Chip Tycoon Reborn

Waiting is excruciating.

Advertising data feedback is not like Double Eleven. There is no way to achieve real-time feedback. In many cases, it takes ten days and a half or even longer.

Generally speaking, everyone who runs a business knows this in their heart, but this time because the two advertisements were so closely arranged, anyone with a discerning eye could tell that this was Oriental Audio's attempt to scare the monkeys, so many people were impatient to get the sales data.

.

Especially Oriental Audio, which wants to scare the monkeys. They need eye-catching data to conquer the market.

So just one day later, Mu Yuanchang contacted the newspaper and published the sales data of Oriental Audio.

"In just one day, Oriental Audio generated sales of 500,000 yuan! This shows that Oriental Audio has considerable appeal in the market."

"Just like the advertisement we made, Oriental Audio represents an elegant and high-class symphony. It represents civilization and the best, so it deserves such sales results. And I believe this is just the beginning. In the future, our Oriental Audio

The sales figures will be even better!”

When asked about Jiangxia Audio, which advertised with them, Mu Yuanchang said very condescendingly that he personally didn't mind competitors. After all, business only grows with competition.

But at the same time, he also expressed regret to his opponent: "I sympathize with him, but Oriental Audio is the best, and no one can change this."

When this report came out, it shocked the entire Jiangxia business community. Countless people lamented that Oriental Audio was indeed the king of audio in the country. It only took one day of advertising to create such incredible sales, which was simply amazing.

So countless congratulatory calls were made to Mu Yuanchang, hoping to establish cooperation with him and get a piece of the pie.

The entire audio industry in Jiangxia fell into silence collectively. The sense of oppression brought by Oriental Audio was really terrible. The audio manufacturers that were originally prepared to compete quietly put away their products.

Of course, it’s not like no one is watching, wanting to see if Oriental Audio has reaped the advertising bonus on the first day, or if it’s really that terrible.

As a result, three days later, Mu Yuanchang once again published sales data: Oriental Audio increased sales by another two million in these three days, and this increase will only get better and better.

When the data came out, everyone couldn't help but take a breath of air-conditioning, because now everyone understands that Oriental Audio is unparalleledly powerful!

…

Some are happy and some are sad.

When Mu Yuanchang took Oriental Audio to various places and became a dragon crossing the river that made everyone breathless in the Jiangxia business world, Jiangxia Audio was very uncomfortable.

Compared with the prosperity of Dongfang Audio, Jiangxia Audio seems very quiet.

But this doesn’t surprise anyone. After all, you are just a chicken who was frightened by others. Now that someone else has raised the butcher’s knife, what else can you do to struggle? If you want to blame, you can only blame yourself for your bad luck.

Ordinary people don't care, and many people even forget that there is Jiangxia Audio, but some people are anxious.

Almost the next day after Mu Yuanchang released the news, shareholders such as Boss Shi and Director Liu came to the door, hoping to see the data of Jiangxia Audio.

Zheng Nan was helpless about this. Even if I invited the Four Heavenly Kings to be my spokesperson, I still couldn't sell you any flowers this night.

Zheng Nan could only emphasize to them: "Oriental Audio's advertisement was robbed from me. I know the advantages and disadvantages of his advertisement very well, so please believe that there is absolutely no problem with our advertisement. I need time!"

Zheng Nan also called Xu Qingfeng and asked her, the director of the advertising department, to help prove it.

But Boss Shi and the others still didn't let it go easily. It wasn't that they didn't believe in Zheng Nan's ability in advertising design. It was just the sales of products, not just advertising.

"As far as I know, Oriental Audio came to Jiangxia more than a month ago to set up business. It has found many dealers from the urban area to nearby factories, mines and towns. He is also planning to hold a trade fair at the New Era Mall. That is to say

They have already trained their troops, this advertisement is just a clarion call to charge!"

Zheng Nan nodded and applauded his opponent, saying this was the rigor a qualified company should have.

Boss Shi and the others stared blankly at that time. They thought you, Zheng Nan, were being careless. What should you call your opponent at this time?

Zheng Nan then smiled and threw a soul torture to them: "Have you forgotten that we are Jiangxia Electronics Factory?"

This issue is critical.

I, Jiangxia Electronics Factory, a shabby factory that was on the verge of bankruptcy more than a month ago, and no one dared to take over the 20,000 yuan contract.

The other party, Oriental Audio, is the country's capital pioneer, China's number one stock, the owner of foreign technology, the pride of Ninghai...

It can be said that the other party has more titles than the employees in your own factory, so why do you have full competition with others?

"So from the beginning, I didn't plan to compete with them in all aspects. In other words, even if I opened up sales channels like him, would I have so many goods to sell?"

Zheng Nan's words were quite straightforward. There were only about a hundred people in his Jiangxia Electronics Factory, and the real skilled workers in the workshop were only thirty or forty. Although they were already familiar with the audio manufacturing process and their production efficiency had been improved.

At the highest level, even if you work overtime every day, you can't exceed 40 sets of speakers in a month.

As for recruiting new employees or training existing employees in the factory, that doesn't happen overnight.

Boss Shi and Director Liu were silent after listening. Indeed, these are very real problems before them and there is no way to solve them.

"So our current strategy should not be to fully compete with Oriental Audio. That is not necessary and the gain outweighs the losses. What we have to do now is to find the right market positioning and ensure that every set of speakers we produce can

It can be sold!" Zheng Nan said.

Boss Shi and Director Liu looked at Zheng Nan in surprise. They didn't expect Zheng Nan to be so young and see the problem so thoroughly.

But then, Zheng Nan laughed again: "Since all the bosses are here, I do have something to trouble you here."

Boss Shi and Director Liu all took a step back and looked at Zheng Nan warily: "What do you want to do?"

"As the saying goes, if a friend comes from afar, he will be killed no matter how far away he is! Can't we entertain the Ninghai boss who comes from afar?"

Zheng Nan said: "They are not planning to scare the monkeys and seize the market first. Then we can contact other small electronics factories to compete together."

"But I'm afraid I can't do this by myself. I don't have such a wide network of contacts. I still need help from all the bosses to contact me."

Boss Shi and Director Liu's eyes lit up and they thought it would be a good idea for everyone to come together.

But then it became dim again, because this matter is still difficult to handle, and I'm afraid most people are unwilling to get involved.

Zheng Nan explained: "I don't want them to join us in dealing with Oriental Audio. I just want them to help us build momentum, say they are cooperating with us in sales, say how many speakers they have sold for us, and help us falsely report our sales."

Boss Shi and Director Liu nodded with satisfaction, thinking that this was feasible.