Build a Dream Dynasty

After reaching an agreement with the Milan city government on the construction of a new stadium, Jiang Shixiao's acquisition of Inter Milan has entered a stage of rapid advancement. While in New York, Jiang Mingliang brought his Harvard junior, Monk, together to take charge of Inter Milan's future operations, and started various meetings on management matters. He was so busy that he didn't even have time to meet Jessica.

"According to the financial report given by KPMG, Inter Milan's annual revenue is roughly around 170 million euros, expenditure is more than 250 million euros, and the fiscal deficit is close to 80 million. Except for broadcast revenue and ticket revenue, other aspects of development There is a huge problem. Although the football market in Italy is far from that in England, it is really bad enough to be so bad." Jiang Mingliang complained, but he knew in his heart that if Inter Milan managed the same as Manchester United It's just as good, isn't it the same as playing games if the number of acquisitions is five times higher? To put it bluntly, the Glazer family probably won't even take a look at it if they say they want to buy Manchester United with 2 billion euros.

"In the past few days, I have also done my homework. I can come up with some data for comparison. Inter Milan's annual advertising revenue is 27.7 million, of which there are two main sponsors, namely Nike and Pirelli. 10 million euros and 12 million euros. The sponsorship contract between Manchester United and Chevrolet is 75 million in 10 years, and the contract signed by Manchester United and Nike in 2002 is 250 million pounds in 12 years. After it expires in 2014, if nothing else, At least double the amount of the contract. Of course, from the perspective of commercial development, Inter Milan and Manchester United are not eligible to be discussed together, but I believe this will be your long-term goal." Monk submitted the report he wrote For Jiang Mingliang, among them, not only Manchester United, an unrealistic opponent, but also Liverpool, who are also in a low period, Chelsea, who are thriving, Juventus, AC Milan, etc. who are also in Serie A, etc., the overall In terms of performance, Inter Milan is the worst of them.

"Nike's contract expires in the summer of 2013. At that time, we will definitely need to increase this part. I value the increase in team revenue more than saving money." Jiang Mingliang said.

"The two giants Nike and Adidas have many teams and stars. It will be more difficult to negotiate with them. On the contrary, it is a good option for Liverpool to cooperate with Warriors Sports under NB. The amount of Warriors Sports cooperation with them is 25 million Pound sterling, quite rich." Monk and Jiang Mingliang's thoughts coincided with each other.

"I have a plan with Chairman Perez of Real Madrid. I hope to bring a superstar to Inter Milan. To a certain extent, this will increase our bargaining chips with sponsors. In addition to NB, Puma is also a good player. There are also many powerful sports brands in Huaxia, such as Li Ning and Anta, which can be considered for cooperation.” Of course, the two brands of Huaxia have a relatively large lack of influence in the global market, and there are few stores. There are some downsides.

"In addition to the two main sponsors, I also have some ideas in other aspects. However, I have to consider whether it can be applied to European sports." Monk said.

"OK, feel free to discuss with me if you have any suggestions."

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On December 8, the Nets went to an away game against the Atlanta Hawks. They had just lost Josh Smith in the summer, and the Hawks' lineup underwent relatively large changes. After the super sixth man Louis Williams came to the team, he was promoted to the starting lineup, topping the vacancy left by Joe Johnson at the small forward position. Although Bass, who joined the team from the Celtics, is not as strong as Josh Smith, but the price is cheap, and the style of play is closer to an insider, which can be regarded as alleviating the pressure on Horford to stick to the penalty area alone. The team still has Marvin Williams on the bench. Grid has also shown enough strength to take over as the starting point guard. Therefore, despite the team's losses in the summer, at least the current record, the Eagles are still a playoff team.

If you want to talk about why the Eagles are in such a difficult situation, the 6-year 120 million contract that the team offered to Joe Johnson in the summer of 2010 must be the root of all evil. In just two years, the Eagles have already regretted their waywardness. However, there is no regret medicine in the world. Joe Johnson has a four-year contract of more than 80 million, which occupies one-third of the team's salary space. No team has the confidence to continue. For the Eagles, the terrible thing is not only to lose one Josh Smith, but the renewal of many players in the team will be shrouded in this premium contract. Atlanta's ball market cannot be compared with New York, and the Hawks are not the Knicks. The team can only hope for a good record and sell more tickets in order to eliminate the impact of this blind signing.

Although there is a bit of a premium, Joe Johnson's contract is definitely not a hot chicken contract, and the Eagle King's own ability is still nothing to say. Pushed to the small forward position by the team, Joe Johnson's singles did not decline at all. His excellent strength, skillful skills and excellent touch made his offensive output quite stable, even against Leon, who is famous for his strength. Nader and Joe Johnson were not at a disadvantage either. They frequently used their bodies to break out of the shooting space and hit backwards. In the first quarter of the game, they led the team to bite the score.

In the second quarter of the game, although he was put on the starting lineup, Lu Wei, who was still playing as the sixth man, began to perform at the time when he was familiar with scoring points. Fernandez was not flexible enough to face him, and it was difficult for Ray Allen to follow. Based on his offensive rhythm, no one can match this type of small and fast scorer, and it is indeed the defensive end of the Nets. So far, Bledsoe, Wall, Lu Wei and even Thomas Jr. Facing the Nets, they performed well in the game. If they meet Westbrook, the king of such point guards, the Nets will be quite difficult.

The score is lagging behind, and the overall state of the team is relatively average, but most of the Nets fans who watched this game through NBC TV are not very worried. After all, the team has Curry. From the beginning of rejection, until now Seeing Curry as the team's savior, Curry changed the Nets fans' perception of him in less than two months.

However, in this game, Curry's state is relatively average. In other words, under the attack of the two major scorers of the Eagles, Joe Johnson and Lu Wei, he is a little alone, isolated and helpless. Appearing in this game, I felt that the Nets were a bit of a frog in warm water. Without knowing it, they entered the last quarter with a 15-point disadvantage, and did not organize an effective counterattack in the fourth quarter. , the team defeated Atlanta 102:115, ending a two-game winning streak.

How to strengthen a perimeter defender has become a problem for Jiang Mingliang and West.