China Entertainment 2000

"Can this still happen?"

Elva Hsiao was dumbfounded, and Zhou Yi was equally dumbfounded.

This was completely beyond his expectation.

God knows, he really didn't think so much when he gave the song to Elva Hsiao.

"What is the total sales volume of your albums now?"

"If the two sides of the Taiwan Strait and three places are added together, the actual sales volume should be more than 600,000."

"That's okay, I don't care. This will help you increase sales, and I just need the heat to maintain exposure now."

Zhou Yi, who didn't care at all, replied directly that it was business as usual.

In almost two months, more than 600,000 were sold domestically. Taking into account countries such as Singapore and Malaysia, this is undoubtedly an album that is expected to break the one million sales mark across Asia within one year.

Zhou Yi's four songs are indispensable to his topicality.

After all, the album "4U" currently has sales of around 280,000 in Taiwan.

"The decline of Taiwan's music market is already visible to the naked eye..."

After hanging up the phone, Zhou Yi raised his eyes and looked at the high-rise buildings through the floor-to-ceiling windows, with some emotion in his tone.

Whether it is Jay Chou's "Eight Dimensions of Space" or Tao Zhe's "Black Willow", their market performance is stronger in the mainland market.

Tao Zhe's classic love song "Melody" written for Ms. Liu Hard Pao and Jay Chou's "Back to the Past" are not only competing against each other in Taiwan's charts, but also in mainland China.

This is also the first time that two creative talents have faced off head-to-head on the rankings——

Since "Melody" was released with the album on August 9, as of today, September 18, it has ranked the highest at number three on multiple charts in the Mainland last week. It is also his current highest ranking in the Mainland. The peak lasted for two weeks. It is currently expected to launch an impact towards the goal of lasting three weeks.

Since its release on July 18, Jay Chou's "Back to the Past" had the highest weekly ranking as of September 18, which was also third. However, its durability was not very good. It only maintained its peak for one week before losing its position. However, It is still in the top ten of the list.

Because the release month was earlier, Jay Chou had already figured out the limits of his album, so when he was interviewed by the media, he was not so worried about gains and losses. Instead, he was able to joke about Zhou Yi——

"Are you optimistic that Ayi will win the championship? Of course you are optimistic about it, but it may be more difficult in Taiwan."

Due to well-known reasons, Zhou Yi was unable to come to Taiwan to promote the album. Therefore, although his song rankings also participated in the charts, it was obvious that they were not as strong as in the mainland due to the lack of publicity.

On the 19th, on Taiwan's daily radio charts, Zhou Yi's "Little Dimple" and "Today You Will Marry Me" finally managed to make it into the top ten thanks to the unremitting promotion of loyal fans. .

Ranked ahead of him is Rene Liu's "When Love Is Approaching".

On this same day, in the mainland music scene, the reputation of Sun Nan's "Rescue" also began to ferment, and the real-time data of radio stations also began to soar;

The everlasting Man Wenjun thought he could continue to maintain his position among the top ten goalkeepers with the song "I Need You", but he never thought that he would be blown away by "Save".

However, Zhou Yi's two songs are still firmly nailed to the championship and runner-up positions, which is disappointingly stable.

Adu, who did not believe in evil, started to run frantically again under the arrangement of Haidie, hoping to return "He Must Love You Very Much" from the third place on the radio daily chart to the first place;

Tao Zhe, who slipped from third to fourth, was also unwilling to have his peak period interrupted after only two weeks, and was still working hard to make an upward push.

Wang Leehom and Lu Qiaoyin's "Break Up with Good Will" also saw its numbers soar as the two reunited to promote their reunion. It was inextricably tied with Shin Band's "I Will Love You Even After I Die" in fifth and sixth place.

Elva Hsiao's "Prague Square" and "Give Me a Reason to Forget" both ranked among the top nine in Taiwan and the Mainland.

The last card of the Four Heavenly Kings, Andy Lau, barely managed to stay in the top ten goalkeepers with his song "Practice".

Monday, September 23, 2002.

A brand new week.

When some authoritative mainland lists such as the Chinese Music Chart, the Music Chart, and the Chinese Popular Songs Chart announced the comprehensive listening and on-demand rankings for the past week, that one high-ranking name will inevitably make people feel discouraged——

First: "Today You Will Marry Me", Zhouyi

Second: "Little Dimple", Zhouyi

Third: "He Must Love You Very Much", Adu

Fourth: "Melody", Tao Zhe.

Further down are Li Shengjie's "Absolute Infatuation", Wang Leehom and Lu Qiaoyin's "Broken Up with Kindness", Xin Band's "Love Even to Death", Jay Chou's "Back to the Past", Sun Nan's "Rescue" and Tang Lei's "Lilac Flower".

"Andy Lau is indeed the last card of the Four Heavenly Kings - huh? Wait a minute, what is "Lilac"?"

Warner, Qianjiang office.

Qian Jiang opened the champagne and planned to appreciate it carefully. When he saw that "Practice", which was still in the top ten in the comprehensive data the day before, was missing——

Which god is this Tang Lei?

New to which record label?

"Huh? This Tang Lei doesn't seem to be a serious singer?"

Qian Jiang immediately went to a colleague from the marketing department to get a piece of data and fell into deep thought.

According to the information that can be found so far, this song "Lilac" is a song uploaded to the Internet alone by this mysterious Tang Lei. The lyrics, music and singing are all written by Tang Lei himself, but his occupation is... in the IT industry By? ? ?

Feeling a little unbelievable, Qian Jiang immediately found the song "Lilac" and planned to find out what this song was about and why he had never heard of it.

But when the Warner staff did not give him a disc or tape, but instead opened a web page for him on the computer and clicked to play, Qian Jiang's eyes became even more confused.

No disc? No tape?

"The flowers blooming in front of the grave are the beauty you long for.

"Looking at the mountains and plains, do you still feel lonely~~

"Listen, someone is singing your favorite song.

"There are so many things in this world, you don't have to worry about them anymore~"

When the chorus of "Lilac" pushed the sadness to its highest point, Qian Jiang was directly silenced.

He had heard this song on the street, more than once. So it turned out that the song was called "Lilac"?

"This song... doesn't he sell it for money? Doesn't it come out on disc?"

Qian Jiang's eyes widened when he heard that the production of this song was obviously very rough, and he asked in disbelief.

"It's not out yet. Our people have been contacting Mr. Tang Lei, but he has not heard back yet."

"..."

Feeling that he might have encountered something new, Qian Jiang originally thought about digging for it, but after seeing the data of "Lilac" rising week by week, he decisively turned to Zhou Yi——

"Ayi, something's not right. The radio data of one song has almost caught up with yours. The key is that he doesn't have official channels yet."

"What?"

Zhou Yi, who was still memorizing the script for tomorrow's program, felt confused and immediately took the information from Qian Jiang's hand——

The next second, he subconsciously patted his forehead.

Damn it, I almost forgot this song.

"Forget it, this song is just a good-looking song. It's not genuine, so it won't affect me." After reacting, Zhou Yi smiled and shook his head.

If the Hong Kong music scene and the Taiwan music scene both had their own eras in the past, then the era that belongs to the mainland music scene is undoubtedly the era of ringtones and the Internet era.

In a sense, these two eras can be said to be connected.

It is impossible to verify when the first mainland Internet song was released, but one thing that can be basically confirmed is that the song that opened the door to the era of mainland Internet songs was "Lilac" in 2002.

This song can be regarded as the first-generation Internet song in the Mainland. The first version produced by Tang Lei was extremely rough and was directly posted online. However, with its abundant emotions and the free and easy-to-disseminate Internet, it became popular all over the country.

But because it was not profitable, Tang Lei never made a penny.

For this reason, he officially released the single CD of "Lilac" in 2004 through the channels of Song Ke, Gao Xiaosong and others.

When Daolang's "The First Snow in 2002" in 2004 initially spread across the country through Song Ke's online channels, it drew on the Internet popularity process of "Lilac" in 2002.

Moreover, because Daolang himself became very popular in 2004, Song Ke even used the slogan "Daolang Second Generation" when planning and promoting Tang Lei's official album.

"This person named Tang Lei is too wasteful. He just posted a good song like this."

Qianjiang smacked his lips a few times and looked very regretful: "But the speed of the Internet's spread is really fast and a bit scary."

Obviously, this is the same as Zhou Chuanxiong's "Twilight" before.

Is "Dusk" a hit? Of course fire. But the fire of piracy will not affect the Zhouyi market at all.

No matter how popular the piracy industry is, Zhou Chuanxiong can't even get half a dime, and he almost switches careers and gives up music.

"Yeah, it's quite scary..."

After putting down the information, Zhou Yi rubbed his brows and swallowed the second half of the words.

The emergence of "Lilac" also means that the era of large-scale online MP3 downloads in the mainland is coming. Baidu MP3, a platform dedicated to searching and downloading MP3s, will also be launched, completely sounding the death knell for the domestic physical record industry.

The good days of singers in the physical record industry are coming to an end. Only a few people at the top of the pyramid are still able to make money from records. The already stunted copyright ecosystem has been completely destroyed.

Even after 2005, even top singers like Jay Chou's record sales were declining year by year, forcing him to enter the film and television industry to find new profit points.