China Entertainment: Director’s happiness is so simple

"Huan Tai" broke the domestic film history record in 10 days.

As soon as this news came out, countless people were shocked.

It has been three years since "Wonderful Night 1" won a box office of 400 million in 2004.

During this period, no matter whether it was a domestic or foreign film, except for "The Bucket List" which caused a huge response at the social level, all the other films failed to reach the "400 million" level.

Not to mention 400 million, even 300 million is hard to touch.

The closest one is Lao Mouzi's "Golden Armor" with 260 million.

And this kind of movie is extremely difficult for others to copy.

It requires a huge amount of investment and a great director like Lao Mouzi.

It may not be possible yet.

Therefore, in the eyes of many people, the threshold of 400 million has almost become the ceiling of the domestic box office.

As a result, it only took Lu Ping An 10 days to break this figure.

Critics from all walks of life have begun various analyses.

Most people agree that this achievement is well-deserved. As the world's top special effects blockbuster produced by a domestic team, "Huan Tai" has also achieved positive success in Hollywood. Except for the special effects, the other elements of the film are not obvious. It has shortcomings, so it is naturally worth the box office.

There are also people who hold different opinions. Some people think that the number of big screens in China has increased by 20% compared with last year, which is nearly twice that of 2002. Therefore, if calculated in proportion, this data is actually not as good as that of 2002.

Of course, some people are more extreme and say that "Huan Tai" relies on luck.

"Huan Tai" took too many conveniences when it was released.

Super high film schedule, huge theater coverage, and no competitors.

You may not get as much if you use other films, but it won't be much different.

When "Transformers 1" comes out next, "Huan Tai" will completely reveal its prototype.

A series of reviews.

Envy, praise, and pride can be seen.

Jealousy, doubt, and disdain can also be seen.

Generally speaking, society's fundamentals hold a positive view on the achievements of "Huan Tai".

The domestic team has demonstrated a very high standard, and everyone is happy to see it.

But on the whole, I am pessimistic about whether "Huan Tai" can continue to sing in the future.

Because "Transformers" is about to be released.

"Transformers" is very powerful and has a huge influence in China. This is an objective fact and must be acknowledged.

Now in 2007, the oldest generation born in the 1990s has not yet reached adulthood.

The current young people refer more to those born in the 1970s and 1980s.

The enthusiasm of boys in this group for "Transformers" is similar to the subsequent fandom's pursuit of popular stars.

Although this metaphor is very inappropriate, the extent can indeed be imagined.

In the late 1980s, Hasbro was trying to enter China. As of 2007, my country's Cultural Blue Book showed that Transformers animation, toys and peripheral products had earned 5 billion yuan from China!

This is only the original one!

The number of pirated copies is astronomical.

Over the past 20 years, Transformers has accumulated a large number of fans in China.

And these fans have basically gained spending power this year.

"Transformers" thus became the domestic box office champion in 2007, with a box office of 281 million!

And the actual numbers are likely to be severely suppressed.

Because one week after the official release of "Transformers" in the original space and time, the authorities began to forcibly cool down the movie.

From the second week on, there have been almost no reports of "Transformers" on the market, replaced by other movies in July, such as "Nanjing", "The Fuse", "The True Colors of a Man" and other domestic and Hong Kong movies.

So in the first ten years of the 21st century, the movie series that most aroused domestic fan enthusiasm was none other than "Transformers".

In the words of fans:

"Memories conquer everything!"

When a movie has the coat of "emotion", the energy that bursts out is terrifying.

On July 11, Maoyan Tickets will open pre-sales of "Transformers" in various places four days in advance.

On that day, the online pre-sale box office directly exceeded 60 million!

At the same time, pre-sales through traditional channels have also reached the upper limit.

In other words, the total pre-sales have exceeded 100 million.

This is under the premise that the number of films scheduled is less than half of the total.

It is estimated that in the next five days, the pre-sale box office will be ready for the show in two weeks.

As soon as the news came out, the market was completely abuzz.

It's a good thing that the media directly started the mode of badmouthing "Huan Tai".

It is said that "Transformers" has been released in North America for two weeks, and "Huan Tai" has almost no sense of presence during these two weeks.

During the same period, "Transformers" ranked first in the box office, and "Human Taipei" only ranked fifth, which is a situation of being suppressed, so it will still be the same in China.

This does not take into account the fact that "Huan Tai" has been released for a month and its popularity has naturally subsided.

It can even be said that "Huan Tai" is actually very capable in front of "Transformers".

There was no sense of existence as he was directly crushed as expected.

Later, there were more than 20 million in each of the two weeks.

The total box office in North America also reached 190 million.

The results are still beyond expectations.

But overall, "Huan Tai" is indeed inferior to "Transformers".

Therefore, many people feel that "Huan Tai" may really be in doubt this time in China!

Of course, there are many people who are bearish.

But there are supporters, too.

Some people have said that the difference in strength between the two movies on paper seems huge.

But it’s really not certain who will lose and who will win.

Lu Ping'an is someone who can always create miracles. Maybe he will still have the last laugh this time.

"Huan Tai" is indeed beautiful and of extremely high quality. This is recognized by everyone. "Transformers" has many fans, but the quality may not be much better, so it is too early to judge the winner now.

Even if you can't win, under the head-on confrontation with such a behemoth, if you can withstand the pressure and lose less, you will actually win.

After all, this IP has a history of at least 20 years in China, and the "Huan Tai" comic was released only a year ago, less than a year.

These words quickly attracted the recognition of the majority of Lu Ping An fans and many ordinary people.

Someone said: "When someone compares "Transformers" with "Pacific Rim", "Pacific Rim" has actually won."

Then someone else said that this moment is just like the time when Lu Ping'an and Lao Mouzi faced off five years ago.

But the quality of Lao Mouzi's films was really lacking.

And no matter how bad "Transformers" is this time, it won't be like Lao Mouzi.

After all, it was made by a top Hollywood company after many years of work.

At present, the global reputation is good, so in the face of this kind of hard work, "Huan Tai" is still hanging in the balance!

It is not easy to let go of such a debate once it has arisen.

Soon the time came to July 15th, and "Transformers" was released.