China Entertainment King of Science Fiction

Chapter 180 Restarting the weekly theater

"Sister Su, how are you?"

Su Hongmei, director of Mango TV Program Trading Center, breathed out a sigh of relief in the dark viewing room, took out a tissue and wiped the moisture from the corners of her eyes awkwardly.

She has watched many sensational TV series, but the sensationalism in this TV series is extremely advanced. The plot brings shock and lasting aftertaste. Every scene reveals the meaning of coldness, sadness, roughness and timelessness. There are many movie-level moments.

Moving the camera gives people a sense of immersion like watching a movie on the big screen - of course a good-looking movie.

Su Hongmei picked up the remote control and pressed pause at the beginning of episode 8.

"Although I haven't finished watching it yet, based on the quality of the first seven episodes... it is indeed a rare high-quality drama. The plot, acting, graphics and rhythm are all impeccable." Su Hongmei quickly recovered from the ups and downs in her heart.

Calmly, he commented in a deep voice.

Next to her is Zhang Qingde, the editor-in-chief of Mango TV, the person in charge of external publicity and the deputy director of the Program Trading Center.

After the rough cut of "Signal" came out, Zhang Qingde previewed it first. Unexpectedly, after watching it, he couldn't wait to ask the drama purchase director Su Hongmei to take a look at it so that he could decide as soon as possible how to deal with DreamWorks' offer.

In fact, as the director of the drama purchasing department, Su Hongmei does not personally review every drama. Mango TV has so many TV dramas and programs broadcast in various theaters and time slots throughout the year that she cannot fit into one page, and some TV dramas are often 70 or 80 years old.

episode, if she watched every drama carefully, she would stop doing other things as a director.

Of course, for such a heavyweight work as "The Signal" - Sun Li's name alone is enough to make major TV stations focus on it, so Sun Hongmei naturally has to watch it all.

Mango TV originally wanted to grab the TV series starring Sun Li, but DreamWorks' asking price was a bit scary - if Mango TV wanted to get the exclusive copyright, it would have to spend at least 90 million.

However, after only two dramas were broadcast, I found that the weekly broadcast model was indeed a bit acclimated. Firstly, Chinese audiences have been cultivated by the TV station’s long-term broadcasting model to follow the inherent habit of chasing dramas. Secondly, the audience’s habit of chasing dramas has in turn determined

The operation model of the TV station has changed. In this process of constant competition and influence between the two parties, the number of episodes of star dramas has begun to expand.

So Mango TV’s weekly theater ran for about a year and then ended.

Previously, Zhang Qingde proposed to put "Signal" on the Mango Weekly Theater, which can solve its shortcomings of insufficient episodes. Two episodes a week, 25 episodes can be broadcast for 13 weeks, that is three months. If the TV series

If it can generate topic discussion and maintain good ratings, then this is the most suitable broadcast mode. Nowadays, few TV series can maintain their popularity for three consecutive months.

And this kind of TV series that has a slow pace and needs to be broadcast at double speed will be even less likely to be bought by the audience if you use the weekly broadcast model.

From 40 to 50 episodes, 50 to 60 episodes to 70 to 80 episodes, the number of episodes of TV series is increasing rapidly along with the procurement cost, and what is sacrificed under this generally large amount of water injection is the rhythm of the TV series.

Mango’s weekly theater is still set in prime time at 7:30 pm on Saturdays. The final result is that the weekend prime time ratings are not even as good as weekday prime time.

On April 24, the Hollywood comic book adaptation "Young Avengers: Heroes of Tomorrow" grossed 1.83 billion in box office in 21 days after its release, setting a new box office record for Chinese movies, and is expected to create even greater miracles - so far.

The movie's weekday box office can still remain above 20 million.

…

If the TV series "Signal" had 50 episodes, Su Hongmei would definitely support the purchase without saying a word, but 25 episodes would be a bit exaggerated, and it would be an atavism for a star-rated drama.

This means that "The Signal" will have at least half less broadcast time than a normal TV series. Whether it is the preparation and improvement of ratings, or the distribution and broadcast volume of advertisements, a normal TV series can last for a month.

During the schedule, "Signal" can only last less than half a month. Instead, it needs other TV series purchased by Mango TV to fill its gap.

But the only problem is that the weekly theater has been cancelled. Mango TV is the first domestic TV station to try to set up a weekly theater to explore the weekly broadcast model.

"Zhoubo..." Su Hongmei murmured after hearing Zhang Qingde's answer: "Looking at it this way, it's not impossible to put it in the Zhoubo Theater."

Zhang Qingde decisively replied: "The rhythm in the middle has some slight ups and downs, but there are no major changes. Basically, every episode has a hook at the end, which can arouse the audience's expectations. I have to say that this TV series' grasp of the rhythm is indeed exquisite.

."

"Okay, I'll try to finish watching this drama in the next two days." Su Hongmei made up her mind. Although the TV dramas broadcast on Mango TV have mixed reviews, she must be the most courageous pioneer among the domestic first-line satellite TV: "Wait until I finish this

After watching the whole drama, I will discuss this matter with the director. You must always keep an eye on Donghai TV and Capital TV. Before a final decision is made, you must not let other TV stations snatch this drama away."

Su Hongmei originally disapproved of Zhang Qingde's proposal to restart the weekly drama, but after watching the first seven episodes of "Signal", he had to admit that this TV series is indeed quite suitable for weekly broadcast, the rhythm is very compact, and in almost every episode

It can leave a suspense at the end, which can make the audience have a strong sense of anticipation for the next episode. If the entire drama can maintain such a narrative rhythm, then there is no one more suitable for the weekly broadcast mode than him.

However, after watching the first 7 episodes, Su Hongmei's thoughts changed. She pondered for a while and turned around and asked: "Are there any major changes in the rhythm of the next 18 episodes compared to the first 7 episodes?"

In fact, if many domestic TV dramas could cut the number of episodes in half and increase the pace of the narrative, their general ratings would increase by 1 to 2 points.

The explosion of the Chinese film market has led many Hollywood media to even speculate that "Young Avengers" may have a box office of US$400 million in China, which will exceed its North American box office performance.

However, the domestic media are far less optimistic, because DreamWorks' third theatrical film "Source Code" is about to hit theaters. Because of the reputation of the previous films, "Source Code" is even more powerful than "Source Code"

"Signal" is even higher. After all, when "Signal" was released, there were competitors like the White-Haired Witch.

Although "Young Avengers" has set a box office record, it has already been released for three weeks, and the box office has entered the tail curve. If there are no blockbusters released, it can really reach more than 2 billion.

Many media have already predicted that "Source Code" may shatter the 2 billion dream of "Young Avengers", but can "Source Code" still create a box office miracle like "The Signal"? This is

A question that lingers in the minds of many film critics and media.

(End of chapter)