Build a Dream Dynasty

What does it take to conduct a business negotiation? As early as half a month ago, Jiang Mingliang's team had a thorough understanding of the scale of the industry, the players in the market, the bonus brought by the cooperation between the two parties to Yokohama Tire, etc., and then started to compete with Yokohama Tire on the negotiating table .

It is not easy to renew the sponsorship contract. For Yokohama Tire, the huge sponsorship contract of 80 million U.S. dollars for 5 years plus floating clauses was more or less for the brand to enter the US market. It was made to buy horse bones with a lot of money. Now, the brand has successfully won a piece of the North American auto parts market, and then took over the sky-high asking prices from the Nets. Whether it is necessary is a big question mark.

It is true that the excellent record of the Nets in the past few seasons makes Yokohama Tire's sponsorship fee of more than 80 million US dollars in the past 4 years (the 1516 season is the fifth year) worthwhile. If the contract continues to be renewed with similar terms , and even increased in floating terms, Yokohama tires are also acceptable. After all, being able to start a long-term cooperation with one of the dominant teams in the four major leagues is a very prestigious thing, and the influence of the NBA in the United States is also increasing.

But for the Nets, the business team headed by Jiang Mingliang clearly proposed a 50% increase in the fixed amount in the contract. The fixed part of the annual sponsorship fee must rise to at least 24 million US dollars, and the renewal period will not exceed three years. This clause is obviously difficult for Yokohama Tire to accept.

To be honest, if the difference is within 5% to 10%, then there is still room for discussion between the two parties. However, while shortening the contract period, there is still such a big gap in price, which makes it difficult for Yokohama Tire to accept.

The first negotiation between the two parties broke up unhappy, but Jiang Mingliang didn't seem to be too frustrated, and kept a very peaceful mind.

Already have a partner in mind? Not really. After several years of cooperation, Jiang Mingliang and Xingchuan Gaoling have established a good relationship. The renewal of the contract with Yokohama Tire this time was more of a scene that Jiang Mingliang helped Xingchuan Gaoling to perform, and it was a favor for him to come forward to help Jiang Mingliang solve Gu Hara's matter.

On the balcony, Jiang Mingliang talked to Xingchuan Gaoling, and after confirming some things, he returned to the room. Gu Hara, who was lying on the bed, was studying the inner version of Douyin. Byte has made sufficient preparations, including Jiang Mingliang, who has also accumulated enough content for the APP. In order to pass my own efforts, I will complete the accumulated accumulation.

If you're in a good mood, let's have another shot to celebrate. A string of fours may seriously hurt Jiang Mingliang's vitality, but even if he is in a weak stage, Jiang Mingliang is able to handle Goo Hara single-handedly. A big bed began to shake slightly. Goo Hara's body began to undulate like waves, and her body became hot. . . . . .

After a hearty killing, the bedroom gradually became quiet. Apart from violent breathing, there was no other sound, and the white and silky sheets had become wrinkled, with wet stains everywhere. Goo Hara's neck, which was originally raised high, finally fell lightly after singing loudly, and crystal beads of sweat slowly slid down from above, winding down along the white and delicate bear.

A few minutes later, Jiang Mingliang also sat up slightly out of breath, and suddenly felt some pain in his chest. He looked down, and there were a few shocking scratches on his chest. pretty face.

Perhaps because of some bad memories, Goo Hara has a little bit of a shadow on the matter of "doing". She is not resisting Jiang Mingliang, but simply resisting "doing".

Fortunately, Jiang Mingliang's bedding is very good. Except for the "punishment" with Liu Lingfei in this life, he is still a rule in other times, and he will not deliberately pursue that kind of excitement. At the same time, no matter which woman she is, she can get a lot of money after sleeping with him. He didn't care about anything with Gu Horado, he just touched her orchid-like slender palm, looked at the slender fingers, round finger pads, and long nails, and murmured in a low voice: "Look, you can grab everything!" The blood is coming, why is the attack so heavy, I am not your enemy, do you deserve to fight with me?"

Goo Hara's pretty face was flushed like a ripe apple, and she hummed, "It's all your fault, I'm not your enemy either, just now...why did you use so much force!"

Jiang Mingliang put his head close to the other party with a smirk, and whispered softly in her ear: "You screamed so fiercely just now, can I not use my strength? That's a man's instinct."

. . . . . .

Compared with European football clubs, the commercial contracts of NBA teams are not easy to negotiate. The reason for this is that the NBA has the right to develop advertisements in the league. This is the reason for the so-called NBA official partners. The partners of each team, many It's just that you can occupy the advertising space in the stadium or you can see the advertisements in every corner of the stadium on the sidelines. At most, you can have a sense of presence in the activities organized by the team. Most of the time, the sense of presence is actually that. The Nets already respect advertisers.

However, starting from the 1617 season, NBA officials will delegate some commercial development rights to the team. Simply put, advertisements can be printed on jerseys. This is also the reason why Jiang Mingliang opened his mouth to increase by 50%. In fact, this is not only not the lion's big mouth, but his subordinates are merciful and cultivate the team's potential customers.

But looking at the sponsorship fee of 24 million, an increase of 50%, it seems a bit expensive, but thinking about it in another way, the original price of 16 million US dollars plus 8 million US dollars in jersey advertising, is this still expensive?

This is also the reason why Jiang Mingliang proposed to only sign for three years. The NBA's jersey advertisements do not occupy a large section on the jersey, so it is difficult to judge the value. First sign for three years at a price of 8 million US dollars. If the advertising effect is proved in the future, it will be a matter of course to renegotiate the contract. However, this key point was not raised by Jiang Mingliang. Instead, Xingchuan Gaoling called the headquarters from the United States to inform the "headquarters" of the inside information, which made a great contribution to the company.

For Yokohama Tire, it can be seen from a little total that, together with the jersey advertisements that can cover the world, the increase in sponsorship fees by 50% is not too much, and the contract negotiations were immediately advanced.

72 million in 3 years, and a series of additional terms will be added. Basically, as long as the Nets can reach the Eastern Conference semifinals, they can get more than 32 million yuan in revenue from Yokohama Tire every year, and if the team can win the championship, they can get up to 45 million US dollars in sponsorship fees. Top of the team.

Relying on good business development, the Nets continue to rank among the top three in terms of revenue. The Lakers have the highest broadcast fee income, the Knicks have the highest ticket price in the league, and the Nets' commercial development is the best in the league.

Compared with the geographical advantages of the Knicks and the historical background of the Lakers, the Nets can catch up with these two. On the surface, it is the team's success at the competitive level, but looking at the development of this team since Jiang Mingliang took over, it can be seen that You can see progress from top to bottom.

Among other things, when other teams were still sticking to the local market, Jiang Mingliang used his blood to get closer to Huaxia, and applied to play in London when others didn't care much. Judging from the results, there were successes and failures, but this It can highlight Jiang Mingliang's business philosophy.

And in the cooperation with Xingchuan Gaoling, it can also be seen that Jiang Mingliang pays great attention to maintaining the long-term relationship with his partners. Much wiser.

After finishing his work in Japan, Jiang Mingliang came to Huaxia nearby. After arriving in the capital, he went to meet Jiang Shixiao.

For Jiang Shixiao, this year has been very smooth. Jiang Mingliang's marriage and the launch of Douyin are good things for him. Of course, the most important thing among them must be that Jiang Mingliang got married. No matter how successful his career was, someone still needed to inherit the family business. After the marriage was settled, what Jiang Shixiao expected next was to hear the news of his daughter-in-law's pregnancy as soon as possible.

"After getting married, one should be more mature. Take care of the family as much as possible." Jiang Shixiao persuaded him kindly.

For my son, I still have some regrets, not being able to give him a complete family. But on the other hand, in some respects, Jiang Mingliang himself can be more considerate of his father.

At the top of this world, all kinds of temptations such as money, power, and beauty come rushing to your face. It doesn't mean that you can truly isolate yourself if you refuse. Think about the women around me who can't count with both hands, not to mention the charm exuded by Jiang Shixiao, who is a generation of entrepreneurs, how can I compare with him? Without Liu Lingfei's mother, there would be an endless stream of other women, just like when I returned to China, I would receive messages from Ouyang Mi, Li Xin, and Jiang Suying successively.

. . . . . .

With the opening of the summer league, Jiang Mingliang, who was far away in China, was drawn back to basketball. In the team, Dinwiddie, Royce O'Neal and Covington all participated in this year's summer league. At the same time, Jiang Mingliang also hopes to find suitable inside players from the summer league, focusing on mobility.

The 76ers' Grant is a very good candidate, but as a championship opponent, even if the 76ers don't realize his potential, it is definitely impossible to let him go to the Nets. Belica of the Timberwolves is also a good choice, but he is also a rookie that the team is very optimistic about, and there is no trade to the Nets who can "turn a stone into gold".

In the end, the team signed Perry Jones, who was cut by the Celtics, as a supplement to the lineup. This old Thunder player was once a popular rookie in the 11th session, but he has always made wrong choices in his NBA career. Faced with the possible lockout crisis in 2011, Perry Jones, who was originally a lottery pick or even the top eight pick, chose to stay in the NCAA for one year and exercise more. As a result, he stayed and lowered his draft price. In 2012, Perry Jones participated in the draft and fell directly to the 28th pick before being selected by the Thunder.

After entering the NBA, Perry Jones' NBA career was lackluster. The fans of the Thunder were originally satisfied with the fact that the team found the popular rookie of last season. With the training ability of the Thunder, they will definitely be able to train him. However, the actual effect is indeed Don't mention it. Fortunately, in the summer league, Perry Jones showed his own characteristics very well. His characteristics are also relatively clear. His upper body is strong, and he is considered strong against a strong striker in the NBA. At the same time, his shooting touch is also very good.

Anyway, I'm just looking at the water cooler players, and it's impossible to find someone who is too strong. For Perry Jones, it is important that the Nets give him this opportunity to prove that he can still have a foothold in the NBA.

Under Jiang Mingliang's suggestion, the team then added a drinking fountain administrator. The second-year rookie Joe Harris, who was cut off by the Cavaliers this season, got a non-guaranteed basic salary contract from the Nets and joined the team.

Joe Harris, who entered the league last season, has always been a fringe figure in the Cavaliers, a drinking fountain player, and rarely played time throughout the season, and was not trained and valued by the team at all. The team simply gave up and laid off, but in the summer league, Joe Harris shot 42.5% of the three-pointers and got the attention of the Nets. Novak version 2.0? Anyway, it's not a loss to give it a chance.

With the addition of two "water dispenser administrators" one after another, the Nets' lineup has expanded to 14 people. In addition, many players in the Nets' team will either end their contracts next season or enter the team next season. The option does not affect the Nets' plan to sign Durant.

This is also the advantage Jiang Mingliang created by putting pressure on Presti in turn. The Nets have sufficient salary space and can give Durant the most money within the rules. At the same time, the city of New York also has a huge bonus, which is very attractive to Durant. As long as something happens to the Thunder, the threat of the Nets will follow, which will also increase the burden on the Thunder from top to bottom. What will happen to the team without Durant.

The Nets and Inter Milan have spent money to bring in players this season. Another team that Jiang Mingliang has invested in, the CBA's Surin team, also has good news. The first is Marshan Brooks, known as the strongest foreign player in the CBA, and The team renewed their contract for one year. It was because of Ma Shang's slashing and killing last season that the team entered the playoffs in the eighth place. His stay is very important to the team.

In addition to his incomprehensible scoring ability, Ma Shang is not alone in his ability to play, which is very satisfying Mingliang's needs for the team.

The contract was renewed, and Ma Shang was satisfied for the time being. However, the team's big foreign aid Oden will leave after the offseason.

The ability is not bad, especially in the playoffs, Oden's role is more obvious, but the team's new head coach Liu Weiwei does not have Oden as a big center in his tactics, so he was naturally abandoned by the team.

The ability is not bad, especially in the playoffs, Oden's role is more obvious, but he can't get along with Liu Weiwei in terms of play, and it is natural to leave. Fortunately, there is no shortage of next home, many cba teams are interested in Oden.