Blackstone Code
2062
Someone sent money to the former president, and then the former president spoke to Mr. Trueman.
The account from which the money was transferred was subsequently cancelled. Does this mean that there is something wrong with the account itself?
If the above inference is true, then is there no problem in asking the former president to cooperate with the investigation?
Then the head of the Security Committee went to the president with the report. After all, investigating someone and sitting face to face with questions are two different things.
At the same time, they believe that investigations into charitable foundations should also be included in the agenda.
They are prepared for the possibility that they will not be able to open their mouths to the former president, but if they can look for opportunities from the side, there may be a certain chance that they can get closer to the truth!
On the other side, Mr. Wardrick moved quickly. He spent money to recruit a well-known automobile designer to design the first civilian vehicle.
Since he is going to get involved in civilian use, he has no intention of doing it in a small way, and doesn't he still have Lynch's support behind him?
In the minds of the federal people, cars have a very special status. In addition to those military-to-civilian products, Mr. Wardrick directly targeted the mid-to-high-end car market.
After the designer completed the design, he asked the engineers in the workshop to build one by hand. This was also the purpose of inviting Lynch to test drive the new car!
The invited designer is very knowledgeable in the design of car appearance. He embodies the corporate cultural spirit of Ankeke Industrial. The design is more or less different from other brands of cars and has its own independent style.
The design of the overall shell is very stable, which is also the most common phenomenon in the field of mid-to-high-end cars.
Compared with the mid- to low-end cars or those weird cars designed to cater to young consumer groups, the appearance of the mid- to high-end sedan market has always made people feel a bit dull.
But the noble temperament cannot be concealed.
"Ivory handles, camel hair carpets, customized seats..."
The whole car is full of dignity!
Many places even use silver-wrapped craftsmanship, which is shiny and particularly eye-catching.
Lynch thought the overall effect was good, at least that's what it seemed like, "What's the selling price?"
"Seventy-two thousand yuan." Mr. Wardrick was a little excited when he said the price, because this price is very low for the mid-to-high-end car market.
Lynch frowned and looked at him, "Why is the price so low?"
Mr. Wardrick also has his own views and understanding, "Since we want to be a disruptor in this market, we have to get people to accept our products as quickly as possible."
"I have seen that most of the prices of other products with similar positioning are above 100,000 yuan. If we also position the price in this range, we will lack core competitiveness."
"You know, their brand has been around for years and we're just getting started."
"When it comes to a product that people are familiar with and a product that they have never heard of, if there is no price advantage, they are very likely to choose the brand they are familiar with!"
Mr. Wardrick also showed Lynch a document, which was a document investigation.
He hired a survey company to randomly conduct 10,000 test papers in Bupen and surrounding cities, including such a choice.
Sixty-three percent of people will choose a brand they are familiar with, 19% will be willing to try something new, and the remaining people will make a decision before making a comparison.
It was reasonable, but Lynch shook his head, "The price is too low."
He touched the walnut wood dashboard and said, "There is still room for improvement in the interior. In addition, if the vehicle weighs a little more, it is best to leave room for bulletproofing."
"As for the price, the basic version starts from 138,000, and the best version has to be sold for 170,000 to 80,000."
Mr. Wardrick did not rush to argue, but looked at Lynch and waited for an explanation.
Lynch did give him an explanation.
"Do you think people like us will choose the cheapest when shopping?"
One sentence made Mr. Wardrick stunned.
Indeed, he never cares about the price when buying things. What he cares about is whether the thing he buys can play a role and whether its practicality can meet his own needs.
Cost-effectiveness is always something that poor people will consider. For rich people, needs come first.
A high-end, bulletproof high-end car is obviously more in line with their identity.
People who can easily afford the 130,000 yuan basic version will never be stingy about spending a little more money to buy a top-end version. They don't care about the rest.
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Mr. Wardrick kept nodding after listening to Lynch's words, but he was also a little confused, "Then how do we stir up the situation?"
"Two steps."
"First, we need to produce some low-priced cars."
"Wardrick, times have changed."
"The development of technology has continuously reduced the cost of many things. If you pay attention to the automobile industry, you will find that in fact, there has been almost no price reduction in the automobile industry in recent years!"
"It is still very difficult for ordinary people to buy a car. They may need to save money for several years or more than ten years before they can afford a car."
"This is actually a kind of abnormal market development. With the cost decreasing day by day, why has the selling price of vehicles not dropped significantly?"
Lynch stared into the eyes of Mr. Wardrick, who thought thoughtfully, "Maybe they have colluded?"
The Federation now has eight factories producing automobiles, and the capital behind these factories is directly or indirectly controlled by Norinco.
In fact, the capital of the Federation has long been entangled and it is difficult to distinguish between you and me, especially these companies that are entrenched in the same industry.
After years of competition, those who should be eliminated have long been eliminated, and the remaining ones have formed a firm alliance of interests for the sake of profit.
They do not have a monopoly on the industry. After all, there are eight factories here and there are business methods that can be called competition.
But they firmly control the selling price of the product terminal, which is what Mr. Trueman wants to overturn.
Specifically, de facto market monopoly and pricing power are more advanced and more hidden than monopoly in the ordinary sense.
Lynch saw that Mr. Wardrick understood what he meant, and then said, "This is how we disrupt the situation."
"First make it more powerful. For example, we want every family to be able to afford a car."
"Then release our cheap mass product, four or five thousand, five or six thousand."
Nowadays, the price of mainstream low-end cars is more than 8,000 yuan, many of them cost 10,000 to 20,000 yuan, and these are the lowest-end products.
If Ankok Industries can really launch a low-priced car without cutting corners, the impact on the market will be absolutely devastating!
Based on the current minimum hourly wage in the Bupen area, a person can earn at least 415 yuan a month. In other words, they can save for a car in almost a year.
Of course, some people will consider the issue of food and drink, but who will buy the car in full when selling a car?
Blackstone Bank also provides loan services. When the time comes, they will create an advertising slogan, one thousand nine hundred and ninety-nine, and drive home a brand new car.
There are young people who are crazy about cars!
As long as it can successfully open up the low-end car market without so much negative news, it will achieve great success.
Lynch said something at this time, which made Mr. Wardrick's eyes gleam——
"The first car for young people!"
As soon as this advertisement came out, he could fully imagine how crazy young people were!
“As for the second step, opening up the high-end market, it’s actually very simple.”
"Don't forget that in addition to being a federal citizen, I am also the prince of Gefra."
"If it is positioned as a special vehicle for the Gaevra royal family and a government vehicle..."
Once again, Mr. Wardrick faced the calm and elegant Lynch and was deeply impressed by his mind.
On the surface, the Federation people are not too fond of the Gaevras, and even laugh at some of their accents.
But when it comes to the nobles of Gefra, people in the federal society, especially the upper class, are very enthusiastic!
If the queen came to advertise in person, there is no doubt that it would be equivalent to positioning its value in the automobile industry to the whole world!
Otherwise, why didn't the Queen choose other cars, not Haus or something like that, but insisted on choosing Ancock's car?
At that time, there will naturally be a group of wealthy people who flaunt their social status and change their cars, especially people like Mr. Patu who are fanatical about aristocratic status!
Lynch has calculated everything carefully. When the time comes, let alone 17,890,000 yuan, even if it is sold for 20,000 to 300,000 yuan, there will still be people willing to pay!
Mr. Wardrick suddenly thought of his daughter again. She has not been in love yet, maybe...
She must have a child of her own. Maybe that child can inherit Lynch's intelligence?
Mr. Wardrick was also frightened by his own thoughts. He did not expect that he was actually a supporter of the bloodline improvement theory!
This group only appeared in the past two years. There are more and more new immigrant groups in the Federation. Some people have begun to claim that 95% of the federal society is waste and 5% is elite.
If the Federation wants to maintain its current development momentum and continue to be great, it must gradually eliminate the 95% of inferior bloodlines and allow the 5% of elite bloodlines to occupy more positions.
Of course, this argument was abandoned by the whole society as soon as it came out, but it still has a small group of supporters.
Now their idea has changed from the bloodline evolution and improvement of the whole society to ensuring the bloodline improvement of their own offspring.
If anyone has noticed, they will find that recently the rich are very keen on playing the game of having children with some outstanding women from other countries.
Of course, this is beside the point.
Lynch laid out a good development direction, and Mr. Wardrick took action immediately. He is a typical action man.
The first low-end car will be off the assembly line in the second half of the year at the latest!
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