not just about promoting tourism in southern Yunnan Province, but it is related to the economic development of a province and the living standards of tens of millions of people.

So, when the leaders of southern Yunnan Province noticed this, they quickly united, twisted into a rope, and ran to the top leaders of the country for consultation.

Otherwise, such a large preferential strength cannot be decided by a province.

And doing so, the effect is also quite obvious.

Late that night, when the trains into Yunnan were sold out, all the hotels and homestays in southern Yunnan, especially those near the scenic spots, were also sold out.

The reason is simple.

People come to southern Yunnan for tourism, so they can’t be without a place to stay.

Therefore, the accommodation industry in the entire southern Yunnan province was laughing tonight.

As for the news that they will be notified later that the rooms will be sold at a discount in the next half month, this is not a loss at all for them, and they will even make a lot of money.

After solving the problems of”going” and”staying”, the happiest industry in the entire southern Yunnan province is the catering industry.

So many tourists are rushing to southern Yunnan, and they are all mouths full!

How can people not eat when they come!

Even if they don’t eat delicacies from mountains and seas, they can eat something a little cheaper and more affordable.

For the catering industry in the entire southern Yunnan province, it is money falling from the sky – it’s time to get a sack to fill it with money.

After the problems of food, accommodation and transportation are solved, it’s travel, shopping and entertainment.

Needless to say, the major tourist attractions will make a lot of money. If this momentum continues, then there will be no hungry stray dogs on any street in the entire southern Yunnan Province.

Of course, such a large-scale”tourism event” is also a super hotbed for the breeding of”tourism chaos”.

For example, the”black-hearted tour guides” in common travel agencies, the”sky-high menus” in hotels, the”sky-high fares” on taxis, the vendors in scenic spots raising prices, and the inferior tourist products.

In order to prevent these problems, the Southern Yunnan Provincial Bureau of Culture and Tourism has formulated strict rules from top to bottom.

They must use the momentum of Lin Xuan’s song to show the development level of the tourism industry in Southern Yunnan and the image of the city.

How strict are these regulations?

Let’s take an example.

For example, as long as it is within the period of”15 days of traveling in southern Yunnan”.

Any hotel, as long as it receives any complaint from any tourist, as long as it is determined that the responsibility belongs to the hotel, will immediately suspend the store for three days!

Receive two complaints from tourists and close for four days!

And so on, there is no upper limit.

There is only one purpose for doing this, and that is to effectively maintain the tourism image of southern Yunnan Province.

After all, the unprecedented tourism boom in southern Yunnan Province, on the positive side, is a great opportunity to drive economic development.

But at the same time, there are two sides to the story.

On the negative side, this tourism boom can be regarded as tapping the tourism potential of southern Yunnan Province in advance, which is a case of”spending tomorrow’s money to do today’s business.”

As long as the reputation of southern Yunnan Province is not stable in this tourism boom, who will come to southern Yunnan Province again after fifteen days? After a year, who will still want to travel to southern Yunnan?

Therefore, this kind of one-time deal must never be done.

For a province like southern Yunnan Province that relies on tourism revenue to make a living, having a stable number of”return customers” to travel to Yunnan every year is also something they have to consider.

Therefore, after the relevant regulations were introduced.

Almost everyone agreed with both hands.

……

【Let me tell you a story. I wrote this chapter in October 2022, so I predicted all the favorable testimonies made by the relevant levels of the Zibo Tourism Government in 2023. Moreover, my major is tourism management, so the focus of the following plot is the tourism industry. 】

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