China Entertainment: Director’s happiness is so simple
Chapter 403 Confidence has been established
After returning to the company, Wu Guohua also sent good news.
It is currently the 22nd, and "Transformers" has been released in mainland China for a week, and the box office is of course excellent.
Including pre-sales, it comes to 190 million.
When "Transformers" was released, it was not like "Human Taipei". 80% of the films in the entire market were "Human Taipei".
Currently, "Transformers" has less than half of its films scheduled, and its theater coverage is limited.
In addition, pre-sales consume a lot of film schedule, so the box office growth in the first week of release is the same as that of "Huan Tai", which is not very obvious.
As for "Huan Tai", this week's box office growth also declined due to film schedules.
But it didn’t fall off a cliff like those crazy media predicted.
This week, the real-time box office of "Huan Tai" reached 593 million, an increase of 93 million in a week. You must know that this is already the third week. If any other movie can exceed 30 million, you can burn incense and set off firecrackers.
Therefore, "Huan Tai" has successfully withstood the pressure.
As for why "Huan Tai" can still withstand the pressure when it meets "Transformers".
In fact, just go to Douban or online forums to find out the real reason.
On Tianya, netizens left comments about the two movies.
"A classmate made me watch it, but I'm not a fan of "Transformers". To be honest, I couldn't tell the characters apart in the movie. My classmate said it was very interesting and exciting to watch, but in my opinion, regardless of my feelings, I couldn't tell the difference between the characters. So, the movie is indeed good, but it didn’t crush “Pacific Rim” as the media said.”
"I have watched both movies and I think they are both very good. In comparison, I think the special effects of "Transformers" are more difficult. Before, I couldn't believe that such special effects could be produced in China. Yes, but after watching "Pacific Rim" I understand Lu Ping'an's words, we can be more confident."
"With my feelings, I watch "Transformers". These cars accompanied me in my childhood."
"The biggest weakness of "Pacific Rim" is that it doesn't have a fan base. But to be able to achieve this, Lu Pingan is already awesome. Now the global box office is 400 million, which is close to the results of "Batman 1", and it is considered very good even in North America. The results are good, who can say it’s bad?”
"I have an idea, would it be better if Lu Ping'an came to film "Transformers"?"
"Feel the same!"
"I don't agree. The plot of "Huan Tai" is not much better than that of "Transformers""
"I think it's very good. There are no obvious loopholes. And you need to know that the cost of "Human Taipei" is only 70 million US dollars, and the cost of "Transformers" is 150 million US dollars, which is twice the difference. Compared with the two, in terms of special effects, There is not a big gap. In other words, the money for "Huan Tai" was basically used for special effects. If you want to make a movie, you can only reduce the plot scenes. But from the perspective of the finished film, it can be said that "Huan Tai" has already It’s the best balance between plot and special effects.”
"I rarely watch domestic films, and I never thought that one day we would also have blockbuster films with such extraordinary special effects, so I was very excited when I watched "Pacific Rim."
"I think there is really no need to compare like this. The themes of the two movies are different. I watched "Transformers" just for the feelings. Apart from the feelings, I just watched special effects blockbusters and cars transforming. But "Huan Tai" is mainly about movies. The sense of oppression and fear of the giant created in the film are really great. The selling points of the two movies are not either/or, they are unique and attractive, so I recommend watching them both. Really All very good.”
This is the truest comment.
Xingchen also did not control the comments.
And because of the words released by Lu Ping’an before.
There is no bad antagonism between fans of the two movies.
Therefore, the comments are relatively objective, and fans consciously maintain this objective atmosphere.
The performance of this on Douban is that the score of "Transformers" is 8.5, and the score of "Huan Tai" also dropped by 0.1, reaching the same score of 8.5.
In other words, the two movies are actually not a situation where one is crushing the other, each has its own advantages.
However, the bubbling media refused to admit it, and still believed that it was due to Xingchen's control over reviews, the large coverage of "Ranta" in theaters, supportive policies, and other reasons.
In fact, the higher authorities did start to cool down on "Transformers".
Just like the original time and space, a foreign movie caused such a big hit and soon attracted dissatisfaction from the superiors.
There is much to say here.
For example, why was "Titanic" able to be released for half a year in the first place? Was it really because the movie was good?
There are rumors that it was released half a year ago because someone said he liked to watch it.
So this is what many “public intellectuals” dislike the most.
Too much rule.
It's the same now. If "Transformers" doesn't have "Ring Tai" to compete with it, or it can't compete, news about it will disappear in the second week.
After all, "Huan Tai" is of Chinese origin and has made a huge contribution to the Chinese film industry. It must be protected by the above.
Some time ago, "Human Taipei" was extremely popular, so "Transformers" also experienced a cooling down. However, it seems that "Human Taipei" is very strong at present, so the intensity is not too great.
Just like this, people said that Lu Ping An had received too many conveniences!
The competition then becomes unfair.
But in the next week, the popularity of "Transformers" was still there, and it was still promoted as it should be. The film schedule was still the same, no more, no less. It seemed that no unfair trouble had been encountered, and the number of people was reduced. turned up the volume, and then looked forward to the full potential of "Transformers".
Then time quickly came to the 29th.
At this time, the box office of "Transformers" will theoretically explode.
But the reality is that, whether at home or abroad, the expected ruthless crushing of "Pacific Rim" did not happen.
On the 29th, one and a half months after "Huan Tai" was released in North America, the domestic box office was 650 million yuan and the global box office was 443 million US dollars, which has exceeded the original version.
The domestic box office of "Transformers" is 276 million, and the global box office is currently 530 million. It does not widen the gap between "Huan Tai". On the contrary, the two movies can go hand in hand, and each is exciting.
Lu Pingan knew that the global box office of "Transformers" could reach US$709 million.
For such a big IP, it is actually not a particularly popular movie.
At least compared to "Spider-Man" and "Pirates of the Caribbean", it's still a bit behind.
And really speaking from a publicity level, "Huan Tai" is inferior to it.
In order to promote the film, Hasbro has signed agreements with more than 200 companies in more than 70 countries.
As for "Huan Tai", there are only 53 countries and 146 companies.
So overall, the gap is really not that big.
Of course, the overall strength must be admitted that the product power of "Huan Tai" is not as good as "Transformers".
But it is true that unlike those media said, there are Transformers fans all over the world, especially in China.
And these domestic Transformers fans will not watch anything else after watching "Transformers" as those media think.
On the contrary, everyone's attitude towards "Pacific Rim" is very good.
So regardless of feelings, "Huan Tai" is not much inferior to "Transformers".
But let’s talk about feelings.
In the words of host and critic Dou Wentao on the show: "Those who watch "Transformers" are somewhat sentimental, but those who watch "Pacific Rim" are also sentimental. That's how I am, in my life In my impression, our country's film technology has never been close to Hollywood in decades, and "Pacific Rim" gave us such confidence and let us know that one day we can also make Hollywood-level movies, and this day Not in 2027, not in 2017, but in 2007! You have to know that a few years ago, it was already a big deal for our movie to have special effects."
"Domestic" is also a sentiment.
There is indeed a gap between mainland China and Hollywood.
But since the stars appeared, they are no longer as big as they were a few years ago.
After being baptized by Xingchen movies in the past few years, mainland movie fans have gained their own confidence in at least Xingchen movies, and this confidence has also begun to spread to the major category of domestic movies.
Some media people underestimate this.
What they don’t know and don’t pay attention to is that no one has more national pride than those born in the 1980s and 1990s.
The younger you are, the stronger this confidence will be.
Therefore, most people think that the quality of the movie is good, as long as it is not too different.
Naturally, the box office will not be a crushing game.
In this regard, senior people in the industry have finally begun to officially acknowledge it.
Now Lu Ping An has indeed taken up the banner of domestic blockbusters and begun to confront Hollywood head-on.
From 2002, he started to compete head-on with major mainland directors, and in 2007, he started to compete head-on with Hollywood's specialty films.
Walking this road safely is really refreshing!
And he really shared the technology.
Therefore, Lu Ping An's efforts deserve any praise.
However, this still doesn't shut up some people.
Someone soon said it again.
Among Lu Ping'an's movies, none of them bring out Chinese culture.
After watching "Pacific Rim", will you think it is a Chinese movie?
A few Chinese actors have been added and the production is flaunted by a Chinese special effects team. Is this a victory for Chinese movies?
Foreign starring, foreigners saving the earth, Hollywood core, there are not even a few shots of domestic landmarks, Hollywood movies will still include some shots of the Great Wall and the Magic City!
So this is a complete Hollywood movie.
"Huan Tai" teamed up with "Transformers" to stage a textbook Hollywood victory in the mainland during this summer vacation!
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