China Entertainment 1997

At the hot pot restaurant, Cao Xuan met Yuan Quan, Qin Hailu and Zeng Li. Zhang Tong went out with friends on the weekend.

As for Zhang Ziyi, she has now been successfully cast and participated in Lao Mouzi's "My Father and Mother", becoming a new generation of Mou girls.

I ordered a mandarin duck hotpot, and a group of people ate and chatted lively.

"Big Brother Cao, I read in the newspaper that the Spring Festival Gala program team invited you to attend the Spring Festival Gala. Is it true?"

Qin Hailu was carefree and straightforward in her words, but Cao Xuan quite admired her temper. Apart from Zeng Li and Hu Jing, she and Cao Xuan were the most familiar with the golden flowers in Zhongxi.

"If I don't tell you, I'll just watch it on New Year's Eve."

Cao Xuan didn't mean to show off, but mainly because he was afraid that the news would be blown out, and he would not be embarrassed in the end.

Therefore, except for a few people around him, no one else knew about Cao Xuan's participation in the rehearsal. After the fifth round of rehearsals, the program team announced the program to the media without him having to say anything.

Qin Hailu didn't get anything out of Cao Xuan, so she began to question Hu Jing and Zeng Li.

The two of them really knew about this, but Cao Xuan didn't say anything. They also tacitly acted stupid together and concentrated on dealing with the hot pot in front of them. Qin Hai was so angry that he bared his teeth and itched.

Yuan Quan is not interested in whether Cao Xuan can attend the Spring Festival Gala. She is now trying to digest the fact that she will co-produce a Wahaha commercial with Cao Xuan.

"Isn't this too coincidental?"

"What a coincidence. We are all in the same circle, and we will bump into each other sooner or later. But you are quite good. The boss of Wahaha is not picky as usual."

"No, a friend introduced me."

Yuan Quan didn't chat in detail, and Cao Xuan didn't ask further questions. After the group finished eating, it was getting dark. Cao Xuan and the others sent Zeng Li and others to the theater, and then returned to the studio.

This is Jiang Yue's suggestion.

She had been hesitant to talk since the dinner just now. After sending a few golden flowers, Jiang Yue took the initiative to express that she had business matters and wanted to talk to Cao Xuan.

Since it was business, let's go back to the studio to talk. Zhu Jiang drove to the yard of [Fanxing Studio]. All the employees had not gotten off work yet.

After saying hello, Cao Xuan followed Jiang Yue to her general manager's office and sat down on the sofa.

"Sister Jiang, if you have any ideas, please tell me. We sisters are not outsiders."

"Actually, I've wanted to talk to you about this for a long time, but I didn't find a suitable opportunity. Xuanzi, what do you think about the future plans of our studio?"

As Cao Xuan said, there was no need to beat around the bush in their relationship. Jiang Yue went straight to the point and asked what she wanted to ask.

"How to say?"

Cao Xuan didn't understand what Jiang Yue meant for a while, so Jiang Yue explained to him.

"I want to ask, do you regard Fanxing as a personal studio to assist you, or do you want to make Fanxing bigger and transform into a record company."

"Transformation?"

"That's right, make a big transformation."

Jiang Yue's eyes gleamed when she said: "Now you need to be famous, have capital, and have quite a lot of connections. You already have the qualifications to flatter people.

In addition, since you can write songs, we can definitely sign a few good talents, and they will create tailor-made albums and then release them one by one.

As long as we become popular, We Fanxing can directly transform into a well-known record company in the industry, and then steadily launch new singers, step by step becoming the Rolling Stones in the Mainland, or even Warner. "

Cao Xuan was swayed by Jiang Yue's imagination. He didn't expect that his agent, whom he had hired at random, would have such ambitions.

But unfortunately, Jiang Yue's ambition was misplaced.

Let’s not talk about whether Cao Xuan can copy so many albums at once. The record company alone is now at the end of its glory days and will begin to decline in the near future.

Therefore, Cao Xuan has never considered starting a record company. He knows that he is not good at business and may not have the ability to turn the tide in this industry that is destined to decline.

In Cao Xuan's own plan, the film and television industry, which will be relatively prosperous in the future, is the place worthy of his heavy bet.

Of course, Cao Xuan does not guarantee that he will be successful in the film and television industry. Adhering to the strategy of not putting eggs in one cage, Cao Xuan plans to set up an investment company in the future.

It specializes in investing in companies that are expected to become giants in the future, such as Alibaba and Penguin, which were established next year, Baidu, which was established in the millennium, and later Shanda, Xiaomi, JD.com, Xixi, etc.

Cao Xuan didn't know how to do business himself, so he went to find those who knew how to do business to help him make money.

While these companies were still weak and short of money, Cao Xuan used his own funds and reputation to participate in investments and obtain a certain amount of original shares.

It would be best if these shares could always be retained. Even if something happened, Cao Xuan would only be able to cash out a large amount of cash and leave.

Manage your own reputation + film and television production + investment + real estate, go hand in hand with multiple insurances.

Cao Xuan is confident that he will have accumulated enough capital by the time the golden finger loses its effect.

At that time, he retired from the world and lived a three-person world with Hu Jing and Zeng Li without shame...

There is no need for Cao Xuan to tell Jiang Yue these thoughts, and she may not be able to understand them.

When Cao Xuan accumulates more capital, he will appropriately participate in some film and television investments, and Jiang Yue's strong ambition will naturally be put to use.

………

After appeasing Jiang Yue, a close general, Cao Xuan began his own journey to make money.

Needless to say, there is no need to talk about commercial performances. The endorsements coming to Cao Xuan are also coming in like a tide, and the prices are higher than the last one.

Hu Jing felt that Wahaha's endorsement deal was a sky-high price of 2 million a year, but for Cao Xuan, these endorsement invitations could only be considered average.

The highest endorsement price Cao Xuan got was for a health care product. It was 8 million in two years. Jiang Yue was really impressed. In the end, Cao Xuan still had sense and politely refused.

Again, be careful when accepting endorsements, and don’t let money blind you.

Therefore, in the face of so many attractive endorsements, Cao Xuan remained calm and only chose a few relatively safe contracts except Wahaha.

The first one is a DVD player brand from his hometown of Shandong Province. Although it is not a top manufacturer, its quality has always been well-known. Cao Xuan accepted a friendly price of 2.8 million for two years.

The second one is a leading refrigerator brand in the industry. The other party is very optimistic about Cao Xuan and plans to sign a five-year long-term contract with Cao Xuan worth 10 million yuan. It is also the highest total bid among all endorsements.

However, Cao Xuan is also confident about his future and is unwilling to sign such a long-term contract. His acceptable endorsement period ranges from 1 to 3 years.

Later, after negotiations between the two parties, the brand made concessions and signed Cao Xuan for 3 years with an endorsement fee of 6.5 million yuan.

Some people on the brand side of this contract feel that they are at a loss. Even 6.5 million can be used to sign Cheng Long. After all, Cao Xuan has just become famous.

But some people feel that they have made a lot of money. With Cao Xuan's current momentum, it is very likely that he will become more popular in the next two to three years. At that time, even if they double the endorsement fee, they may not be able to hire Cao Xuan as an endorsement.

The last brand is Master Kong braised beef noodles.

This cooperation was snatched away from Uni-President by Master Kong.

As mentioned before, shortly after Cao Xuan released his album, Uni-President began inviting him to be an endorsement, but because the price could not be agreed upon, the two parties continued to argue.

Later, Tongtong's old enemy Master Kang noticed this, and with the intention of causing trouble for his opponent, he also began to contact Cao Xuan.

It was not until September that Cao Xuan became famous during the peak showdown of [Nan Ren and Bei Cao].

Master Kong completely began to take Cao Xuan seriously and directly offered him a two-year contract worth 4 million yuan. At that time, the unified bid was less than 3 million yuan.

Fanxing Studio had long been annoyed by the unification process. Seeing Master Kong's sincerity, Cao Xuan finally made the decision and chose Master Kong between the two.

Not only the endorsement fee, but also in terms of taste, Cao Xuan also feels that "braised beef" is far better than "pepper beef".

In his mind, the first place in the instant noodles taste ranking is Neifeng instant noodles from his hometown of Zao City, which is youthful and irreplaceable; the second place is Baixiang's pork bone noodles, which particularly suits his taste.

The third is Master Kong’s Braised Beef Noodles, the most popular classic flavor in China. Maybe it’s not number one in everyone’s mind, but it definitely retains a certain status.

There is also a Lao Tan pickled cabbage in later generations that is also very popular, but Cao Xuan has not tried it, so I can’t comment.

The four endorsements of Wahaha mineral water, Master Kong instant noodles, DVD players, and refrigerators brought a total income of 15 million yuan to Cao Xuan.

Of course, you have to pay a lot of taxes on this 15 million.

But even so, taking into account the dividends from the "Starry Stars" album that Warner has been calling over and Cao Xuan's income from commercial performances during this period, plus the two houses, his total net worth has now exceeded 25 million.

Compared with when "Ten Thousand Reasons" was released in the middle of last year, Cao Xuan even struggled to raise the cost of producing a single. In more than a year, Cao Xuan was worth tens of millions.

This speed of making money is definitely ranked first in the entire entertainment industry...

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