China Entertainment: Director’s happiness is so simple

North America's "Rantao" and "Peak 3" are scheduled to be released.

The expectations of Ping An Lu's North American fans have been aroused.

At the same time, Nolan's "The Prestige" is also about to be released.

As his little brother, Lu Ping'an naturally wanted to give him a platform.

"A work of genius!"

You don't need to say much, just one sentence can attract many movie fans.

Lu Ping An has said yes. If nothing else, Lu Ping An's fans will pay attention first.

In addition, with the addition of new shareholder Nordin and the intervention of various new publicity resources, I believe that "Fatal Magic" can achieve better results than the original time and space.

For Lu Pingan, Nordin's new resources involved in the promotion of "Deadly Magic" are actually an experiment.

Radio, television, variety shows, various newspapers, magazines, shows, etc.

There are many more promotional channels than at previous peaks.

The addition of these new channels has also greatly made up for Dingfeng’s deficiencies in publicity and distribution.

And making up for the deficiencies cannot be made up in one go.

This is still a running-in process.

Therefore, with "Deadly Magic" to run in early, "Huantai" will be able to use them more smoothly in the future.

Two days later, "Peak 3" officially started pre-publicity.

The YouTube website first released a collection of Cheng Long's action highlights.

The video editing, combined with exciting or touching music, each difficult action makes Kung Fu movie fans, especially Cheng Long's fans, relish it.

At the end of the video, a still silhouette of Cheng Long in "Peak 1" was released.

Next to the silhouette, there are dense descriptions of injuries.

Which place was injured and when.

A line represents an injury, which is frightening but also filled with admiration.

Of course, it didn’t accidentally arouse the suspicion of being “old”.

Some media people have taken aim at "Peak 3".

Cheng Long, can you still fight?

Questions like this are either spontaneously raised by others, or initiated by New Line themselves.

It doesn't seem very friendly to Cheng Long, but it does make "Peak 3" more popular.

When the time is right, they will start marketing "I owe Cheng Long a movie ticket" to encourage Kung Fu movie fans and other movie fans to go to the cinema.

It’s all a routine anyway.

New Line is quite satisfied with this solution, and the effect seems to be immediate.

Also reaping immediate results was Huayi from the Mainland who also made a fuss about Cheng Long.

The mainland film industry is also very lively now.

After the Academy Awards, Huayi suddenly released news, saying that it had made great efforts to bring together Cheng Long and Lian Jie to shoot a Sino-US co-production. It vowed to become the ceiling of kung fu movies and win the highest box office for co-productions!

I don’t know if it can win the highest box office. Anyway, fans know that the two Kung Fu superstars are going to collaborate, so needless to say, they are very enthusiastic.

However, "The King of Kung Fu" is not the hottest protagonist in April.

"Red Cliff", known as the epic work, has also been officially announced.

The protagonists Chao Wei, Takeshi Kaneshiro and other superstars from both sides of the Taiwan Strait and three places are directed by Hollywood director John Woo, with an investment of 600 million, the highest in Asian film history!

As soon as the project was officially announced, mainland movie fans were even more excited than "Kung Fu King".

After all, this is the theme of "Three Kingdoms", and the fan coverage is extremely wide. From the old to the young, there are countless fans of the Three Kingdoms from the mainland to the entire East and Southeast Asia.

Especially for Neon, the project team then released news that Neon had the highest copyright owner in history to purchase it. This time, mainland movie fans once again became excited.

Seeing that the heat was suppressed, Huayi did not show any weakness after seeing the situation, and then released more information.

"The King of Kung Fu" has a budget of at least 500 million yuan, and it will be a Journey to the West theme!

As soon as the news was released, although many people felt that the theme of Journey to the West and "Kung Fu" did not seem to match, the project team also gained a wider and more enthusiastic following.

The news of the two movies alternately dominated the heat and aroused many people's discussions.

At this time, everyone in "Soldier Assault" who had just finished an interview for a variety show, sat down in the hotel and began to discuss it.

Zhang Guoqiang: "One is 600 million, and the other is 500 million. Is it such a big deal to make movies now?"

Chen Sicheng: "It's not much when converted into US dollars. It's less than 100 million. It's still considered a small production in Hollywood."

Kang Honglei: "It's already pretty good. How could it have been like this before? "Hero" was said to have cost 250 million yuan, which was already an astronomical figure at that time."

Everyone was shocked, sighed, and expressed their "incomprehensibility" towards the current film industry.

What this brings about is that everyone is a little "not optimistic".

Baoqiang smiled and pointed out that this is called "blockbuster phobia"!

When everyone heard this, they all agreed.

Indeed, so many so-called "blockbuster" movies over the years have been extremely disappointing one after another.

Now that two super blockbusters have come out, everyone still has some inertia.

Of course, this inertia is actually not that big. After all, the directors of the two films are different and both are from Hollywood. So no matter how bad it is, there has to be a limit, right?

At this point, Zhang Yi asked: "Does Director Lu have any movies recently?"

As soon as the topic came up, Chen Sicheng immediately picked up, "Yeah, when will Director Lu's "Pacific Rim" come out? Let me tell you, this is the movie I'm looking forward to the most."

The others also agreed.

It's not because Baoqiang is from Xingchen, nor is it because Baoqiang is Lu Ping'an's little brother.

But it’s really because the quality of Xingchen’s movies is guaranteed.

Duan Long, who is not very talkative, gave an objective evaluation at this time: "When it comes to blockbuster production in China, currently I only trust Xingchen."

Everyone nodded.

The saying that Xingchen’s films must be high-quality is widely spread among movie fans.

Everyone present especially felt deeply about this sentence.

Because in the past period of time, "Soldier Assault" has personally verified this sentence.

About a few months ago, "Soldier Assault" was still a popular work in the media.

It was aired for the first time at the end of last year, and it didn’t stir up much controversy.

It wasn't until "1937" won the Golden Bear and the Oscar that war themes began to become popular.

"Soldier Assault", which has the three buffs of "Star Production", "Starring the Original Cast" and "War Theme", is re-released at this time.

At the beginning, the media was still not very optimistic about this TV series.

Because TV series and movies are different after all, and there are no women in this show!

As a result, "Soldier Assault" is now really popular with its super high-quality content!

One by one of all the actors present, they flew into the sky.

And in the hearts of the audience and fans, "Xingchen's production must be high-quality" has once again been engraved.

So Duan Long said: "If Xingchen announces a blockbuster now, the cost doesn't need to be so high, and it doesn't even need to be so publicized. Maybe with just one sentence, all the attention will be on it."

Everyone agreed again.

And behind this approval, there is naturally some intention to participate in other projects of Xingchen.

After hearing this, Baoqiang felt proud.

Then he said: "'Pacific Rim' will be released in July."

Everyone continued to express their opinions, saying that they were looking forward to it and would go see it.

At this time, Baoqiang said again leisurely: "My brother said that he would like to invite you to watch the movie together during the premiere. Watch the movie and chat about the next project."

Everyone was stunned, and after understanding the meaning, everyone immediately started to make a fuss.

Words like "Why didn't you tell me earlier?" "You're holding this in and playing tricks on us, right?" were heard. There was nothing more to say. Baoqiang decided that he would not be able to go out standing today.