Become a star after debuting from a romance show

In early March, the filming of "Unfortunately" started, but unfortunately not many people knew about it. Originally, Yan Ran could rely on the achievements of "The Night When the Comet Comes" to cooperate with big capital, and there would be no shortage of new dramas like this for her. The publicity will also make her aura as a cutting-edge director even more dazzling with the media's hype.

Unfortunately, after she once again rejected a number of investors, as the popularity of "The Night the Comet Came" subsided, she faded out of the public eye again, as if she could only gain popularity by tying up Xu Rui.

This made her fans very unhappy. However, it is difficult to change the stereotypes of ordinary people by refuting her. We can only expect Yanran to slap these people in the face with her new works.

Xu Rui also wanted to give Yan Ran a platform, but he also needed a chance. The cycle from filming to release of the movie was very long, and there was nothing he could do during this period except patience.

Yan Ran has a good mentality. For her, having a sweet love and being able to be a director and make movies makes her life the happiest. As for the evaluation of the outside world, she doesn't care.

Early in the morning, Yan Ran and Du Xiao got up to eat and hurriedly prepared to rush to the set. They found that Xu Rui was also going out and asked curiously: "Why are you so early today?"

Xu Rui explained: "We have an appointment with Dongfeng Mobile to talk about brand endorsement."

"Today." Yan Ran still wanted to say a few words to him, but then Du Xiao urged, "Stop talking, it's too late."

"Oh, then I'm going." Yan Ran waved goodbye and ran out with Du Xiao.

"Be safe." Xu Rui shouted from behind her.

"Yeah!" Before the sound left his voice, the door was already closed.

Xu Rui ate breakfast slowly and waited for the nanny car to arrive before going downstairs and getting in the car to go to the company.

As soon as he got in the car, Lu Ziliang said: "Dongfeng Mobile has very high requirements for brand spokespersons. High reputation and traffic are both indispensable. If we can invite you, you must be very recognized."

"Uh-huh." Xu Rui said casually, muttering in his heart. It seems that the chips of Dongfeng mobile phones are from his family. Is there any behind-the-scenes deal in this?

This idea was too unreliable, and he quickly shook his head in denial.

Fan Shuyi on the side was a little curious: "Brother Xu doesn't have any endorsements yet. There are many brands coming to his door."

Xu Rui and Lu Ziliang had discussed this issue. Fan Shuyi hadn't come yet at that time, so he had to explain it again: "First, I'm lazy. You must have learned about it from Brother Liang. On the other hand, it's a risk consideration, because many ordinary people People will choose the products they buy based on the endorsements of artists. In this way, as a spokesperson, I must assume corresponding social responsibilities.

But when talking about endorsements, all I can see is a series of quality inspection reports provided by the other party. It is difficult to tell whether the reports are authentic or not. I don’t understand them at all. You can’t talk about endorsements and at the same time have people buy their products and find out about them. The department conducts random inspections, or personally inspects their entire production process. Therefore, for things that are closely related to health, such as food and sanitary products, unless I can 100% confirm their quality, I would rather not earn the money.

Of course, mobile phones can explode, bags can be faked, and clothes can cause allergies. Any product of any brand may have quality problems, but relatively speaking, for big brands and non-food, hygiene, and safety products, the risks are relatively small. , don’t look at me with admiration. This is also out of selfish considerations. After all, if there is a problem with these products, it shouldn’t be too serious, and my sense of guilt will not be so strong. "

Although Xu Rui said this, Fan Shuyi still felt that this was really different from other artists he had met!

Not long after arriving at the company, the brand manager of Dongfeng Mobile Phone arrived.

"Hello, I am Lu Xiaofeng, the brand manager of Dongfeng Group. Nice to meet you."

"Hello."

A group of people entered the conference room. After sitting down, Xu Rui was a little curious: "Why did you ask me to speak for you?"

Lu Xiaofeng was actually a little surprised. Normally in this kind of endorsement cooperation, no one would ask why. The brand and price are suitable, and no deeper reasons would be considered.

Surprise does not mean that he was not prepared for this question. Lu Xiaofeng turned on his mobile phone, called up a video, and said with a smile: "Mr. Xu, do you still remember this video?"

Xu Rui took a look, wasn't this the video of him going to Hangzhou to record a variety show at the airport in early February: "Is it because I attacked this girl with a Grape phone?"

"Yes and no." Lu Xiaofeng explained, "On the one hand, we do not deny that this video is a good gimmick, but what we like about you is mainly your popularity and image. Mr. Xu, your current popularity Undoubtedly, the most important thing is that your works are very positive, which is something we at Dongfeng Group value very much when looking for spokespersons.”

"That's ridiculous." Xu Rui said politely.

Lu Xiaofeng smiled and said: "Mr. Xu, there is no need to be modest. What we are providing you this time is a 1+1 endorsement contract. The endorsement period lasts for two years and the annual endorsement fee is 6.8 million. However, after one year, if any of us If one party wants to terminate the contract, it can apply for termination during the grace period. If no one applies during this period, the contract will automatically take effect in the second year.

One thing I want to emphasize is that within the endorsement contract, if there is any violation of law or discipline, violation of public order and good customs, making inappropriate remarks, or any other behavior that seriously damages the brand image, the contract will be terminated immediately, and we will make compensation in accordance with the law. "

"It should be." Xu Rui nodded, "Then similarly, if during my endorsement period, your company makes inappropriate remarks involving the country, nation, politics, etc., or the brand products have quality problems that seriously harm consumers, I can unconditionally terminate the contract and claim compensation. The specific amount of compensation varies according to the situation. Let's discuss it slowly?"

"Of course." Lu Xiaofeng did not hesitate.

After reaching an agreement on such a key point, the subsequent negotiations were much easier and more pleasant.

Of course, signing a contract is not something that can be done overnight. It can only be said that the first meeting laid a good foundation for the future cooperation between the two parties.

After talking with Lu Xiaofeng about the endorsement of the Dongfeng brand, Xu Rui's studio account also announced the details of the online concert on Weibo.

Fans who look forward to the concert every day will enter an excited state as soon as they see the word "concert".

Take a closer look, online concert? That doesn't matter, they only care about the date and how much money!

Look more carefully, starting from March 18, users who have purchased digital and physical albums will be issued redemption codes. With the redemption code, they can enter the live broadcast room of the online album debut concert of "Over the Hills" on March 26.

Now the fans are happy.

"No need to fight for tickets, no need to spend money, it's so conscientious."

"But you can't touch the real person."

"You can't touch him at a live concert!"

"That's not necessarily true. I can rush onto the stage at the live event, but I can't crawl over along the network cable in the live broadcast room!"

"That's because you don't have the ability."

"You can do it, can you show me?"