China Entertainment 1997

"The Voice of China" was launched in early December. It took only two episodes to successfully break out of the entertainment industry. Within a month, it became extremely popular.

If "Tomorrow's Star" was still somewhat affected by the draft, winning would be an opportunity.

But now, "The Voice of China" has begun to decline in the wave of talent shows, and the audience has become tired of watching talent shows. It has made a strong counterattack and opened up a new ace variety show. It can be said to be a truly brilliant record.

These four popular programs launched by Fanxing, "Stars of Tomorrow", "Run", "If You Are the One" and "The Voice of China", regardless of their reputation, their ratings and influence are definitely second to none in the industry.

Relevant people have analyzed Fanxing's variety show revenue in recent years and found that Fanxing has achieved a net income of no less than 1 billion.

Not to mention "The Voice of China", private companies can capture half of the related advertising revenue on TV stations. This is not to say unique, but it is definitely one of the few.

Not to mention "Run", last season's national influence made major companies salivate. Now the second part is about to be recorded, and the advertising such as title sponsorship and placement is going to be crazy.

It is no exaggeration to say that from these ads alone, "Run" did not earn 100 million in advertising revenue for the second season, even if the advertising department of Stars was incompetent.

Whether Zhejiang TV station purchases it or exchanges it for part of the advertising revenue, if it doesn’t have more than 100 million, Fanxing will also have to consider whether to change cooperation with another TV station.

"Star of Tomorrow" has made a lot of money from advertising and sales. Another very prominent income is the popularity vote. Even if it is divided, the Internet and text messages have accumulated tens of millions.

The ratings of "If You Are the One" are not particularly outstanding, but it is stable enough, and it is broadcast weekly throughout the year. Although the price is not as high as that of other ace shows, the advertising revenue is very strong.

For the sake of program effectiveness, many soft and hard advertising placements in talent shows and reality shows should not be too exaggerated.

You don’t need to think so much about the dating category of “If You Are the One”. Overall, the income is not much worse than that of other ace programs.

Outsiders estimate that Fanxing's total revenue from variety shows in the past few years is 1 billion. In fact, it is not that much, and costs and other expenses have to be deducted.

Apart from other things, "The Voice of China" only pays more than 30 million in notification fees for tutors.

Among them, Han Hong is 6 million, Ren Xianqi is 8 million, Liu Huan is 8 million, and Eason Chan is 8 million.

Among the four mentors, Liu Huan is definitely the biggest, and his qualifications and influence are here, but after all, his business attributes are not high, and his salary of 8 million is quite satisfactory.

Han Hong's reputation is not weak. It is said that only Naying can beat her by half in the mainland. But she is not Naying after all, and her business attributes and popularity are weak, so the notice is the lowest.

There is no need to say more about Ren Xianqi. Just the first two of the four characters [Nan Ren Bei Cao], the 8 million is not a loss.

Eason Chan's status in the music world may be lower, but he can't resist being popular. He has produced many masterpieces in the past two years. He was at his peak. He is one of the few singers who can be compared with Cao Xuan and Xiao Zhou.

Considering his commercial value, popularity and popularity, even 10 million is not negotiable. However, considering several other mentors, the price is still lower than 8 million.

Even if Cao Xuan doesn't care about the aura of Hong Kong and Taiwan, he can't stand the current market situation.

Big names in Hong Kong and Taiwan are popular and have high commercial value. Cao Xuan doesn't care, but he has to follow the market.

If Xiao Zhou came to "The Voice of China" as a mentor, he might not be able to afford it even with the advertising fee of 15 million. Who can make people have many fans and popular topics?

If Cao Xuan takes action in person, the program team will have to worry about whether they can afford it. The notification fee is less than 50 million, so there is no need to talk about it.

Mentors don't just listen to songs on stage, they also have to guide contestants in private, provide various cooperation, and work piecemeal for at least February to March. They also have to use their fame and influence to promote the program team, and make money. If it's not enough, people won't be willing to contribute.

The same is true for "Run". In the second season, various advertising revenue soared, and the advertising fee of the resident MC also began to soar.

Teacher He’s announcement fee is around 350,000 to 400,000 per issue, 20 issues per season. Even if the expenditure is 7 to 8 million, Liu Yan is not much worse than him, at least more than 6 million.

The sales of Zhang Zijian, Joker Xue and Sha Yi have increased several times. From hundreds of thousands in the first season, they are now basically between 3 million and 4 million in the second season.

Wei Chen and Jia Ling are even more exaggerated, especially the latter. The initial period was only 1,000 yuan, but now the advertising fee for a single season exceeds one million, which is like riding a rocket.

There is no way, the national-level variety show has great influence, and Jia Ling, who can be funny, pick up jokes, and be a tomboy, is one of the core members. Considering that her reputation is not lower than that of an average second-tier star.

Although Fanxing holds the initiative and is its benefactor + company, it cannot deceive people with cabbage prices.

Therefore, the increase is huge, and if there are no problems in the future, it is likely to continue to increase until it is roughly on par with Xue, Sha, Zhang, etc.

The same is true for Wei Chen. Although his overall performance is not as good as Jia Ling, he still has a sense of variety show. More importantly, he is handsome. His popularity with the public may not be as good as the others, but his die-hard fans are at the forefront.

If the treatment is not good, even if Wei Chen himself doesn't say anything, the fans will have to set the pace everywhere. Although "Run" is not afraid, it does not want to cause too much trouble.

In addition to the resident MC, some of the daily guests are free of charge, while others are required to pay announcement fees.

If you want to gain popularity and promote the program, "Run" not only doesn't pay, but sometimes the relevant publicity team also pays public relations fees to the program team.

But if there are some important guests, or if the program team process requires it, the artist will have to be paid a notification fee.

To put it bluntly, it depends on who is awesome.

The program team is awesome, with high ratings and exposure, and many artists are crying and begging to be on the show.

The artist is awesome, and the program team begs people to add topics to their program, so they have to pay and sincerely invite them.

For example, in "Happy Camp", many first-line artists had to queue up if they wanted to be cast. However, their program team repeatedly asked Cao Xuan for favors, but they were all declined.

The rise in various expenses has also led to an increase in variety show production costs, so Fanxing earns more and spends more.

The 1 billion speculated by the outside world is not accurate, and the actual profit is only a few hundred million...

But even so, Fanxing's revenue from variety shows alone is enough to put most entertainment companies out of reach.

In 2008, excluding the currently released "If You Are the One", the revenue from only the two programs "Run" and "The Voice of China" was comparable to the annual revenue of Huayi, which is known as the second entertainment company in the mainland.

With Huayi constantly clamoring to go public, everyone is particularly curious about how terrifying the stock price and market value will be if Fanxing goes public.

Many stock investors couldn't help but grit their teeth, hoping that Cao Xuan would not be a solitary person and promote Fanxing's listing, and everyone would follow suit.

Cao Xuan didn't care about anything. He rested for a few days and began to deal with this year's Spring Festival Gala rehearsals and the promotion of the Spring Festival show "Save Mr. My".

This year is already the eleventh time for Cao Xuan to attend the Spring Festival Gala. He has already decided in his mind that after this year, he will officially withdraw from the Spring Festival Gala next year.

In fact, he originally thought that this year would be the last one, but this year's situation is special, there is a natural disaster and the Olympics, and next year will be the 60th anniversary of the founding of the People's Republic of China. His program as the finale singer is in line with the tone and cannot be messed up.

So Cao Xuan postponed the farewell stage to next year, and freely picked his favorite songs to give his 12th Spring Festival Gala stage a successful ending.

However, Cao Xuan has not disclosed this matter to the public for the time being. He only chatted with his old acquaintance Lao Zhao during the rehearsal.

Putting aside everything else, the two have known each other for ten years at the Spring Festival Gala. They have a good relationship and help each other with anything.

Although Cao Xuan has always had reservations about Lao Zhao, he has to admit that Lao Zhao actually suits his temperament.

At least for now, the two of them are getting along well with each other when Lao Zhao hasn't started to drift off yet. This is why he keeps in touch with Lao Zhao.

In fact, to put it bluntly, Lao Zhao doesn't play a role at all. To say he is a party member is to praise him.

So after that, I just beat and frightened her, and I was sensible. I kept a low profile for a few years and avoided the mainstream attention. After that, I did nothing to deal with it and served as a member of the CPPCC for one term.

After more than ten years of friendship, Cao Xuan didn't have to be too close to the other person, but there was no need to deliberately avoid him. Cao Xuan didn't have that kind of personality.

When Cao Xuan debuted, he was worried about this and that, lest he cause trouble and cause trouble, so he was cautious in everything.

Now that the golden body is complete and the backing is stable, although he still acts steadily, he doesn't need to be so cautious and is walking on thin ice.

Lao Zhao swelled, he might stay away, but now there is no need to be so taboo about normal communication.

Besides, there are people who have known Lao Zhao longer than Cao Xuan. She doesn't care. She only cares about meeting and greeting each other in a friendly manner. Why does Cao Xuancao worry so much...

"It's better to quit. To be honest, I also want to quit. I always feel that I am getting old and I can't hold on anymore."

Lao Zhao looked sad. His Spring Festival Gala career in the past two years had not been smooth, and he had been tortured enough.

In last year's "Torchbearer", Lao Zhao came off the stage and cried bitterly. He felt that the work was bad. His old partner Song Dandan also felt that the pressure was too great and announced that he would withdraw from the Spring Festival Gala stage.

In the past few years when Lao Zhao was at his peak, the combination was either an iron triangle or a black earth and white cloud.

Now Song Dandan has retired, Gao Xiumin, one of the Iron Triangle members, has passed away due to illness, and Fan Wei, another member of the cast, announced his withdrawal from the Spring Festival Gala in 2005.

However, Lao Zhao felt that Fan Wei would definitely give him face if he took action, but Fan Wei hid.

In fact, the relationship between the two has long been at loggerheads.

After the second season of "Country Love", Fan Wei has basically become independent. Even before that, he has left the big tree of Lao Zhao and moved closer to the Beijing circle. In the past two years, he has also been filming movies for Benshan Media. He is already selling his old age. The eldest brother saves face, but in fact the two of them seem to be inseparable.

This Spring Festival Gala was completely intensified, and Lao Zhao was very angry. Afterwards, Yuan Shikong started to rant about all kinds of strange things.

Fan Wei also revealed some things, such as the disparity in performance fees, regardless of who is right or wrong, but the golden partners have since turned against each other.

So it was ironic that Lao Zhao had taught the fat little black man that he could not manage his apprentices well and was proud of his excellent management skills.

Several of his partners, Gao and Fan, actually had a falling out with him in the later period due to interests. On the contrary, Song Dandan had been getting along well because he was involved in entertainment and had no interests involved.

As for his apprentice, Lao Zhao was a well-behaved, kind, and filial man at his peak. Later, he declined and turned into various monsters and monsters, but few of them were successful.

He lectured the fat little black guy about not being able to teach his disciples, and he might one day "end up" worse than Lao Guo...

Cao Xuan was not interested in recruiting many disciples, and that was also because Little Black Fatty, Lao Zhao, and even Empress Xigong used bloody examples to tell him that having too many disciples would be a bad thing.

Therefore, if he accepts two or three apprentices and just lives his teacher's life, he will be done with it. If he has too many apprentices, he will be afraid of shortening his life.

Let's talk about this year's Spring Festival Gala. Fan Wei didn't come, so Lao Zhao had no choice but to take his apprentice to the battle. As a result, both programs were canceled.

Seeing that it is only more than half a month before the Spring Festival Gala is broadcast live, Lao Zhao's hair has turned gray. If it weren't for his special circumstances, he would have announced his withdrawal from this year's Spring Festival Gala.

"Teacher Zhao, don't worry, you really can't pick an old notebook."

The Spring Festival Gala programs are especially in the sketch category. Many of the programs are not premieres, but old works that have been polished in private.

In the early years when the Internet was underdeveloped, sketch actors would take people to schools or some theaters to perform live performances before the Spring Festival Gala to see the effect.

However, in recent years, the Internet has become popular and shooting is simple. In order to prevent leaks, there are relatively few such private rehearsals.

"I have handed over two notebooks, but the leaders are not very optimistic about it. They want us to save the notebooks now, but we are too late."

Lao Zhao's eyes were red and he was smoking a cigarette. He had stayed up many nights these days and slept no more than 4 hours on average every day.

"Chen Yang, open the window and let some air flow."

"Okay, Teacher Cao."

Cao Xuan didn't want to smell secondhand smoke, so Xiao Shen Yang, who had been sitting quietly next to him, quickly got up and opened the window.

This guy was also lucky. In 2004, "Star of Tomorrow" came to prominence, and the couple became Zhao Benshan's disciples. Within a few years, they became celebrities around Lao Zhao.

This Spring Festival Gala, Lao Zhao gave up a group of old disciples and took him directly to the Spring Festival Gala. The meaning of his praise is self-evident.

Cao Xuan was the one who led the couple to become disciples back then. Lao Zhao was a noble of Xiao Shen Yang, and so was Cao Xuan. When the two big bosses + nobles talked, he was very honest next to him.

I opened the window and saw that the water in front of Cao Xuan and Master was getting cold, so I obediently went to get another drink.

Cao Xuan saw that Old Zhao was very worried. Although he knew that even if he didn't tell him, he would figure it out within two days. Since it happened, it wouldn't hurt to give him a heads up.

"The draft has been very popular in the past two years. Shen Yang is also a draft pick. Why don't you make a fuss about this subject."

"Draft?"

Lao Zhao blew out a puff of smoke and his eyes lit up: "If you have any ideas, tell me. I'll accept your favor."

"I'm just thinking about what's wrong with people."

Now that he had opened his mouth, Cao Xuan did not hide it, but casually pointed in the direction of "Not Short of Money".

Lao Zhao's eyes are getting brighter and brighter. With many years of comedy experience, as long as he is given a reason, the script is at his fingertips, and a small framework is built in his mind in a few minutes.

"Draft, talent, misunderstanding..."

The more Lao Zhao thought about it, the brighter he became, and suddenly he looked at Cao Xuan with fiery eyes: "How about we hook up and play a show producer or host? Isn't your company's "The Voice of China" very popular? Put this show into it.”

"Am I doing a skit?"

Cao Xuan was stunned. He had changed from Mr. Cao to Grandpa Cao. He shook his head hurriedly.

"I can't do it. I've never acted in a sketch."

"You are a movie star and still care about sketches. Besides, Shen Yang and I are here to shake off the burden. You can just act normally. It's not difficult."

Lao Zhao was also afraid that the show would be shut down, so he wanted to recruit Cao Xuan to help. The two main pillars of the Spring Festival Gala joined forces, and the stunt could directly blow up the public opinion. As long as the director of the program team is not stupid, it is impossible to kill the show.

"I'm so busy, I still have to promote the movie."

Cao Xuan still declined, but Lao Zhao said that he could help with publicity, and directly booked movie theaters in Northeast China. Besides, performing a skit in the Spring Festival Gala would not be as good as Cao Xuan's publicity.

For this reason, Cao Xuan couldn't refuse directly, so he asked Lao Zhao to write a notebook first. After the notebook was written, he would try to see if he could find a fault to blame, and then let others take over.

It’s hard to find a host, but it’s easy to be a producer, and you can find one anywhere.

After dealing with it, Cao Xuan quickly ran away, while Xiao Shen Yang looked at Old Zhao hesitantly.

"Master, I think Teacher Cao doesn't seem to be very willing. Why don't we find some other senior brothers to come."

"Who can we find who can be as effective as him? With just the two of us, the show will be more than half a success. If it doesn't work, I'll go talk to the director. If I can't hire him, I'll let the directing team hire him.

As you just heard, he will retire next year, and he may not be able to act in the last year. This year is the best chance.

No matter how much favor I owe this time, if I go and film a few movies for Fanxing for free, I have to get it done. "

In fact, what Lao Zhao is most worried about is not just that the show will be banned. He believes that no matter how many scripts are banned, he will still be allowed to appear on the Spring Festival Gala.

What he is really afraid of is that the script is not good and the effect is not good, and several old partners have withdrawn. He is afraid that one person and a few unknown apprentices will not be able to sustain the scene, so he urgently needs the help of big names.

Cao Xuan is not good at acting in sketches, but his fame and influence are here. If he is a mascot, the show will be stable.

Lao Zhao, who looked sad just now, instantly came back to life with full health and hurriedly went to the director team to discuss it. He believed that the program team must be on his side.

Boss Cao's status is aloof, and he will definitely not be able to be forced.

If you can't do it hard, beg him softly. He and the director team took turns begging for advice. If it couldn't be done, the leaders of CCTV were also invited. If you don't believe it, Cao Xuan wouldn't even give him any face...

Lao Zhao was busy communicating with each other. Cao Xuan was sitting in the business car and sneezed several times.

I couldn't help but regret in my heart, why did I go to Lao Zhao's place just now when I had nothing to do.

Performing sketches in the Spring Festival Gala did little to help Cao Xuan's fame. At most, it allowed him to satisfy his regret of not performing a language program in the Spring Festival Gala for more than ten years.

This made him a little excited, but skits and singing were completely different, and rehearsals for language programs were very tiring.

Cao Xuan has participated in the Spring Festival Gala rehearsals for more than ten years and has seen the misery of countless sketch stars. He understands how stressful the Spring Festival Gala sketches are, and he does not want to suffer this.

Thinking of this, Cao Xuan even considered whether to block Lao Zhao's phone number and not release it until after New Year's Eve.

But thinking about it, it would be too rude. Lao Zhao has also helped him a lot, so he can just find a way to politely decline.

————

ps: Friendly recommendation of the book "I Picked Up a Girl from the Southern Song Dynasty", a sweet dog food article, the author said in the introduction, if you are interested, you can read it