China Entertainment: Director’s happiness is so simple
Chapter 661 Drama used to guarantee the bottom line in the future
After chatting with Liu Xiaoli and others, Lu Ping'an continued to handle various company matters.
Nowadays, due to the popularity of "Star You", Xingchen's main business has officially expanded into TV series.
In fact, it should be two parts: streaming media platform and TV series production.
Regarding the streaming media platform, Star Network will also make widespread announcements and begin to accept cooperation from social producers and outstanding practitioners.
The former uses a platform to provide more people with opportunities to broadcast film and television dramas.
This is the same as the current Youku, Tudou, iQiyi, etc.
Of course, Star Network will not completely follow their old path in the future, so like Netflix, one of the main tasks is to recruit a large number of outstanding practitioners and produce excellent works in a self-made form.
Of course this is still not the most important thing.
The most important thing is to build platforms overseas and produce dramas that are more suitable for the tastes of international audiences.
In short, StarNet’s benchmark is Netflix, and how it develops will be followed by StarNet.
Although there is West behind Netflix, it is impossible for Star Network to surpass it in a short time.
But in thirty years Hedong and thirty years Hexi, if we plan ahead, we can seize the opportunity.
Speaking of thirty years in Hedong and thirty years in Hexi.
Xingwang will also formally establish cooperation with Qidian.
This is an IP generator. Lu Ping An invested in Qidian earlier, and now it is finally going to be launched.
The first novel at the beginning was naturally the "Ghost Blowing Lamp" series.
In this time and space, because there is a safe road and I am willing to spend money, the IP of "Ghost Blowing the Lantern" is finally complete.
The next step is to wait for the TV series team to finish the next blockbuster TV series before they can start production.
The next key TV series is "The Legend of Zhen Huan".
In the afternoon, Jiang Wen brought director Zheng Xiaolong and his wife Wang Xiaoping to the Star Center.
"Director Lu, I have admired you for a long time."
"Hello, Teacher Zheng. Thank you for your attention."
The four met and exchanged warm greetings.
With Jiang Wen here, he started talking nonsense while drinking tea. It wasn't until he finished the pot of tea that he started talking about serious matters.
After Lu Pingan bought "The Legend of Zhen Huan" earlier, Zheng Xiaolong's wife Wang Xiaoping, the screenwriter of the original "The Legend of Zhen Huan" also asked someone to find Lu Pingan and asked if they could cooperate.
The person he was entrusted with was none other than Jiang Wen, and Jiang Wen had a very good relationship with Zheng Xiaolong.
This year Jiang Wen also acted in his TV series "Golden Wedding", but because the drama was launched in December 2010, it happened to coincide with the booming "Star You". Even though "Star You" was broadcast on a weekly basis, "Golden Wedding" also been greatly affected.
For this reason, Zheng Xiaolong just joked: "The drama you killed was Black Crow Crow. I was lucky. I turned around and cooperated with you. If they found out, they would definitely think that I had rebelled."
Zheng Xiaolong speaks with a loud and powerful voice, which makes people know that he is a big boss.
In fact, he is indeed a boss.
"Desire" and "The Story of the Editorial Office" were produced by him, and "Beijingers in New York" was co-directed by him along with Feng Dapao.
In addition to being a director and producer, his status in the industry is top-notch.
On the business and industrial side, he is also a big boss.
Since the 1990s, he has been the exclusive agent for the video program distribution business of CCTV's Chinese TV programs in North America.
It can be said that in addition to being a big boss in terms of personal artistic achievements, Zheng Xiaolong is also a big boss in the output of China's film and television drama industry.
This is also the reason why Lu Pingan asked him to cooperate with "The Legend of Zhen Huan".
Not just because he is the director of the original version of "The Legend of Zhen Huan".
It's more for his status.
What he just said about "being considered to have rebelled" was a joke.
But it can also be explained that the popularity of "Star You" has indeed made the TV drama circle red-eyed, and maybe something will be done to target Xingchen in the future.
Now that Zheng Xiaolong is brought in, it means: Your boss has "rebelled", and you still won't surrender?
If Xingchen wants to develop steadily in the TV drama industry in the future, it really needs such a stabilizing needle.
Of course, in addition to these reasons, there are many other reasons.
For example, Lu Ping'an really didn't have time to film "The Legend of Zhen Huan".
It's enough to play a TV series once. He can't really keep filming it, especially for domestic classics, and there is no need for him to come and film it.
For other foreign dramas, he will only personally handle a few that are particularly outstanding and difficult. For the rest, he still has to rely on the company's talent reserves to produce projects for him.
So this time Zheng Xiaolong came to shoot, the company's TV drama reserve talents could also learn more from the team and prepare for the tasks given by Lu Ping'an in the future.
Having said that, Lu Pingan and Wang Xiaoping have actually communicated many times about the cooperation on "The Legend of Zhen Huan".
In the end, Wang Xiaoping was of course "astonished" and felt that Director Lu was simply ahead of her, and his ideas were much more mature and complete than hers.
Now Lu Pingan has Wang Xiaoping as the second screenwriter and Zheng Xiaolong as the director.
What else is there to say? Of course I have to shoot it!
Zheng Xiaolong has no problem with this at all.
He might even consider it if someone asks him to collaborate. After all, he rarely shoots external projects.
But who is Lu Ping'an? Can we treat him the same as we treat others?
How many people in China can film his script?
In particular, Lu Ping'an said: "If Xingchen doesn't do anything, if he wants to do it, he must be the ceiling of the industry, produce timeless works, provide experience to the industry, set an example for future generations, and also show it to foreigners. They have to worship our dramas." .”
Of course, it was followed by some words like "money is not an issue".
Generally speaking, Xingchen's goal is lofty, and the distribution of benefits is fair, just, and fair.
What else is there to say?
There is nothing better than a strong alliance.
So "The Legend of Zhen Huan" was directly decided to be directed by Xingchen. Zheng Xiaolong will be the director and producer, and the other producer is Lu Ping'an.
The project is expected to invest 80 million yuan and accept external financial cooperation.
The casting was also dominated by Zheng Xiaolong.
The main reason is that none of the women around Lu Ping'an are suitable.
Not everyone can play Huan Huan. Even if it were given to them, they wouldn't have time. It would be completely inappropriate for them to be pregnant or take care of a child.
So Huan Huan will probably be played by Sun Li in the end.
This is not a big problem. Lu Pingan has no objection to her, as long as she performs well.
The rest are also based on acting standards.
With Lu Ping'an's attitude, Zheng Xiaolong was relieved but also a little surprised: "Where are you Xingchen's own people?"
"Let's just look at the acting. Teacher Zheng, you can make your own decision. Don't worry too much. There are only a few of us. If we don't do this, we won't be short of anything else."
"We've got it!"
Zheng Xiaolong nodded, and the matter was completely settled.
Xingchen will make an official announcement after the new year, and then cooperate with Zheng Xiaolong to start project preparations.
And Star Network has "The Legend of Zhen Huan". To exaggerate, the number of VIP users of Star Network in the future is guaranteed.
Even if Star Network’s dramas are as bad as other websites in the future, those who want to review "The Legend of Zhen Huan" will still sign up for it again.
Isn't this the case with LeTV? 11 years after "The Legend of Zhen Huan" was launched, it is still generating more than 10 million yuan in revenue every month.
So Lu Ping'an was right. Producing "timeless classic dramas" is indeed comparable to producing countless bad dramas. (End of chapter)
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