China Entertainment special effects started in 1997
Chapter 560: Popular before release
The premiere of "The Richest Man in Xihong City" was held in such a grand ceremony, naturally because of Zhang Ruolan.
The problem is that we can't say that, we have to find another reason.
"Happy Twist is a very good comedy team. I admire many of them very much. They have been acting seriously and conscientiously in recent years. But due to the limitations of the platform and model, this team is only well-known in a small circle.
I hope that good talents and works can be known by more audiences, and then I will actively invite them to cooperate in making movies...!"
Jiang Heng put the reason on the "Happy Twist" team, praising them generously, and didn't care at all that the "bad movies" in the future would hurt his reputation.
Because the cooperation between the two parties is actually limited to the two films "The Richest Man in Xihong City" and "Charlotte's Troubles", the former is in the 2015 Spring Festival, and the latter is scheduled for this summer.
After the cooperation on these two films, Jiang Heng will no longer be named as the producer of "Happy Twist" films.
If the reputation of their subsequent films is too bad, the cooperation will definitely be terminated.
Jiang Heng certainly wants to make more money, but his reputation cannot be damaged too much, which is the basis for his high box office!
After a few simple words, Jiang Heng and Zhang Ruonan entered the venue. Zhang Chen, Yan Fei, Peng Damo, Shen Teng, Wei Xiang and others have already arrived at the venue, and even Zhou Jielun, who only made a cameo appearance in the film, has come. After a few simple greetings, all the main creators and guests took their seats.
Not long after, the premiere ceremony officially began, and the host was the male lead of the film, Shen Teng.
He is still very humorous. During the hosting process, there were many golden sentences. The theme basically revolved around Jiang Heng's support for the film.
Including Jiang Heng's various guidance and suggestions during the filming of the film, contacting Zhou Jielun for a cameo, participating in the editing later, etc.
The meaning behind the words is that without Jiang Heng, there would be no movie. Although the film was not directed by Jiang Heng himself, it was almost like his "own son".
As the real directors of the film, Yan Fei and Peng Damo were not unhappy with Shen Teng's words at all, because these were discussed before coming.
The movie "The Richest Man in Xihong City" is not a big IP work, and none of the main creators are famous, let alone the ability to "resist the box office".
Among the main creators of the whole movie, Jiang Heng is the most famous, and Zhou Jielun is the second. If you don't rely on these two people, what kind of publicity can you expect!
Zhang Ruolan has the potential to be a popular first-line actress, but the problem is that there is no starring work released at the moment, and even if she wants to be popular, it will be a matter of the future!
Shen Teng talked for a while, and invited Jiang Heng to the stage again to talk about why the film was scheduled to be released during the Spring Festival.
"Director Jiang, to be honest, except for you, no one has such great confidence that this movie can compete with "The Three-Body Problem 2" on the same day during the Spring Festival. Why are you so optimistic about it!"
In fact, both parties have talked about this topic before.
Saying it again at the premiere is nothing more than attracting attention.
After all, from a normal logic, a science fiction special effects blockbuster like "The Three-Body Problem 2" is basically a death sentence if it is released on the same day as a general commercial movie!
Jiang Heng let two films produced by iQiyi, Youku and Tencent Video compete on the same day, which has become a hot topic!
Jiang Heng took the microphone and said with a smile: "I mainly think that the quality of the film is really good. It is the best comedy movie I have seen in all these years!"
"Wow!"
"This is a very high evaluation!"
Jiang Heng just said a reason, and there were whispers below.
There were also people who were surprised. Director Jiang said this, which means that "Lost in Thailand" and "Lost in Thailand" were ranked behind "The Richest Man in Xihong City".
This was certainly for the sake of film promotion, but there were also real thoughts in his heart.
"Lost in Thailand" is not bad, but some places are too noisy, and Wang Baoqi's performance seems to be a bit "over the top".
"Lost in Thailand" is also good, but from the perspective of a comedy movie, it is not as funny.
"The Richest Man in Xihong City" is slightly better in terms of the completeness, thought and funnyness of the film.
But as for the enlightenment to the audience, many people who watched this movie at least understood one thing: Xia Zhu doesn't love money, but every moment that touched her required money.
So, for men, making money is the most important thing!
On the stage, Jiang Heng talked about the second reason why he was optimistic about this film, which was naturally the performance of the main creative staff of Happy Twist. He not only mentioned the names of Shen Teng, Wei Xiang and others, but also mentioned their performance in the film.
He especially praised Wei Xiang's performance, saying that when everyone watches comedy movies in the future, they can pay attention to the "Xiang content" of the film, which caused the guests and audience to laugh.
Jiang Heng then talked about the meaning of comedy movies, which is to bring joy to people, especially during the Spring Festival.
It's a very happy thing for a family or a lover to go to the cinema, watch an interesting and funny movie, laugh and get happiness, and forget some troubles?
As soon as the call was finished, the scene burst into applause.
Jiang Heng stepped down from the stage and it was time to watch the movie.
In the past, it was rare to see the complete movie at the premiere of a small or medium-budget film, one reason being the fear of pirated recordings and the other fearing spoilers.
After all, the main selling point of a special effects blockbuster is the special effects, so even if someone makes a pirated copy, it won’t have much impact on the film.
Let alone the fuzzy, shaky version, even if you watch the genuine version on a computer, the shocking effect is not comparable to that in an IMAX 3D theater!
Therefore, the premieres of Jiang Heng's special effects blockbusters have always included movie viewing.
Gradually, many small and medium-budget films have begun to watch the entire feature film at the premiere.
Mainly to ferment word-of-mouth and gain good reviews.
Because some film producers have discovered that the reputation of a film has an increasingly positive impact on the box office. Often, some films that have just been released and have average box office counterattacks at the box office because of their good reputation.
Therefore, various film studios not only show the main film during the premiere, but also organize various screening activities, just to "build" word-of-mouth!
"The Richest Man in Xihong City" is of excellent quality, and it premiered so far in advance just to promote it widely and get good reviews!
The situation was just as Jiang Heng expected. During the movie, the audience burst into laughter, and everyone laughed happily.
In fact, in recent years, there have been few movies with such a dense number of laughs.
"Haha, that's so funny. Wang Duoyu really deserves a beating!"
"I, Wang Duoyu, have invested in this project!"
"It's interesting. I'll tell my roommates later and ask them to come and see it!"
After the premiere, Jiang Heng and a group of creators and guests went to a five-star hotel for a reception dinner.
Media reporters, film critics and audiences who watched the film wrote articles or sent short comments to express their love for the film.
Weibo, Douban, Moments and even Douyin short video platform are full of people praising "The Richest Man in Xihong City". The film became a hit before it was released! (End of chapter)
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