China Entertainment: Director’s happiness is so simple

On the 1st, the second half of 2007 begins.

For Xingchen, the second half of the battle has officially begun.

Early in the morning, Lu Pingping came to the Nortel Lecture Hall.

This morning’s content is about technology sharing.

Lu Pingan said earlier that he would make the technology of "Huan Tai" public, and this time he did what he said.

So many people in the industry and related practitioners came here early this morning.

Everyone has expectations and at the same time a little doubt.

Making technology public is so selfless, but is it really possible?

Regarding this kind of problem, everyone had no worries after an hour.

Because Lu Ping An is playing it for real.

The technology disclosed this time includes five aspects including special effects production, software open source, and production log Q\u0026A.

For industry workers, this is extremely valuable.

After all, the things left by a team that can complete top-notch special effects like "Huan Tai", no matter how bad it is, are still better than the highest level currently available in the mainland.

Of course, everyone soon knew that Lu Ping'an dared to do this, and he was indeed cautious.

For example, the software is open, but you have to pay to use it. Although it is a bit expensive, it is much cheaper than foreign software, and the functions inside are not much worse than those of foreigners.

In addition, this technology sharing meeting is actually a recruitment and marketing meeting for the Star special effects team.

Small companies that do big special effects like Xingchen can't do it, and they can't imitate others. It takes a lot of money and time to achieve Xingchen's level, and the gain outweighs the loss, so for many people in the industry, joining them Just a good choice.

For film production companies, Xingchen's show of strength has also let everyone know that for special effects, Xingchen is the right choice. It is good and fast, and it is not very expensive. At least it is cheaper than Hollywood.

Also being promoted is IMAX.

This time, the IMAX effect of "Huan Tai" is better than that of "Transformers", and some domestic companies have begun to take notice.

This kind of thing, in fact, is just the same as 3D in the past. It is just a gimmick, but it cannot stand up to the current gust of wind, and investors like it.

Then I asked, IMAX camera rental is cheap, and the production technology is public. If you can't do it yourself, you can have it done by Xingchen, which is also not expensive~

So it is foreseeable that Xingchen will start another round of gimmick harvest.

Overall, this sharing session indeed paved a big way for the domestic special effects industry.

But in the end it still depends on whether others can take advantage of it.

This is not what Xingchen has to consider. Xingchen has already fulfilled his promise and indeed made a huge contribution to the domestic film industry.

So everyone was quite satisfied with this sharing meeting.

However, some people present still expressed doubts, such as animation-related practitioners.

Among the more than 300 people who came today, there are also people who specialize in animation. There are more than 20 people in total, from various studios and universities.

Special effects technology helps animation, but it is not everything.

So one of the men asked: "Director Lu, will animation-related technologies be open source?"

"Yes, of course I will, but not now."

"When was that?"

"We will discuss it after everyone has watched "Kung Fu Panda" tonight."

People involved in animation expressed their understanding.

Nowadays, CG animation technology is still the best in Hollywood.

Can Xingchen achieve Hollywood level?

Everyone expressed their expectations, but their expectations were not particularly high.

Some people even think that maybe they are not as good as us.

At noon, everyone took a photo together and had dinner. The reporters took red envelopes and went back to work, while Lu Ping'an moved to the premiere to prepare for the afternoon premiere.

On the way, Wu Guohua asked: "Is it okay to do this?"

Wu Guohua is still a little worried.

There is no shortage of capable people in the country.

Xingchen is doing a good job in this area now. If he plays like this, he will be in danger if he is not safe.

Lu Ping'an smiled and said: "Old Wu, your concept still needs to be completely changed."

"Concept?"

"Yes, we are not just a film company now, but capital, do you understand?"

".I see."

"At the end of this time, you will go to Xiang Guoqiang to study for half a year and study hard."

"clear."

How can capital do charity?

Charity is just a mask, and the bottom line is bloodthirsty.

In the initial stage of the entire industry, it is the time when capital is sown.

Lu Ping'an hopes that more new teams will emerge.

Soon it was 6 p.m., and the grand premiere began.

There are still a lot of celebrities coming today, and it seems that there are even more than during "Huan Tai".

All the friends from Ping An Lu are here.

Not-so-related celebrities also came with their respective agencies.

Sister Hua took the initiative to contact Lu Pingan this time and wanted to bring her artists to support her.

Lu Pingan did not refuse, so superstars such as Chen Daomin and Carina Lau appeared on the red carpet.

But the level of these people is still not high.

International celebrities such as Guorong, Cheng Long, Gong Huang, Lian Jie, and International Zhang were present, once again raising the red carpet stardom.

Then came internationally famous directors such as Hayao Miyazaki and Kendall Law, as well as the great domestic poet Lao Mouzi. Directors such as Zhou Xingxing and Da Pao also came to support the show.

This surprised some people at the scene.

The previous one is easy to say, but the mere cartoon "Kung Fu Panda" can actually let the great poet and Lao Mouzi come over?

This is not a matter of level, but that these two are somewhat contradictory to Lu Ping'an.

The fact that they can appear is of extraordinary significance.

Before the surprise was over, there was a strange-looking Boss Ma wearing a T-shirt, and another gentle Boss Ma wearing glasses.

The bosses from NetEase and Sina also came.

The King of Huayi who was present at the scene was very surprised: "Lu Ping'an still has these connections?"

Of course, what surprised him even more was why all these people came together today?

However, before the surprise was over, something even more outrageous came. After entering the venue, he actually found that the bosses of a certain bureau, the Film Association, and the boss of the Ministry of Culture above them were also present.

Everyone looked very low-key, chatting with Hu Qingquan and Han Sanpin. Some people thought they were teachers or leaders from some university, but people who knew the industry knew at a glance that these were real bosses!

The big and small kings looked at each other and realized that things were much beyond imagination, and some were incomprehensible.

Mr. Xiao Wang asked: "Is it related to the market saying that he engages in cultural infiltration?"

As soon as the words came out of my mouth, Lu Pingping entered the venue and was interviewed by reporters.

"May I ask, Director, what do you think of the Southern Metropolis Daily's accusation that you lead the way for Hollywood?"

Lu Pingan smiled and replied loudly: "You will know after you watch the movie tonight. I will not argue with those idiots."

After saying that, he left gracefully.

A group of reporters took down the "famous quotes" and entered the theater together.

The red carpet entrance is over, and then comes the usual chat time.

This time Lu Ping'an didn't take care of anyone and only spoke in front of the super boss.

From the perspective of outsiders, everything is no different from the usual premieres, but they can feel a different atmosphere.

This atmosphere lasted until the beginning of the movie.

Soon, fans, reporters, guests, and dozens of film producers from all over the world all took their seats, and the premiere began.

What follows is an equally lively opening, which is really no different from an ordinary premiere.

After the excitement, Lu Ping'an came on stage, and his words were as simple and straightforward as ever: "No more nonsense, let's watch the movie first."

After saying that, the theater lights dimmed.

Except for those who experienced Lu Ping An’s style for the first time, no one else at the scene was surprised.

Soon, the big screen lit up.

Then there are the titles of each producer.

The title sequence is a little different this time.

First, the other producers are average.

The last thing is the stars.

Only this time it became "Star Animation".

The opening animation has been changed.

The form is still the same, a big hand releasing a galaxy.

Only this time, the big hand turned into a fluffy, chubby, cute fleshy paw that looked like an orange cat animation. In a warm-toned universe like Van Gogh's starry sky, the fleshy claws Open it, and then release the galaxy in your palm.

The originally realistic planets that made up the galaxy turned into round animals.

There are pandas, little rabbits, and a little yellow one-eyed thing wearing goggles. I don’t know what kind of animal it is.

There are many small animal planets rotating according to the planetary trajectory. If you look carefully, you can see that they have different expressions, some are yawning and some are eating.

Everyone rotates and revolves, forming a galaxy of animals.

The screen is full of cuteness.

See this scene.

The audience was instantly adorable.

"so cute!"

The ladies on the seats already had cute eyes twinkling.