China Entertainment special effects started in 1997
Chapter 382 Dominating the Lunar New Year Movie Season
Huayi Company, in the CEO's office.
Wang Zhonglei's face was very ugly, and Feng Xiaogang opposite him also had a serious expression.
They were in crisis. The company's key project this year, "If You Are the One 2", was actually intercepted by "Lost in Thailand".
This was something that no one expected before the film was scheduled.
After all, as far as the entire Chinese-language film market is concerned, the director level is obviously a "one super and many strong" pattern.
Jiang Heng is extraordinary and is no longer something that the other "big directors" can catch up with. He can be called the absolute king in the field of commercial films.
In addition to Jiang Heng, the only "big directors" are Zhang Yimou, Chen Kaige, Feng Xiaogang, Jiang Wen, Cheng Long, Wu Yusen, Zhou Xingxing, Xu Ke and a few others.
Several of them missed the Lunar New Year period for various reasons. Although Xu Ke has "Dragon Gate Flying Daggers", it is different from "If You Are the One 2" in type, and the period is more than ten days apart, so it can be said that it has little impact.
No matter Wang Zhonglei or Feng Xiaogang, they really didn't expect that a small movie like "Lost in Thailand" could crush "If You Are the One 2". It was really unexpected.
In terms of schedule, "If You Are the One 2" was scheduled on Wednesday, December 22.
"Lost in Thailand" was two days late, scheduled on Friday, the 24th.
But in these two days, it actually formed a killing situation for "If You Are the One 2", causing its box office to plummet.
In fact, in the original time and space, "If You Are the One 2" was a very twisted movie, and the root of it may be Wang Shuo's participation!
Because it is said that in "If You Are the One 1", Qin Fen said the heartfelt words when he and Wu Sang separated, and it was Feng Xiaogang who showed his goodwill to his "North Star" Wang Shuo through the mouth of the character.
"Money is not a big deal for me, I just lack friends, and the best ones have gone their separate ways!"
Then Wu Sang drove the car, sang a sad song, and couldn't help crying.
That scene really captured the feelings of middle-aged men.
Those friends who were once indispensable and friendly in life suddenly disappeared one day and no longer had any contact.
Wang Shuo may have been moved by this scene. He rarely worked with Feng Xiaogang again and joined the crew of "If You Are the One 2" as a screenwriter.
As a result, "If You Are the One 2" strengthened the friendship line and greatly reduced the comedy color, boldly exploring the fear and transcendence of facing death.
This is a bit contrary to the audience's expectations of watching the movie, because everyone comes to watch the excitement and comedy. What death are you talking about with me when the New Year is coming!
In another life, "If You Are the One 2" did not "fight" closely with other opponents in the same period, so the box office performance was acceptable, winning a box office of 470 million.
But this time it was not the case. It was only two days apart from "Lost in Thailand", and the latter's comedy color and funny level were really much stronger than "If You Are the One 2".
As a result, tickets for Lost in Thailand were hard to come by during the weekend, while the single-day box office of If You Are the One 2 dropped sharply.
Wang Zhonglei and Feng Xiaogang were both worried.
"It's really embarrassing. I've been making comedy films for so many years, but today I was outshined by a new director!" Feng Xiaogang sighed.
Wang Zhonglei also reflected, "I thought I wouldn't have to be afraid of anything if I just stayed away from Jiang Heng, but I didn't expect it...!"
To be honest, not only these two were shocked, but the entire Chinese entertainment industry was shocked by the box office performance of Lost in Thailand.
What was even more shocking was that the producer of the film was Bonna Pictures, and the major shareholder of this company was Jiang Heng.
It's okay that Jiang Heng's own films are great, but now even a company under his name has found a new director to make such a great film, which is too shocking!
"The absolute king of the Chinese entertainment industry, he has dominated the three major periods of the Spring Festival, summer vacation, and Lunar New Year..."
The Southern Evening News actually counted all the films produced by iQiyi, Youku, and Bonanza in recent years, and analyzed the box office and quantity of the films, and concluded that Jiang Heng actually occupies a monopoly in the Chinese film market, which can be said to have caused an uproar in the industry.
The article also pointed out that director Zhang Yimou joined iQiyi, Youku, and Bonanza, but he was a little slow in filming so he was unable to participate in this year's Lunar New Year period.
If Zhang Yimou shoots a blockbuster next year, then the proportion of "iQiyi, Youku, and Bonanza" in the Chinese film market will be even greater...
The first impression given by this article is that the media in the south really dare to say and report everything!
The second is, is Jiang Heng already so powerful in the film industry?
As the discussion triggered by the article intensified, more media jumped out to report Jiang Heng's other investments in the film and television industry.
For example, the two cinema chains ranked first in China, "China Film Red" and third in Shanghai Film Red, are both held by Jiang Heng's "Red Cinema Investment Management Company", the second largest shareholder.
Jiang Heng also holds a small stake in the other cinema chains.
In addition, special effects production, film and television equipment rental, animation industrial park, film and television amusement park, film and television shooting base, film and television peripheral toys... It can be said that all the industries involved by Jiang Heng or iQiyi Films have been exposed by the media.
Needless to say, this time they were obviously targeted.
In the iQiyi Films meeting room, Du Huan, Li Xiaoping and other company executives all had serious expressions on their faces.
Jiang Heng's performance was not bad, and he was not panicked. He has always been operating in accordance with the law, but he accidentally developed too well.
Du Huan said seriously, "What we know so far is that our performance in this year's Lunar New Year period is really great. "Galaxy Chasing Girls", "Wolf Warrior", "Dragon Gate Flying Swords", "Lost in Thailand", it can be said that each film is a big hit at the box office, and the performance of "Lost in Thailand" is soaring on "If You Are the One 2" and is heading for a box office of 1 billion!"
Everyone couldn't help laughing when they heard this, and thought "the statement of stepping on "If You Are the One 2" is very interesting."
Du Huan was still serious, "Other companies are afraid. Director Jiang usually occupies two of the popular domestic periods, which makes other companies dissatisfied. This time, they feel that they are all occupied!"
"Schedule competition is originally a matter of ability, what does it have to do with our development?"
"Yes, it shows that we are doing a good job. To be honest, if it weren't for the media breaking the news, we didn't know that the company has developed so well!"
"Yes, it's too powerful!"
Jiang Heng waved his hand and sighed: "You always have to give others a way out. The achievements made during the Lunar New Year period are indeed amazing. Next time, you should pay more attention and release them separately!"
In terms of public opinion, Jiang Heng's impact is not very big.
When this wave of trend passes, the audience will forget about it.
They may even think that Jiang Heng can surpass a group of Hollywood directors, and it is normal for his career to develop to this point.
Jiang Heng is just worried that the leaders of the Film Bureau will come up with some policies that are unfavorable to him under the pressure of various companies, which will be a bit difficult to deal with.
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