Chinese entertainment for engineering students
Chapter 170 Mainland Market
On December 30, the backstage of the Huaxia TV studio hall was abuzz with people, and Wang Fei was putting on makeup in the dressing room.
As a well-known artist in Hong Kong and a specially invited actor for this party, she has a separate dressing room. In this era, the concept of celebrity status is not very deep, but when inviting actors from Hong Kong and Wanwan, she always consciously or unconsciously Give some preferential treatment.
This also led to the emergence of various arrogant and big-name disturbances in the near future. In the final analysis, it is just a matter of habit.
But Wang Fei is not the only one in Wang Fei's dressing room, her stylist is also there, well, it's Wang Xu. This party is recorded and broadcast, and the audience below are all from the stage, or some related people, The only way Wang Xu could participate up close was to follow Wang Fei in.
Of course, there are more than just the two of them. Of course Chen Jiaying is indispensable, but at the moment she is busy chatting with the actors participating in the show. She is a very competent agent and never forgets her duty.
Now that she has decided to pay more attention to the mainland market, Chen Jiaying naturally has to do some homework. After doing my homework, I discovered my original mistake. The mainland market is really too big.
In the past, when I just focused on record sales, I felt that piracy was rampant in the mainland market, the price of original tapes and CDs was not high, and channel costs were high, so I couldn't actually make much money by releasing records.
But after getting to know more, Chen Jiaying discovered that the mainland's performance market is no weaker than that of Xiangjiang, or even worse. There may not be large-scale concerts, but there are many opportunities to perform for hundreds of thousands of dollars a time. Some singers and actors who are not well-known in Hong Kong are already showing signs of making money in the mainland.
Although it still cannot reach the income that Wang Fei can now earn in Xiangjiang, the growth rate is far faster than that of Xiangjiang. In the next few years, if we do not rely on overseas, the Xiangjiang market will not be able to compare with the mainland.
The huge population base and hundreds of cities with a population of one million are a great place for artists in Hong Kong to make money. Unfortunately, there are very few people in Hong Kong who have such knowledge.
If it weren't for Wang Xu's repeated emphasis and Wang Fei's constant encouragement, Chen Jiaying would have really made the same mistake as the ordinary agents in Xiangjiang.
But that's fine. If what Wang Xu said is correct, Wang Fei's reputation in the mainland will definitely increase significantly after her debut today.
Although the New Year's Eve Gala is far inferior to the Spring Festival Gala, it is still the only one that exists. Now the famous satellite TV stations that are familiar to future generations are still in the local area and do not have the ability to broadcast to the national audience.
There are even fewer people who have the ability to receive satellite TV. Most household TVs still use various outdoor antennas to receive radio signals.
It's the kind of outdoor wireless antenna that Song Dandan said: "Can you stop holding it with your hands and cut a piece of meat and hang it up?" Even this kind of wireless antenna is still a rare commodity. If you haven't seen it, selling antennas to early time travelers is also a good first pot of gold.
This has created a very special characteristic of the era, which is the unique status of China Television, because only it can reach all audiences.
A "Desire" can create a nationwide ratings boom, but this is obviously a local TV series about the lives of people in the imperial capital. If in future generations, no one in the Lingnan area or across the Yellow River would watch it.
Not to mention TV series such as "A Dream of Red Mansions" and "Journey to the West" that are popular among the people and occupy 70 to 80% of the country's share. In later generations, it can only be a legend, but in this era, it is nothing unusual, because it is the only one that can be seen in many places.
Of course, Wang Xu is not denying the excellence of these dramas themselves, not to mention classics such as "Journey to the West" and "Red Mansions" that have not been seen in decades.
Even "Desire", which Wang Xu doesn't like very much, is of a level that can still be watched decades later as a contemporary drama. Teacher Li Xuejian, who plays Song Dacheng, can already portray a taciturn licking dog vividly at this moment.
Chen Jiaying could never imagine the amount of attention she could gain by singing on such a platform. If she could go on stage a few more times and become familiar with her, it would not be difficult to become a household name.
You are always afraid of being the first in everything. Among the younger generation, be the first to pay attention to the mainland market and be the first to have a good reputation. The market will never reject you. After Chen Jiaying had a clear understanding of the mainland market, she almost immediately made adjustments to Wang Fei's future plans.
The initial focus is still on Xiangjiang. This is the base camp and cannot be lost. The current enthusiasm must be consolidated. But you must not miss the opportunity to show your face in the mainland, especially the programs of China TV Station, and you must fight for it at all major parties.
Even if there is no profit now, you still have to lose money, and you must go to the charity party. This is the advice given by Wang Xu. He knows too well that later generations of the Internet attach great importance to various public welfare, and these histories will be dug up.
To describe it in utilitarian terms, it is more cost-effective to do charity performances now than to do business.
In the medium and long term, the direction is to open up the markets of Xiaoli and Bangguo. Although these two markets are difficult, once successful, almost all of Asia will benefit. Xiangjiang has only been influential in Asia in the past two years, but it is still Most of them are concentrated in the film and television field.
The power and strength in the music field are average, but it was different in his childhood. They have a broader international perspective, have newer equipment, and are better able to produce newer styles of music.
Therefore, it is still the leading presence in Asia. If it can gain their recognition and turn to Southeast Asia, it can win the battle.
By the way, of course, we also need to test the waters in Europe and the United States. Due to the interest aroused by the English disc, the asking price of PolyGram is constantly soaring with Wang Fei's rapid popularity. Even Wang Xu, who had never shown his face, was rising with the rising tide.
With the mainland strategy, it is natural to need mainland connections, whether it is film, television or singing. Being able to stand with Wang Fei on such an occasion, Chen Jiaying is actually the one who takes advantage of it.
This performance was not negotiated by Sister Ying. Regardless of the early street shooting or the later TV station, to be precise, it was all caused by Wang Xu's power.
Sister Ying will take advantage of the situation, but she will never let herself be in an absolute disadvantage. So facing such a good platform. How could you not contact people everywhere and throw a lot of money to achieve the purpose of quickly accumulating contacts?
While Wang Fei was putting on makeup and waiting for the performance for a few hours, Chen Jiaying had already made several dinner appointments with the director, actors, and leaders of the dance troupe. She had already decided to stay in the Imperial Capital for a few days after the performance.
Let Sister Kuan accompany Wang Fei for a while while I accumulate more resources here before going back.
——
(First update, more)
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