China Entertainment: Director’s happiness is so simple

"How to say?"

Then, Lu Pingan expressed doubts about Zhou Xingxing's topic.

Zhou Xingxing then talked about the movie "Jump Out".

This movie was produced by Zhou Xingxing and directed by Feng Delun. The female lead is also Zhang Yuqi, while the male lead is Guanxi.

Originally, this movie was used to further praise Zhang Yuqi, and it was said that it was tailor-made.

Unexpectedly, something happened to Guan Xi at this juncture.

"It might have to be retaken."

Zhou Xingxing made a judgment, or in other words, he had already made a decision in his heart, regardless of whether Guanxi could keep it or not.

As for reshooting, it involves money.

The total box office of "Jump Out" in the original time and space was only a few million, and the movie suffered a huge loss of tens of millions.

Lu Ping'an didn't waste any time and said directly: "Is there anyone who needs help?"

Zhou Xingxing smiled and waved his hand: "That's not necessary, Colombia will pay for it."

Lu Pingan continued: "Then let's work together on the next one."

After hearing this, Zhou Xingxing did not hide it and asked directly: "Ping An, what do you think of the theme of Journey to the West?"

Lu Ping'an's eyes suddenly lit up.

Zhou Xingxing took the initiative to bring up the theme of Journey to the West, and it was "Journey to the West: Conquering the Demons".

In the original time and space, "Journey to the West: Conquer the Demons" is the result of the cooperation between Zhou Xingxing and Huayi. In 2013, it won more than 1.2 billion in box office and opened the Mainland Spring Festival show in one fell swoop.

However, the two sides soon broke into a dividend incident.

"If the box office exceeds 500 million, an additional 80 million will be distributed to Zhou Xingxing."

However, this sentence was not signed in the agreement. It was sent to Zhou Xingxing via email and was called a gentleman's agreement.

Since both parties have known each other for many years, they agreed verbally.

Later, the movie reached a box office of 1.2 billion, and Zhou Xingxing called Huayi brother Xiao Wang.

Zhou Xingxing mentioned this matter, but Xiao Wang ignored him. In the end, Xiao Wang, who had nothing to say, simply broke up and rejected Zhou Xingxing's request because he did not have a signature, and also mocked Zhou Xingxing for "basically I don’t understand movies.”

As a result, Zhou Xingxing won a series of high-grossing films, and Huayi never had the opportunity.

it's good now.

With a safe road, Huayi doesn't have to make jokes.

"The theme of Journey to the West is something I've always wanted to do."

Lu Pingan then chatted with Zhou Xingxing about the journey to the west for half an hour.

Lu Ping'an finally said: "If you want to do it, it doesn't matter how much it costs."

Zhou Xingxing was very happy, obviously the matter had been basically won.

And the reason why things go so smoothly is naturally not based on friendship.

The most important thing is to figure out the money matters clearly.

This is what Zhou Xingxing values ​​most.

In this regard, Lu Pingan and Zhou Xingxing have had several pleasant cooperations.

The 3D cooperation of "Kung Fu" was very profitable when both money and goods were used.

There is also no delay in dividing accounts among theater chains.

On the other hand, look at Huayi.

In fact, Huayi is doing quite well, but I am afraid of comparison in this matter.

Compared with Xingchen, Huayi seems a bit petty.

Repayments always take a while, and things are always mixed with favors and the like.

This approach may be fine for others, but Zhou Xingxing doesn't like it very much.

So Lu Ping'an is very suitable for him.

Xingchen is a big company, and it does what a big company should do.

Things belong to things, people belong to people, and the sense of boundaries is well grasped.

The current "Yangtze River No. 7" introduces Star Investment and special effects cooperation for this reason.

Of course, in addition to money, professionalism is also something Zhou Xingxing values ​​​​very much.

And now it seems that Xingchen also shows the style of a large company that is rare among mainland companies.

For example, various details such as the announcement and release of "Yangtze River No. 7" and peripheral cooperation.

The announcement of "Yangtze No. 7" in the original space and time was not done well, and peripheral aspects only caught up later.

And now since Xingchen reached cooperation in the first half of the year, plans for publicity and peripheral distribution have been provided, and they have done a great job.

So now "Yangtze River No. 7" has directly become the "most anticipated blockbuster at the end of the year" in the film market.

In peripheral markets, even before the movie is released, sales of "Qizai" related products have begun to take off.

No wonder his "Kung Fu Panda" did so well.

There are many capable people in Xingchen Company!

With such professionalism and a high level of money, Zhou Xingxing is of course willing to cooperate further.

This is also the reason why, in Zhang Yuqi's view, Zhou Xingxing's attitude towards Lu Ping'an is very different from Huayi's.

However, he also said: "I am currently discussing a new movie with Colombia, which may start filming next year. Our movie may have to be put behind."

Lu Ping'an probably knows what the new project is.

It should be "The Green Hornet".

This is Zhou Xingxing's second attempt to enter Hollywood.

It's a pity that the project was not settled in the end.

Zhou Xingxing wanted to change the protagonist from a neon man to a Chinese to promote Chinese culture, but Columbia refused and the cooperation eventually fell through.

From this point of view, Zhou Xingxing's temper suits him quite well.

"It doesn't matter. It's still early anyway. If you have any ideas, feel free to communicate."

After the matter came to an end, everyone chatted for a while and then set off to the premiere of "Yangtze River No. 7".

The premiere this time was huge, although not as big as the earlier ones like House of Flying Daggers.

But it is also the most gorgeous premiere of Zhou Xingxing's movie.

In the end, "Yangtze River No. 7" completed its premiere amidst applause.

The next step is to look at the box office performance.

Currently on the market, the box office of "The Certificate of Investment" has reached 320 million yuan, and the box office of "Assembly Number" has reached 360 million yuan.

Unfortunately, due to snowstorms and piracy, it will be difficult to break through 400 million.

Everyone also feels that "Yangtze River No. 7" will definitely not break the 400 million mark.

Because of the snowstorm and the Spring Festival holiday in a few days.

What can you do in the cool stalls?

I have some hope that this will be a safe road.

On the one hand, the original "Yangtze River No. 7" suffered from "poor box office performance" due to publicity and distribution issues.

But even if the "box office is not good", it is still a full 203 million! Moreover, The Original Time and Space was released at the same time and also encountered the Spring Festival.

Word of mouth accounts for a large part of the reason why the box office did not perform well at first and then rose against the trend.

In addition, the Spring Festival stall is considered a cool stall.

But Lu Ping'an has already noticed the taste since last year's "Bucket List".

Last year's "Bucket List" was a hit, and its box office bucked the trend during the Spring Festival.

So much so that many theaters regretted closing their doors during the Spring Festival and failing to catch up with that wave.

This year, Lu Pingan's theater chains will still remain closed, and it is estimated that many other theater chains will follow suit.

Therefore, it may be difficult for "Yangtze River No. 7" to completely ignite the Spring Festival, but there will definitely be surprises at the box office.

Of course, if the box office does not exceed 400 million, or how high it is, for Lu Ping An, there will not be many benefits at the film level.

Xingchen only accounted for 30% of the investment in "Yangtze River No. 7", plus 15% of the distribution profit, and at most the theater income.

In contrast, Lu Pingan actually pays more attention to surrounding markets.

The original "Qizai" peripherals are selling very well.

Using the statistics of the original time and space, if the time is extended to the next two years, the profits of peripheral derivatives will exceed the profits of the movie.

Zhou Xingxing himself didn't realize this at first.

However, there are not many works that can produce popular derivatives in China.

Lu Ping'an, like Xi Yangyang, can't intervene for the time being.

Qizai became one of the domestic star toys in the first decade of the 21st century.

Therefore, in this cooperation, Lu Pingan also added the terms of peripheral derivatives authorization.

If the box office exceeds 335 million and 400 million, the licensing ratio and length of time will be very different.

This is one of the reasons why Lu Pingan values ​​​​the cooperation on "Yangtze River No. 7" so much.

In short, this wave is just one sentence, Xing Zai and Qi Zai will come to Xingchen's bowl!