China Entertainment 1997

Since "We Don't Talk Anymore" was released globally in early January, it quickly set off the first wave of music trends in 2006.

In Japan, due to the development of the physical music market, many record companies, led by Sony, intend to suppress the rise of digital music.

But even so, the trend of digitization of music popularity is hard to resist. Japanese singers can still control it, but they cannot stop foreign singers who want to use the Internet.

In just two days, the website click rate and download volume of "We Don't Talk Anymore" topped several well-known Japanese music websites, ranking first among overseas songs.

In the United States, "We Don't Talk Anymore" rides on the momentum of Cao Xuan and Avril Lavigne.

It debuted at No. 14 on the Billboard Hot 100 in its first week, and reached No. 11 the following week.

According to the momentum, the top ten is definitely stable, but it is hard to say where we can reach.

After all, the top ten on the Billboard Hot 100 are not good ones, and some are even old songs that have been popular for several months. We have to guard against dark horses appearing due to major events.

Because it is a comprehensive calculation of sales and radio on-demand, the Billboard singles chart is highly timely.

There are many examples of rankings soaring due to hot topics, and even Cao Xuan himself has experienced it.

His second Billboard No. 1 single "Free Loop" was due to the global placement of BMW ads, and its popularity soared, winning the title for two weeks.

Of course, this is also because "Free Loop" had done well before and was firmly in the top ten. BMW marketing helped give it a boost, and everything came naturally.

If it were a purely new song, it would be difficult to reach the top spot in one fell swoop. Unless something big and sensational like the song makes you shit your pants after hearing the song, you would be able to win the first place in one fell swoop.

Well, you can let Meilezon use your imagination, maybe just take the Billboard annual list...

In short, if you want to win the Billboard singles championship, in addition to the quality and popularity of the song itself, you also need a lot of luck and surprise.

Even a global superstar like Michael Jackson only had 13 Billboard No. 1 singles in his lifetime.

Cao Xuan is not in a hurry. After all, the new album "Legend" still has a lot of hits.

Continuously playing songs will accumulate influence and popularity, and you can pile up a number one Billboard single.

The feedback from Europe, Australia, South America, etc. is also good, even unexpectedly good, especially in the UK, where it directly won the first place.

Little Edgar is very excited. He has seen the finished product of the new album, and many senior executives at Warner Music Group are very optimistic about it, and they are putting more effort into promoting it.

After nearly two years, Edgar Jr. has truly taken control of Warner Music Group and led the company out of the chaos after the change of ownership.

Edgar Jr. is currently planning to go public, and he naturally hopes to have good results to help Warner go public.

Cao Xuan's new album gave him hope. Cao Xuan didn't even have to say anything, and little Edgar was driven by profit to support "Legend" at all costs.

Now, "We Don't Talk Anymore" is being warmed up, and another new song will be released in another week, and one more song will be released before the album is released.

In addition, Cao Xuan and Warner are contacting several excellent performance opportunities. Cao Xuan will perform at the venue and come up with two new songs to maximize the promotion of the new album.

One of them is the Grammy. Cao Xuan has always had a good relationship with the Grammy. If he had not participated in the American Music Awards last year, Cao Xuan would have been an award guest even if he did not perform.

This year, the Grammy Organizing Committee sent an invitation again, and it just so happened that Cao Xuan was going to promote an album, so they hit it off immediately.

In addition, Warner is now fully engaged in public relations for this year's Super Bowl halftime show.

Cao Xuan's hopes are high, and he has the help of songs, but the competition for this performance opportunity is too fierce. First-line singers across the United States and even Europe and the United States are eyeing it, and Warner is not sure whether it can win it.

If that doesn't work, then the next best thing is to publicize the halftime show of the NBA All-Star Game.

In this way, although the NBA All-Star Game is not as good as the Super Bowl, it is better than nothing.

By the time these two performances were over, five new songs had hit the charts, pushing the popularity of the new album to the extreme. It was also the moment when "Legend" was officially released.

………

Cao Xuan is very concerned about the overseas performance of "Legend" and calls his American management team once a day to inquire about the performance and related feedback.

I felt that my performance was good and I gradually felt relieved. At the same time, I felt a faint sense of the new changes in the world music scene.

The digital music trend is coming!

Japan is quite conservative, and with its different domestic economic system, it can suppress it.

But Europe and the United States are different. It is difficult for traditional media companies to control emerging technology and Internet capital, especially in the United States, where the richest man is Microsoft's Bill Gates.

Even if these record companies have all kinds of capital behind them, they are still a small part of the layout chain. What can they do to suppress the general trend of the Internet.

According to Cao Xuan's understanding, digital music has begun to rise in European and American countries and is gaining momentum.

There is no doubt that the physical record industry will face a devastating blow.

Cao Xuan has even prepared that "Legend" will be his final glory in physical record sales.

To put it bluntly, Cao Xuan was not unprepared for the worst-case scenario of a sharp decline in sales.

But then again, a blessing in disguise is a blessing in disguise.

As I said before, the decline of physical records does not mean the collapse of the music scene. The market will naturally be topped by emerging digital music.

And compared to physical records, digital music has a larger audience and a wider range of applications.

Especially in countries such as Europe, the United States and Japan with well-established recording and copyright systems, making money from digital music is not much worse than that from physical records.

As the influence of the Internet and digital music expands, singers' income will increase, even far exceeding the losses suffered by physical records.

Apart from other things, in the past when albums hit the charts, companies basically spent money on promotion and then repaid the money after the album was released.

Nowadays, a large number of music websites can make money through some downloads and subscriptions during the promotion stage of "We Don't Talk Anymore".

Although there are not many, no matter how small the flies are, they are still meat!

However, compared with foreign countries, the development of digital music in China is not yet developed, or the impact of piracy is too great.

Currently, the most popular music website in China is Qianqianjingting, with more than tens of millions of users, but the singers cannot receive a dime.

So far, except for a few websites, singers' income from digital music is mostly from ringtones.

This is why pirated music websites are rampant, but not many people in the music industry take care of them. Everyone is busy exploring the ring tones market.

Cao Xuan is the most diligent among them.

Long before the CRBT trend took off, Guolan Entertainment, a subsidiary of Cao Xuan, began to acquire and represent song copyrights in large quantities.

Especially for the group of online singers who have emerged in the past two years, almost 75% of the relevant copyrights are in the hands of Cao Xuan.

After CRBT became popular, Cao Xuan used his influence to win over a large group of domestic record companies, centered on Guolan and Warner, and negotiated prices with the three major operators and related platforms.

Many small and medium-sized companies or singers who work for singles even directly agent the copyright to Guolan Operations and then wait to collect the money.

Most people don't have this kind of trust, but Cao Xuan's status in the music industry and the credibility accumulated by big names in the industry over the years make many people willing to believe him.

Cao Xuan will definitely make money, but he will not treat them badly.

If they negotiate for operations by themselves, they will probably not be able to get good terms for a small business and earn less. Even if they earn more, if the energy and various costs invested are shared, they might as well hand it over to Guolan. Save worry and trouble.

Under such circumstances, as of the end of 2005, Guolan had represented more than 3,000 song copyrights, and most of them were relatively famous songs.

There are more than 100 "signed singers" who have full power to operate the ring tones business, and there are double digits among first- and second-tier singers.

In addition, music record companies such as Warner, Alpha, and CP have reached strategic alliances to advance and retreat together with Guolan in the interests related to CRBT.

It is no exaggeration to say that the Guolan family almost monopolizes more than half of the music copyrights in the ring tones market and is the well-deserved overlord of the ring tones.

To say that the three major operators look at Cao Xuan's face is far from the truth, but when it comes to the ringback tone business, they will never dare to ignore Guolan's existence.

In the original time and space, the music company could only drink some leftover soup from the operator, and at most gnaw the bones. Now that Guolan is with it, it can at least grab a few bites of meat.

Under such circumstances, Guolan naturally benefited a lot.

In 2005 alone, Guolan's net profit from ring tones was as high as 430 million yuan.

Remember, this is the net profit after dividing the dividends with operators, platforms and record companies/singers, settling costs, and deducting taxes.

Although it is not as good as "Legend" and "World of Warcraft", it is still an incredible gold mine.

And this is far from the peak of the ringback era.

In the original time and space, China Mobile's total ring tones revenue was 3.4 billion in 2005, and 6.7 billion in 2006, nearly doubling.

In 2007, China Mobile's CRBT revenue in the fourth quarter alone was 3.261 billion. By 2009, China Mobile's annual CRBT business had reached 15.413 billion.

If things continue like this, Cao Xuan feels that this gold mine of colorful bells may not be as good as "Legend" and "World of Warcraft".

Of course, when the ringtone truly exerts its power and involves too many interests, Guolan may have to give up part of the market, but the remaining capital is enough for Cao Xuan to make a fortune.

It is worth mentioning that according to data from Guolan and operators, CRBT is the singer with the most downloads of comprehensive subscriptions.

Still King Cao!

Don’t think that only songs like “Mouse Loves Rice” and “Above the Moon” can make money from ringtones.

In fact, any popular song can make a fortune from ring tones, but the profit is not as high as those divine songs that are bombarded in the streets and alleys.

Perhaps the number of downloads of a single song, many of Cao Xuan's songs are not as high as those of "Rat Loves Rice" and "Two Butterflies".

But Cao Xuan has many good songs. Since 1997, nearly half of Cao Xuan's songs have been hits.

Many of them are even in the top ten of the year, or even the best of the year.

Even if such a song is an old song, its influence and application are not much worse than many divine songs.

What's more, it's not like Cao Xuan doesn't have the Colorful Bell Divine Comedy in his hands.

"Ten Thousand Reasons", "Angel Wings", "Autumn Never Comes Back", "Absolute Infatuation" and "Did Someone Tell You" are all extremely popular ring tones from the original time and space.

Among them, "Ten Thousand Reasons" was the top ring tones of the original time and space in 2005, and "Autumn Never Comes Back" was the number one downloaded mobile ring tones in 2006.

Nowadays, because they are all old songs, they have not restored the glory of time and space, but the data is still very impressive.

Coupled with "Ten Years", "Fairy Tale", "The Wind Rises" and "The Ordinary Road", which have dominated the charts throughout the year, Cao Xuan has become the most popular man in the ring tones market and a well-deserved ring tones. King of heaven.

Speaking of this, Cao Xuan was still very emotional.

At the beginning, he had thought that if he could not become popular in other ways, he would sing songs with all his strength, bet on ringtones, save money to buy a few houses, and be a peaceful landlord.

Now, although Cao Xuan is famous all over the world, he has two wives, a net worth of tens of billions, thousands of employees, private jets flying all over the world, dozens of courtyard houses in the capital, dozens of square kilometers of film and television cities, and more than a dozen large flats in first-tier cities. And villas, a building, an office building, two apartments and other properties, but I can no longer find that simple and boring happiness...

TM's Fan is dead!

………

And in the past few days, Damimi was also in the same "pain" as Cao Xuan.

In early January, "Wulin Gaiden" was broadcast on CCTV 8.

Many people think that "Wulin Gaiden" became popular due to various reruns later, but this is not the case.

Although the premiere of "Wulin Gaiden" was not eye-catching, the results were not bad, and it quickly took off. In less than a week, it became the highest-rated TV series at the time.

The finale happened to coincide with the Spring Festival Gala, and it stole a lot of viewers from the Spring Festival Gala.

Of course, the true success of "Wulin Gaiden" on a large scale across the country was the influence it accumulated bit by bit through crazy rebroadcasts on countless TV stations throughout the year.

However, although it has not completely opened up its influence now, the popularity of the premiere of "Wulin Gaiden" is enough to bring about earth-shaking changes in the lives of the main creative actors.

Damimi is not a newcomer. She has acted in TV series when she was in Rong Xinda. She also participated in Fan Xiaopang's "Beauty's Scheming" and played a medium-sized role in it.

In "Xiu Chun Dao 2", which is still in theaters, she also played the role of Ding Baiying's female apprentice, technically the third female lead.

But with these small supporting roles, it is still difficult for the audience to remember her.

The previous few dramas brought her almost no attention, not as much as the exposure she got from the news about her participation in Guo Xiang and the promotion of "Xiu Chun Knife 2".

Of course, after "Xiu Chun Knife 2", Damimi has become somewhat more popular.

But in the past, there was Fan Xiaopang, a popular little girl in the crew, and Zeng Li, who had a brilliant role. Later, there was the crazy Liu Yan who stole the limelight of the Lunar New Year show, and even worse, there was Zhang Yunu who attracted a lot of LSPs.

Da Mimi has been around in the movie, but she still hasn't gotten rid of her transparent nature.

This frustrated her, who was originally full of confidence to compete with Liu Tianxian.

Fortunately, Damimi has good resilience and quickly regained her fighting spirit, placing her hopes in "Painted Skin" and the CCTV drama "Wang Zhaojun".

As a result, before she could join the group, "Wulin Gaiden", which she had no high hopes for, suddenly became popular, and it was not an ordinary hit.

"Xiao Guo, my grandson really likes you. Please sign your name for me."

On the streets of Beijing, Damimi was dragged by an aunt and greeted her repeatedly. Two girls who looked like students nearby heard the movement and came over with surprise on their faces.

"Guo Furong is Guo Furong from "Wulin Gaiden"."

"Ah, I really like that show, it's overwhelming."

The female student imitated Guo Furong's signature moves and begged for autographs. Damimi happily complied. In the process, she also offended a young white-collar worker who was also an audience member of "Wulin Gaiden".

It took Damimi five minutes to successfully get rid of several enthusiastic spectators and return to her mother. Yang's mother looked at her several times in surprise.

"Are you angry?"

"Where are you? It's Xiaohong Yibo."

Da Mimi's modest mouth and smile almost stretched to the back of her head, causing Yang Ma to roll her eyes.

"It's not cool enough. Liu Yifei is so popular. I watched Wen Wen Jingjing on TV."

As expected of her own mother, she pinpointed Da Mi Mi’s Achilles’ heel and stabbed her in the heart with every sentence. She was so angry that she almost threw away the New Year’s goods in her hand, but Yang Ma took one look at her and gave in. .

Although she said she disliked her daughter, Yang's mother was actually very happy. When she got home, she started calling her relatives to show off.

"Hey, second sister, have you watched "Wulin Gaiden"? It's just a pretense..."

"Fourth Master, yes, Mimi acted in a TV series..."

"Her uncle..."

Damimi lives in Xuanwu, the capital city. Her home is in a standard Nancheng Hutong. There are a lot of neighbors, and even big things can be spread.

Soon, the Yang family had a group of melon-eaters who came to see the big star.

These days, the Internet circulation is limited, unlike in later generations, where you can just use your mobile phone to check the Internet.

The TV series Damimi only has a small role, and no one can catch it in the reruns. The movie "Xiu Chun Dao 2" is still in theaters, there is no piracy, and many ordinary people will not spend money to watch it.

Although many people have proven that Damimi is indeed an actor, Damimi does not have a wide foundation of fame and there is no substantial evidence.

So some influencers didn't believe it, saying that it was Da Mimi who was bragging and that she was just a small model who had played two small roles.

Such an actor could kill more than 20 people by throwing a brick at Beijing Film Studio. He is not a star...

Similar rumors, Da Mimi can't go in front of others to prove that she is famous, it's not embarrassing enough, so she can only endure it.

But this time "Wulin Gaiden" is different. Ordinary people don't understand the rules of the entertainment industry, but everyone knows the name of CCTV.

News reports in newspapers and discussions with colleagues, classmates, relatives and friends also proved the popularity of this drama.

That little girl from the Yang family is so popular!

Seeing these neighbors who kept exaggerating Mimi's potential and making fun of those gangsters, Yang's mother felt very comfortable.

As for Da Mimi, the main thing is that she is surrounded by a large group of children.

"Sister Mimi, is it fun to film a TV series?"

"Sister Mimi, I told my classmate that you were my neighbor, but she didn't believe it. Can you take a photo with me to show her?"

"Sister Mimi, I saw Cao Xuan in "Wulin Gaiden", do you know him?"

"..."

Damimi had a headache from the noise from these little brats, but it was undeniable that she really enjoyed the admiration and envy of the children.

"Cao Xuan, I'm quite familiar with him. Last time we met, he invited me to dinner and a glass of wine."

Da Mimi boasted without blushing and without a beating heart. She was not wrong, but Cao Xuan invited all the creators of "Xiu Chun Knife 2" to dinner, and everyone was respectful.

But just show off, some artistic processing is normal.

If she couldn't talk about the relationship between Cao Xuan and Hu Jing, she would have dared to call herself Cao Xuan's sister-in-law.

Cao Xuan's national status is not something that can be built on. He is known to all women and children and is recognized as the most powerful singer. Damimi "talked and laughed happily" with him, and decisively received a wave of admiring looks.

Da MiMi was in a good mood. She went to her room and took out the candies and snacks she had just bought. She generously distributed them to the children and then showed off her sisterly relationship with Hu Jing, the fourth actress.

This is not bragging, after all, she and Hu Jing are really good, but during the narration process, Damimi "slightly" promoted herself.

From being a little girl who acted like a bully in reality, she became Hu Jing's trusted best friend, and even Hu Jing's guiding light and role model in life...

Da Mimi was blowing happily when a boy blushed and said coquettishly: "Sister Mimi, do you know Liu Yifei? Can you help me get an autograph?"

"I also like her very much. I still have a poster of her in my bedroom. Sister Mimi, can you get an autograph for me too?"

"Sister Mimi, I don't want Liu Yifei's signature. Can you give me your phone number? QQ number is also fine."

"..."

When Liu Tianxian was mentioned, several boys aged 14 or 15 were all excited. There were also two older boys who were embarrassed to speak, but their eyes showed anticipation.

Da Mimi's smile fell, and she took back all the snacks and candies in the hands of the boys one by one, and called out to the other children who had not spoken.

"Come on, follow me to the house to play on the computer. You guys, go home and watch Liu Yifei in "Legend of Sword and Fairy"."

Several boys looked at each other, and one chubby boy couldn't help but curl his lips.

"Why is she like this?"

"Must be jealous that Phoebe is more popular than her."

"I also envy Yifei for being prettier than him."

"Yifei also has a better figure than her."

"Isn't that right? Sister Mimi's figure seems to be better, bigger!"

"Um?"

………

"Wulin Gaiden" brought two little flowers to the stars in one breath, Da Mimi and Guo Zhenni.

Especially the role of Guo Furong in "Big Power", he is carefree, affectionate and righteous. He is really very lovable. He can be ranked among the top three in the entire drama "Wulin Gaiden".

Yao Dazui's life-threatening work still has a small group of die-hard fans and a certain amount of popularity among passers-by. The two characters Guo Furong in "Wulin Gaiden" and Cuiping in "Latent" take the greatest credit, and among them, the role of Guo Furong is the most important. maximum.

As the pinnacle of sitcoms, "Wulin Gaiden" has a huge die-hard audience and huge influence.

More than ten years later, it is still the first rice drama in the hearts of countless people.

An official media account once launched a live broadcast on Station B, broadcasting "Wulin Gaiden" 24 hours a day. In just one month, it gained hundreds of thousands of followers, attracting double-digit official media accounts to follow suit.

According to various official and unofficial polls, "Wulin Gaiden" is included in most of the top ten of the audience's favorite TV series.

In the original time and space, Damimi's most popular roles were Guo Xiang in "The Legend of the Condor Heroes", Xuejian in "Legend of Sword and Fairy 3" and Qingchuan in "The Palace".

Among them, "Palace" is the most popular, but because of the subject matter, many people don't like it.

The next one is Xuejian in "Legend of Sword and Fairy 3", but Liu Shishi and Tang Yan steal the spotlight. The three beauties of Sword and Fairy are three, but the heroine Xuejian has the weakest character charm.

Therefore, the most uncontroversial and recognized role as Damimi's most lovable character is actually Guo Xiang in "The Legend of the Condor Heroes" shortly after her debut.

However, now there is "Wulin Gaiden", which can be regarded as adding another layer of halo to Damimi. It may not be as rich as Liu Tianxian, but the audience popularity is much better than that of the original time and space.

It is no exaggeration to say that as long as she does not commit suicide, Guo Furong's role will last her at least 30 years.

It is said that Liu Tianxian is the daughter of King Cao Tianxuan, but in fact Cao Xuan is not bad at Damimi, his sister-in-law...