Chong Sheng 1977Nian Cong Zhi Qing Kai Shi

It’s okay if it’s not new. The key is that India does not have a subsidy culture. Otherwise, the plan can be raised to the level of national drinking water safety and subsidies will be based on the number of people served by water vending machines. With subsidies as a base, companies can travel lightly and it will be easier to obtain good results. income.

Without subsidies, this plan can only be looked at and learned from. Unless it is operated in a Ponzi model, or it is dedicated to cutting leeks for mad cow disease, it will not achieve anything.

“Selling water directly would stretch the profit timeline too long, which is not feasible.”

Nan Yi frowned in deep thought, first thinking of Galaxy Goddess’s business line in India, and then thinking of Galaxy Goddess and Happy Water’s expansion strategy in Africa. Galaxy Goddess took the low-end route, producing pure water packaged in plastic bags, and Happy Water left. The high-end route sells bottled purified water at high prices.

[In the 1990s, a kind of popsicle packaged in plastic bags became popular, some were called Da Bing Bing, and some were also called Orange Bing Bing. They were a kind of sweet water blended in a plastic bag. They were frozen hard and crunchy when bitten. ]

In India, Galaxy Goddess is unique in the field of mineral water and purified water, firmly dominating the mid-to-high-end market. Only the Bisleri brand poses a slight threat to it.

In the process of marketing, Galaxy Goddess cleverly uses the caste system to convey the psychological hint of "superiority" to users. What it does is to differentiate the market. There must be a group of people who cannot afford Galaxy Goddess.

Therefore, Galaxy Goddess can only be immersed in the mid-to-high-end market in India and cannot enter the low-end market, even if it is a new brand. Unless the new brand does not borrow the brand influence of Galaxy Goddess at all and operates as an independent new project, otherwise it will be very difficult. It’s easy to break the Galaxy Goddess’ strong character.

The low-end purified water market in India is not small. Bagged purified water has the opportunity to achieve good sales, but it must follow the route of small profits but quick turnover. The gross profit of a bag of purified water may only be a few tenths of a rupee, even if more than 10 billion bags are sold every year. , the net profit is not much...

“Sell the idea first, then sell the machine?”

Nan Yi stroked his chin and a general idea came to his mind.

First promote the concept of safe drinking water, and then promote the solution of bagged pure water, which not only solves the problem of drinking water, but also solves the employment of some people. Taking the opportunity to sell bagged water production equipment, when consumers accept bagged water, the market will be fully opened. Small workshops that produce bagged water also often reveal various shocking hygiene problems, such as "pure water is not pure", "safe water is not safe", and so on.

Then we can ban illegal workshops, strengthen supervision, raise the threshold for employment, and only allow companies with strength and social responsibility to engage in this business. With a combination of punches, this market will be created.

"This operation is a bit complicated, and there are many people who want to share the profits, but it is very feasible."

Nanyi thought for a long time, and slowly sketched out the prototype of an organization called "Voluntary Water Services", or VWS (Voluntary Water Services) for short. It went through it one line after another, and dismantled it when it encountered obstacles, trying to figure out the way in the simulation first. Get through.

All morning, Nan Yi sat at the table and made fuss in his mind. Near noon, Tan Chengying brought a young Indian man to him. He woke up from his thoughts and rubbed his temples to relax his mind.

When his mind became clear, he smiled and looked at the young man, "Shiva, it's the hottest time of the year in Bangalore. Aren't you hot in a suit?"

Shiva Wal-Mart is the grandson of Devaman Wal-Mart, the housekeeper of Peacock Villa. From the moment he was born to the time he went abroad to receive higher education, Nanyi was responsible for all expenses. He previously interned at Boston Consulting and learned good PPT skills. With skills, I can already use a large amount of data and supplement it with gorgeous words to write a report that is profound and difficult to pronounce but cannot solve the problem.

The high-level pragmatism has been put in place, and Shiva returned to India now just to further cultivate the pragmatism of the lower Liba people.

"Sir, I'm used to it." Shiva replied politely.

"Ha." Nan Yi patted the sofa, "Come and sit."

As soon as Shiva sat down, Nanyi hugged him and looked him up and down, "You didn't notice it when you were young, but now I see that you look a bit like Ranveer Singh. You are a handsome guy. Are there many girls who like him?" you?"

"No, sir."

"Haha, don't be too restrained in front of me. You peed on me twice when you were a child."

Shiva's face was slightly uncomfortable when the embarrassing incident in his childhood was mentioned, but he quickly returned to normal.

Nan Yi saw this and patted him on the shoulder, "Is your father busy recently?"

"After he received the weather forecast report for the next six months last month, he started busy adjusting this year's planting strategy. The onion planting area will increase by 50,000 acres."

In the past thirty years, Shennong Nanliang has been acquiring land in India while also cooperating with farmers. Farmers invest land and labor into cooperatives, and then work according to the cooperative's distribution. The cooperative pays a small amount of wages every month and distributes dividends at the end of each year. .

Cooperatives carry out semi-mechanized operations, have a relatively high production investment, and have the ability to obtain water resources from large landowners. Farmers who join a cooperative can grow more easily than they can alone, and can obtain higher returns. Therefore, the cooperative model is widely used in southern India. The local area has gained a foothold, but the pace of expansion has been restrained to prevent commercial behavior from being understood as political behavior.

Since most of the planting income goes to farmers, Shennong Nanliang can only barely maintain operations. After a long cost recovery period, profits are negligible. Of course, Shennong Nanliang entered India not to provide warmth to farmers, but naturally for profits. However, the Indian strategy has been subsidized, futures-based, and speculative.

Assistance is to assist the spread of pesticides and fertilizers of the Shiva Group. The brands of Victory Pesticide and Unity Fertilizer are among the best-selling brands in India, and cooperatives are indispensable.

Needless to say, futures, the cooperative has spot goods in hand, and the Sasser team of Metropolis Securities can run rampant in the agricultural product futures market. When Swash is long, whoever dares to short, the cooperative will use cotton to make wine and wheat as firewood. .

Speculation can also be called market manipulation. Nanyi has always attached great importance to climate and weather. All the high technologies that Nanyi can reach have been applied to Shennong Nanliang's surveillance system "Prophet", and it has continued to invest at all costs for decades. Shennong Nanliang has a high ability to predict weather.

With weather prediction capabilities and statistics on crop planting, sales, and storage data in various places, Shennong Nanliang can obtain various data on various crops in real time. Even the strategic grain reserves of many countries cannot escape Nan's eyes.

The staff of the Prophet often play a small game, which is to bet on whether certain granaries are empty and when a fire will break out. They enjoy playing this game endlessly, and it adds a lot of color to the boring work.

With the support of the prophet, Shennong Nanliang (India) is very clear about the quantity of vegetables that can be put on the market in each season, especially aniseed, peppers, and onions, which are relatively consumed in India. It is also a major importing country for Bangladesh, Sri Lanka and Nepal.

According to India's past strategy, once the onion cultivation time is delayed due to weather reasons, resulting in shortage of supply and price surge in the market, "affordable onions" will be launched through financial subsidies, and at the same time, onion export tariffs will be vigorously increased, or even temporarily promulgated Export ban.

For Shennong Nanliang, once it is predicted in advance that the onion production in India this year will be small, the planting plan can be adjusted and the onion planting area will be expanded as much as possible within the scope that does not affect the increase in onion prices. When the onion market season arrives, fast forward, fast Sell ​​out, sell onions to wholesalers before the price is out of reach, without making the last copper penny, and without being criticized by the public.

Outside of India, you can notify cooperative wholesalers in the three countries of Bangladesh in advance, so that they can raise funds in advance, open up joints, and jointly benefit from this year's big market. Although the profit from one ton of onions is not much, it is a business of hundreds of thousands of tons. No matter which currency it is, it is easy to make more than 100 million at a time. Moreover, it is a short-term and fast business, and buyers are begging to sell it. Make money and earn some favors.

Shiva's father is one of the main persons in charge of Shennong Nanliang's Indian vegetable business. He is basically in charge of the pepper and onion business.

"What's the weather?"

"The rainfall in the southern region and Maharashtra will surge this year, and the rot of onions will be several times worse than in previous years."

Nan Yi thought for a moment and said, "What instructions does the headquarters have?"

"Dad won't tell me secrets," Shiva said.

Nan Yi chuckled, "Sorry, I forgot that you don't work in the cooperative. Let's not talk about onions, let's talk about what I asked you to come over."

Nan Yi talked about the projects he wanted to do in Bangalore, "You will help me here for a while. Once the project is on track, you can leave or stay as you wish. In any case, each project will have at least 5% of your shares."

"I will follow your instructions, sir." Shiva had a hint of surprise on his face.

"OK, you go find a place to stay today. Staying in a hotel is too inconvenient."

"Rent or buy?"

"Analyze the housing price trends in Bangalore yourself and do whatever is most cost-effective."

"clear."

Shiva took the order to find a house. Nanyi came to KiKi who was sitting on the sofa watching short videos. He was startled when he heard the voice coming from the mobile phone. He listened attentively for a while and then glanced at what was happening on the screen of the mobile phone. The live broadcast of "Fortnite" is, yes, that little brat Nan Zehang.

He took out his mobile phone, searched and entered Nan Zehang's live broadcast room, and browsed ten carnivals in one go.

"Thank you for being handsome and having a low-security carnival, okay, old man, I am a talent anchor. You can ask me to perform math problems and write essays, or you can ask me to perform side flips and horse squats."

"Wait until I get back and see how I deal with you."

Seeing what Nan Yifa said on the public screen, Nan Zehang said calmly: "Dear friends, when it's time for afternoon tea and snacks, I'll go off the air first. We'll see you there at 6:30 tonight. "

As the live broadcast screen turned black, Nan Yi's mobile phone quickly received a call.

Nan Yi walked to the bedroom and answered the phone.

"You are really my good grandson. Do you really want to be an internet celebrity?"

"Hey hey hey!"

"Stop it, don't stay at home surfing the Internet on the weekends, go out more and do some sports, basketball or football is fine. I dare to go skydiving at your age."

"Grandpa, you're lying. Dad said he didn't skydive for the first time until he was a teenager."

"In just a few years, you have to think about being better than me." Nan Yi changed the subject, "I won't stop you from live broadcasting, but you have to remember two things."

"What?"

"First, don't show your face. Second, control your time. If you don't control yourself, I will confiscate all your electronic products."

"Make sure to complete the mission."

Nan Yi glanced at the calendar on his watch, "Your aunt and I will go to Thailand on the 13th. You can fly over to your Aunt Jiayao after school on Friday, and grandpa will take you to shoot."

"Grandpa, I don't want to do target shooting, I want to hunt."

"Ten thousand rounds of bullets haven't been shot. What kind of hunting? Let's learn how to walk first. I'll consider taking you to Africa to hunt sparrows in the second half of the year."

"What's the point of hunting sparrows..."

"I told you to learn to walk first before thinking about running. I'm going to take a nap and then go outside to play ball for two hours. It's lunch time soon, grandpa, so I won't say more to you."

"Oh, bye grandpa."

After staying in the hotel room until one o'clock, Nanyi and KiKi went to Tang Tea Garden, a Michelin-style Cantonese restaurant. Ingredients and water were guaranteed, and the price was naturally high. A meal for two people would cost several thousand rupees.

Not to mention, Michelin goes well with Cantonese dim sum, and they all go the route of small portions. KiKi wanted to eat dim sum, so the table was full of steamers, and Nan Yi ordered another dish with a larger portion. Meat fried rice.

Tang Tea Garden is neither big nor small. It is rectangular in shape, with partitions hidden in the corners. Nan Yi and KiKi are sitting in the hall. A table of Chinese people is sitting in the direction facing Nan Yi, and a table is sitting in the direction facing KiKi. There are five Indians, four men and one woman. They all wear plaid shirts and have thick hair. Their professional characteristics are very obvious. They are programmers and work in foreign companies.

The local entrepreneurial Internet companies in India are not much different from those in China. They all have to work hard. It is impossible to run out to eat so leisurely during lunch time, not to mention the income of more than 100,000 rupees a month can be spent on Tang Tea Garden. level, eating free lunch at the company is a better choice.

After making eye contact and nodding, Nan Yi and the Chinese man at the next table gave KiKi information about the situation of Internet companies in Bangalore. His consistent principle is not to feed idle people. KiKi has been eating and drinking with him for a long time. It is time for her to get active and do something.

"Most major Internet companies set up branches in Bangalore not to expand their business in India, but to save costs. For two programmers of the same level and with similar work content, the starting salary in the United States is US$185,000, usually in cash. Add stock.

The price in Bangalore is usually around US$50,000. Companies can spend more than US$180,000 less on each programmer per year, which is a very cost-effective deal. "

"I remember that the personal tax in the United States is quite heavy, but I don't actually get much, right?" KiKi said.

Nan Yi waved his hand, "The actual monthly income is about 6,000 US dollars. This is not what you should focus on. You should look at the problem from the perspective of a business owner. India attaches great importance to programming education, official and unofficial There are many programming training institutions. Just on the streets of Bangalore, if you see someone dressed a little smarter, there is a high probability that they are programmers.

Programmers with a high degree of education can try to go to the United States. Those who can't go can consider interviewing at branches of major factories here and get a pretty good annual salary of US$50,000.

If your academic qualifications are not up to par, you are not from a good university or you have a middle school or high school education, but your programming skills are outstanding, you can go to a relatively good Internet company in India, and you can earn about 1.2 million to 1.5 million rupees a year. An ordinary programmer in China That's almost the same salary level.

If your academic qualifications are not good and your programming skills are mediocre, you can only go to a relatively average local company, which costs about 500,000 to 800,000 rupees a year.

This is about how much programmers in Bangalore currently earn, and the lower the income, the longer the working hours.

If you want to develop an APP similar to Douyin, you need a mobile development programmer, master South Family Bucket or Swift, and develop for clay and IOS systems.

Programmers, engineers, and designers responsible for video collection and processing, cloud services, application architecture design, database, UI design, information security, algorithms, etc. are also needed.

The recruitment of these people should be based on technology. As long as they are talented people, there is no need to worry about the treatment. In addition, we should also recruit a few programmers and celebrities. The skills can be slightly inferior, but the people must be beautiful.

It is said in "The Book of Songs·Chen Feng·Dongmen Zhichi" that the Dongmen Pond can be used for retting hemp. She is a beautiful concubine, you can sing songs with her. In layman's terms, it's basically a combination of men and women, so that the work is not tiring. Each work group can be matched with a programmer, so that gay men can work energetically. "

Nan Yi paused and continued: "One is enough for each team, no more. Three women can perform a play. If there are more women, there will be more trivial things. At that time, there will be no need to pursue efficiency and just be busy. Let’s start internal friction.”

"Uncle, what do you want to do? Do you want to open an Internet company here?"

"Almost." Nan Yi picked up the drink and took a sip, "You have been following me for almost half a month. You eat, drink and sleep every day. After dinner, you go back to the hotel and visit the communities and recruitment websites where there are many programmers. Take a look and learn about the more famous programming experts, as well as the salary standards and benefits of entrepreneurial companies.

Ah, don’t tell me that your language is bad. You can figure out a way to solve this kind of thing yourself. You can find a translator or use translation software. I just want the results. The process is your own business. If you can’t do it well, just make a vase with peace of mind. I Find a buyer outside and see if you can sell it for a good price and get some back. "

KiKi said unconvinced: "Uncle, don't underestimate people, how could I not do such a small thing well?"

"Haha, don't just talk, do it. I will go to Hanusha in the afternoon. If there is no dinner party, I will call you after I finish. We will eat and then go to the movies. Yesterday I saw in the cinema that an anti-China drama will be released today. , take a look.”