China Entertainment: Director’s happiness is so simple

And this is what Lu Pingan will focus on talking to the "seniors" these days.

In this prospectus, Xingchen gave various plans after the listing.

It seems like an ambitious plan.

Movie plans, TV series plans, theater expansion plans, game plans, video website plans, etc.

The plan is very beautiful.

But in the eyes of employers and investors, it must be suspected of money trapping.

This is normal. Which company doesn’t have a beautiful plan when it goes public?

If the plan is not well done and you can’t even draw a picture, how can you make money?

In addition, more than 70% of Xingchen's revenue comes from the core business of movies.

As long as the film doesn't slack off, everyone's confidence will not be lost.

In terms of plans, Xingchen’s movie plan this time is also very ambitious.

"Source Code Series", "Iron Man Series", "Batman Series", "Kung Fu Panda Series", "Ring Tai Series", "Wonderful Night Series", "Despicable Me Series" and so on.

This is an A-level project released by Xingchen.

What is A-level? The definition of Xingchen is that it is a project led by Lu Ping'an and directed by Lu Ping'an. It is oriented to the global market and dances with Hollywood.

Defined in terms of cost, each film will cost $100 million.

In addition, there are n number of B-level movies.

The so-called B-level movies are only for domestic and Asian movies.

There are also C-level movies, which are movies that focus on support.

Once this plan is released, apart from other things, just looking at A-level projects, who else in the country can come up with even one?

Therefore, investors' expectations are already full, not to mention movie fans.

Of course, the same sentence remains, after all, movies are a high-risk industry.

Whether these plans will succeed in the future remains to be seen and paid attention to.

Having said that, Lu Ping'an, Ning Hao and other company veterans were sitting together to discuss future project plans.

Except for the projects that have not been started yet, they are mainly projects that are currently in progress.

For example, for the upcoming release of "Kung Fu Panda 2", the subsequent announcement and release work must be emphasized.

This project is of great significance. As the first movie after the listing of Stars, if the results are good, the stock price will rise sharply. This is related to the interests of everyone.

In terms of movies, there is also "Iron Man 1". In addition to investing money, Xingchen will also cooperate with Disney.

Compared to the box office, this is more important.

So everyone is ready.

In addition to these two, there are two other projects that are about to be completed this year, namely "The Wind" and "Despicable Me".

Although the former is a gift, it also has a box office goal of at least 300 million. As for the latter, everyone is not very optimistic about it. The main reason is that they have no idea what the theme of this project is.

But what Lu Pingan actually values ​​most is this movie.

The value of the IP of Minions is much greater than that of Kung Fu Panda.

The first four films in the series grossed a total box office of US$3.708 billion in the original time and space, defeating the "Frozen" series produced by Disney, which received a box office of US$2.73 billion, and became the world's highest-grossing animated film series.

By the fifth installment in the series, "Minions: Despicable Me Prequel," the box office revenue of the entire series reached US$4 billion.

What's even more cruel is the value of its surrounding and derivative products.

To put it bluntly, as long as the stars hold it, a skinny camel will be bigger than a horse in the future.

Then came the rest of the projects.

For example, this year Ning Hao's "Happy Family", "We Come from the Future 2", "Thailand", as well as the planned "Bottom Hot Girl", "Those Years" and so on.

These projects can only be considered B-level projects for Xingchen, but in other companies, even at Huayi, they are S-level projects.

At the same time, these projects are actually more suitable for cooperation and resource exchange with companies and artists on the market.

Therefore, each project team is equally prepared.

The projects are divided into categories and each has its own team, which makes it easy for director Lu Ping'an.

Under the industrialized production process, he only needs to spend time taking pictures, and the company's people will take care of the rest.

Then there's the Bad Monkey movie.

That is to say, we also talked about supporting the films of new directors.

These companies no longer value profits so much, but rather focus on talent cultivation.

In short, there are three types of projects and three purposes. After being sorted out, you can clarify your goals and do things clearly.

After talking about the movie, Ning Hao asked: "If one of our own wants to invest, can we open the door?"

After hearing this, Lu Ping'an smiled and said, "Of course, we can discuss the specific details separately."

Then came the TV series.

The prospectus mentioned the TV series business.

The social aspect is generally not optimistic, or rather ignored.

After all, in terms of profit and influence, TV series are not as good as movies.

But Lu Ping'an told the senior management that this should never be thought of like this.

Just watch Korean dramas and you will know.

This is a deeper influence that must be taken seriously.

When it comes to TV drama teams, compared to movies, the stars are still lacking.

"Our Group" is about to be broadcast online, but its nature is similar to the previous "Soldier Assault". Most of it is produced by Kang Honglei's team, and he is also in charge of the online sales of the film.

But I am not without experience.

In the earliest days, "Goddess Dragon" was released.

Later, he also participated in the distribution of 4 TV series.

Up to now, "Shunliu" has been filmed and distributed by our own team and will be released soon.

"Beauty's Scheming" has not yet been completed, but it is also shot and distributed by our own team.

With the background of these two TV series, plus the special effects experience of Tangren.

and a powerful film experience.

The future is safe and clear, and it will be a smooth road to launch major high-quality TV series such as "Star You".

At the end, Lu Pingan said:

"It is about to be listed now. After the listing, everyone will have financial freedom. However, I also remind everyone that there is still a long way to go in the future. The market value of 10 billion is just the beginning. In the future, I hope everyone can continue to maintain their determination and not fall behind."

After hearing this, everyone took a breath, and then loudly promised.

As for what he was thinking, Lu Pingping didn't care much.

Anyway, I’ve warned you, if you really can’t carry it, who can you blame?

As for the market value of 10 billion?

Lu Ping'an doesn't think this is the end at all.

Just like some netizens said.

It is the only company in China that can enter the global market, and its works are all high-quality. How can the valuation be only this small?

It’s still 200 billion anyway.

So do it slowly.

After the meeting, the employees went about their business.

Lu Ping'an also transferred to the animation department.

We need to keep an eye on the situation of "Kung Fu Panda 2".

The other most important thing is that "Despicable Me" has been completed, and we are just waiting for Lu Ping'an to come and accept it.

Then no more nonsense, just go straight into the screening room.