Carefree Prince In Tang Dynasty

It was the first time that clothes made of woolen thread appeared. Not many people will buy it until it is well promoted, and even if they do, the price will not be much higher.

But how much did Li Xin spend on these clothes? Not to mention the wages of those thread spinners and weavers, they are negligible. The money spent on these eleven looms alone is quite a lot. Adding in the cost of wool, it is evenly spread on these clothes. Scarves are estimated to sell for thousands of dollars, which is basically comparable to the various luxury goods of later generations.

Therefore, the facts are clearly in front of Li Xin: these things must lose money.

Then what to do is very clear: just give it away for free, and make a profit at a loss.

The simple proverbs have long hidden the management methods summed up by ancient businessmen. In slightly more stylized terms, it is publicity and promotion.

First of all, everyone has to know that there is such a good thing, and then the demand can be generated, and the behavior of "buying" can only be generated when there is a demand. Long-term stable demand constitutes the market.

If you want to domesticate the Turks and become a vassal of the Tang Dynasty, you must first create a large enough market in the Tang Dynasty so that he can become the patron of the Turks and the big customer that the Turks have to please. Only then did Datang have the capital to discuss the next strategy of turning Turks into wage earners.

Talk about sending things back.

These scarves, clothes and gloves must be given away as gifts. But how to send it and who to send it to is a bit particular.

If you want to bring up the fashion of wool products, the best way is to use the words "upper and lower effect". Li Xin had already made up his mind, so he picked a lady to give it to him.

Women are more likely to have curiosity and desire for items such as clothing, and are relatively easier to accept such novelty items. If so many aristocratic women in Chang'an City wear sweaters and scarves, then wealthy commoners will yearn for it and follow suit. Then, ordinary people who usually don't have much money will try to imitate the ordinary people who have always had money after they have money.

In this way, it is not worrying that people do not know the good material of wool.

When it comes to noble ladies, the first thing Li Xin thinks of is Empress Changsun. There should be no woman in the world who dares to say that she is more noble than this one, right?

Then there are Princess Yifang, and the aunts and aunts of the Cheng family, Li family, and Yuchi family. Anyway, one counts as one, and it is always good to give gifts. It just so happened that it was the end of autumn and winter was about to enter, and these warm clothes were about to be needed.

After Li Xin explained this, Chen Youlan finally understood his intentions, nodded and smiled and said, "It turned out that the idea was on my head. Do you still plan to let me wear these often, and go to the little sisters to show off?" ?”

"Hahaha, of course it couldn't be better." Li Xin said with a smile.

Naturally, gifts should be given in a classy manner. Under the guidance of two careful people, Chen Youlan and Cui Yingying, Li Xin used high-grade incense to smoke the clothes before sending them out, and then specially wrapped them in exquisite gift boxes.

In this way, the small scarves that cost one or two hundred yuan a piece in the previous life immediately exuded a noble aura, as if they dared not ask the clerk for the price without tens of thousands of yuan in their pockets.

Li Xin looked left and right, and couldn't help giving the two girls a thumbs up: "This is what I want!"