Basketball's most talented forward is on the left
Chapter 341 Investing in AND1 and the Birth of KZ
After beating the 76ers, the Knicks continued to suppress the Cavaliers. D'Antoni was very satisfied with the team, so when March was coming, he gave all the players a half-day off, firstly to commend everyone's performance, and secondly.
It also allows everyone to recharge their batteries for the last full month of the regular season.
Zuo Li, who returned to the apartment, had not had time to experience the leisurely vacation, so he rushed to the office rented by Rich Paul in New York. There, Rich Paul excitedly told Zuo Li: "It's done!"
It’s not that the brokerage company is established, the contract will not fully expire until the summer vacation, which is not possible now.
And this 'finished' refers to Zuo Li's acquisition of a portion of and1 shares.
Zuo Li has not launched his own signature shoes for such a long time. The main reason is that and1 has encountered trouble.
This is also easy to understand. Just like in the previous life, the impact of the economic crisis is everywhere, coupled with the impact of Nike, and now I feel a bit drowning.
Various indicators have declined, spokespersons have left, and stock prices have fallen, which is in sharp contrast to the glorious years of 2007 and 2008.
Such a situation naturally makes it impossible for Zuo Li to launch sub-brands and signature shoes. The previous All-Stars had such a good opportunity, but because of this, they missed the opportunity in vain.
And all this was expected by Zuo Li. In fact, Zuo Li planned and1 from the beginning. This time, he couldn't always work for Nike and Adidas. This is why Zuo Li didn't choose Nike even though he knew the future development.
reason.
He wants to be his own boss!
At worst, you have to mix it up to the level of Michael Jordan and AJ.
But at Nike, the difficulty is understandable, and Zuo Li doesn't like Nike either, so and1 is the best choice.
It has a unique temperament and a unique corporate culture. Although it went downhill in 2009, the skinny camel is bigger than a horse, the design is okay, and it is deeply loved by the majority of young fans.
So Zuo Li has been working hard to invest in and1, and has been quietly acquiring some retail investors since January.
But because Zuo Li's stall is relatively large, he actually doesn't have enough cash. Although he is currently worth a conservative over 1 billion US dollars, he only has about 20 million in cash, most of which are ins valuations, Apple stocks and Oomei's studio.
valuation.
Originally, he was planning to sell Apple stock, but the sudden rise of ins gave him a large amount of funds. In just one week, Zuo Li earned 40 million US dollars from advertising. Through reasonable tax avoidance and other means, Zuo Li finally
Have capital to purchase stocks.
Zuo Li took advantage of the situation and asked Rich Paul to find an agent on Wall Street. Taking advantage of the economic crisis, he made massive purchases. As of now, he already has 115% of the shares in his hands.
"It's finally done." Zuo Li nodded with satisfaction, feeling that his body had relaxed a lot, which was more effective than sleeping.
"Tell the top management of and1 about our plan. According to the original plan, we can now prepare to discuss cooperation with BASF. Oh, by the way, add a line to the plan to let the most awesome designers design for me.
"If they don't agree, let's dig it out ourselves and design it. It's very important. No one will pay for shoes that look ugly at first sight," Zuo Li said.
"Okay boss, I'm going to prepare now." Rich Paul took a note and took note: "Otherwise we go to Adina to dig a few. Their recent situation is not very good, and many designers want to leave.
"
"It's not necessary, our designers are sufficient, and1's design is quite good." Zuo Li shook his head and refused.
In fact, and1's designs have always been excellent. In recent years, the Tai Chi 2nd generation, Chameleon, Fingerprint 1st generation, Octopus and other shoes have been well received. Zuo Lichuan's street 1st generation shoes are also specially designed for him.
It's just not a signature shoe. It's one of the most popular sneakers at the moment. The Knicks' home color is also the one Zuo Li wears the longest.
"OK."
"But, boss, isn't it a little early for us to do this? If they don't agree, we have already discussed cooperation, then..." Rich Paul was a little worried.
"They will agree." Zuo Li was full of confidence.
If there was a way, who would be willing to sell the company they worked so hard to create, let alone a company like and1 that was once popular in the United States.
Although and1 is far from being bankrupt and acquired, everyone can see the decline. However, this decline is not fatal. As long as it goes in the right direction, and1 can still be saved.
And Zuo Li came up with exactly this plan!
Moreover, his acquisition of the stock has become a fait accompli. The previous contract also included sub-brand terms, so what reason do they have for not agreeing?
…
at the same time.
At and1's New York headquarters, the three founders and the company's senior leaders gathered together. The atmosphere in the conference room was a bit solemn. The ashtrays full of cigarette butts and the room full of smoke proved that this meeting had lasted long enough.
The reason for this is the motion on the table, which is about launching a sub-brand for Zuoli.
In fact, when it came to this, it was Zuo Li who said it, and it was hard for them to disagree.
Zuo Li is now the only pillar of and1, and only his shoes make money. It was previously reported that Nike wanted to buy out Zuo Li's contract, which scared them into a cold sweat. Although the signing bonus they gave Zuo Li was very expensive, it has now been proven that
It is definitely worth the money, just look at the current situation of Adidas next door.
Secondly, he is no longer an ordinary player. The fourth largest shareholder is also planning to establish his own agency. He also founded ins. It is said that he also has an artist studio and has a good relationship with Double Star Entertainment Company. It is said that he is also a shareholder of Apple.
Now that they have these identities, do they still have any opinions?
So they quickly decided that according to Zuo Li's request, the new sub-brand would be called kz series, capitalizing the first letters of king and zuo.
Now, they are discussing the issue of partitioning.
Zuo Li's requirement is that he should share 20% of the profit from each pair of shoes sold. At the same time, 40% must be invested in the research and development of new shoes, and the remaining 40% is the company's profit. This is undoubtedly too little.
After all, Jordan's share is only 5%, and Zuo Li's 20% is undoubtedly too high.
But they soon discovered that they didn't have any extra leverage. After all, Zuo Li now had the absolute initiative.
"This is not a player." The boss who was responsible for signing Zuo Li smiled bitterly and shook his head. He finally made the decision and agreed to Zuo Li's proposal.
At noon, both parties signed and everything was settled!
"Hopefully we can succeed."
"Yes, this will be the best decision you have ever made." Zuo Li smiled brightly.
At 5 pm on March 1st, and1 officially announced that it will launch a new series of sneakers kz for Zuo Li!
Once released, it shocked the market!
James was originally annoyed that he failed to reach the summit and failed twice. After training this afternoon, he was blinded by this scene...
"He already has his own brand?!!!"
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