British writer
Chapter 48 Where Does the Money Come From?
in the office,
Lu Shi gently tapped the table with his fingers,
At the same time, the group of female students shouted from outside: "I want to see Professor Lu!"
The two echo each other.
Bernard Shaw smiled wryly, walked to the window and wanted to close it, but stopped, and instead leaned against the window sill, enjoying the calmness brought by the cold winter wind.
Lu Shi said, "Mr. Supervisor, what do you think of the polls?"
What else can I see?
Of course it is very optimistic.
George Bernard Shaw said: "Although you describe opinion polls as media tools, I think tools are just tools, and there are good and bad people who use them."
This is very insightful.
Lu Shi whispered: "So, I still hope that the polls will be as independent as possible."
Bernard Shaw asked, "What kind of independent law?"
Lu Shi said: "I still have to say this? For example, to record facts and developing history independently and objectively; another example is to stand absolutely independent and not be influenced by political leaders of any party..."
Bernard Shaw laughed,
"In terms of sarcasm, I'm not as good as you."
What Lu Shi just said,
"Independently and objectively recording the facts and recording the developing history" is the newspaper policy of The Times;
"Absolutely independent position, not influenced by any political leaders of any party", this is the newspaper policy of "Manchester Guardian".
But the two are by no means independent.
Bernard Shaw turned his head and looked out the window.
Quiet falls.
As time passed by, Lu Shi asked, "Mr. Supervisor, what are you thinking?"
Bernard Shaw said succinctly: "Money."
Just one word, but it expresses the difficulty of Lu Shi wanting to conduct public opinion surveys.
Lu Shi couldn't help but nodded,
"The source of the money is nothing more than..."
Bernard Shaw interrupted: "Bring me the pipe."
Lu Shi smiled,
"What? Want to tell me a story?"
With that said, he passed the pipe over.
The corner of Bernard Shaw's mouth curled up, and he said to himself that Lu Shi really had an exquisite mind, which was difficult for others to match.
Letting such talents leave their hometowns, the Qing government is really seriously ill.
Bernard Shaw smoked his pipe,
"Professor Lu, has he ever heard of Fabianism?"
Fabian's idea has two main contents:
1. Intellectuals maintain their identity and independence. This kind of independence is not independence from the world, but to maintain an independent identity and participate in the improvement of society;
Second, gradualism. Arriving at solutions through rational thinking, but at the same time taking an incremental approach.
Lu Shi said, "Fabian, the great general of ancient Rome~"
In the last Punic War, Fabian faced Hannibal, the century-old general of Carthage. He adopted a strategy of avoiding his edge and switched to a quick and small-scale attack. After eight years of war, he was able to win with difficulty.
Therefore, Fabianism has become synonymous with slowing down and planning before moving.
Bernard Shaw was not surprised by Lu Shi's erudition, he was used to it a long time ago,
He said: "Then you should know who the London Political Economy was funded by when it was established."
Lu Shi nodded,
"The Webbs of the Fabian Society."
It is precisely because of this that many graduates of LSE have become believers in Fabianism,
And this has continued into modern times.
It is only natural to collect money and help people publicize.
Bernard Shaw smiled and said, "I believe in Fabianism, so I am willing to serve as the school supervisor. Lu, the reason why I said this is to tell you that you and your business must carefully consider the issue of sponsors, otherwise... Hmph...things are difficult~"
Bernard Shaw addressed Lu Shi more affectionately than before.
Lu Shi said, "I know."
George Bernard Shaw asked: "I have thought about it carefully just now. There are three types of funders. First, the paper media on Fleet Street, such as "Manchester Guardian", whose editor-in-chief Mr. Scott is familiar with you, is the most worthy of priority. "
That's all right,
However, only the first half was mentioned.
The second half is based on the political leanings of the Manchester Guardian, and Scott will probably make some demands in favor of the Liberal Party.
George Bernard Shaw continued: "The second type of funders are various universities. Taking King's College as an example, various social disciplines have always had the habit of surveying, and the students are all familiar with it. Therefore, seeking help from the colleges can control costs. However, the University of London Alliance The honorary headmaster... oh... you know."
John Wodehouse, 1st Earl of Kimberley,
He is also the backbone of the Liberal Party.
If you really rely on the college, I am afraid that you will also be asked for some "small" requirements.
George Bernard Shaw continued: "As for the last category, freelancers. There is a price for accepting their gifts, but if they are like-minded, then it doesn't matter, just like my relationship with Mr. Weber and his wife."
The three types of investors have been summarized.
After all, it’s just two words——
politics.
In a country with a voting system, the media and media tools want to maintain independence, which is basically a daydream.
But the exchange of benefits is not without benefits,
As the saying goes, "You can enjoy the shade by leaning against a big tree." Only people on the top dare to move around.
Bernard Shaw took down his pipe, put it on the windowsill and knocked it,
The soot fell like snow.
He said: "Lu, this is the UK. Compared with your hometown, the people and things here are not simple at all, and some situations are even more complicated."
Lu Shi said, "Then what if I fund it myself?"
Bernard Shaw looked over and found a sly look in Lu Shi's eyes, and said, "You know everything clearly, but you like to ask. There is only one result of personal investment, and that is to be squeezed and destroyed."
This is inevitable.
For example, the previous book review page of the "Manchester Guardian" used only five words in the entire page, and the effect was excellent.
But this model was learned by other newspapers the next day. Whether it was headlines or advertisements, they all used it quite skillfully, and even outperformed blue.
In 1900 there was no intellectual property protection,
Even if there is, such imitation cannot be regarded as infringement.
If Lu Shi invested by himself without the escort of a big boss behind him, he would definitely be surrounded by people from all walks of life, which is basically equivalent to giving away his head.
The evaluation of later generations may only have one sentence: "Although Lu Shi first proposed the concept of public opinion surveys, he was forced to close the poll project after X months because of poor management, which has become a tear of history."
Bernard Shaw said: "The main thing is that the poll you came up with is too powerful. The gang at the Palace of Westminster can't help but use it if they know what they have."
Lu Shi nodded,
"I also know that I'm great."
Bernard Shaw couldn't help but cast a blank glance at Lu Shi, then fell into deep thought with his pipe in his mouth.
After about half a minute, he took off his pipe and said, "Maybe Mr. Wodehouse can think of a way. He can still have a good chat."
What is "have a good chat\
,"The implication is that Wodehouse is easy to fool?
Lu Shi laughed out loud.
Bernard Shaw also had a knowing smile on his face,
"Lu, you should really create realistic satirical dramas. Just like the example of the conscription system you mentioned before, if public opinion polls are really popularized in the future, it will definitely be a good joke, which is both funny and profound."
Lu Shi was speechless,
Because that's what Yes! A passage from The Prime Minister.
He said: "Drama is not no... No, let me solve the problem at hand first. Let me think about the matter of drama."
When he heard that Lu Shi wanted to create, Bernard Shaw's eyes lit up,
"In order to obtain the possibility of having you as a guest, I promise to write a realistic script for Sir Wodehouse. If you have the heart to create, you may wish to consider it in that direction."
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