Chong Sheng 1977Nian Cong Zhi Qing Kai Shi
Chapter 745 Digitization
As soon as a few people sat down in the box, Xiao Hua walked in.
"Nan Sheng, call."
"Qianxi, you sit with the two classmates first, and I'll go out to answer the phone."
"go Go."
Nan Yi followed the school belle to the outside yard, and the tiger cub, covering the microphone, leaned over.
"Whose phone?"
"Mr. Wang Suo."
"Oh." Nanyi answered the phone and said into the microphone: "Rogue, what's the matter?"
"Is it in the capital?"
"Nonsense, you can get through this call if you are not in the capital. If you have something to talk about, don't borrow money to talk about it."
"Excuse me, my buddy is not short of money right now. I have something to do with you. Today is the day when the Haima Film and Television Creation Studio was announced. I'm planning to go out to celebrate and come over to cheer."
"You didn't say it earlier. I'm going to have dinner with others outside. Anyway, you won't be able to leave for a while. I'll rush over later."
"Nan Batian, this is the first step in my buddy's career, why don't you give me face?"
"It's really eating with other people, my cousin and her two classmates."
"The cousin who studied in Jingying?"
"Nonsense, I'm the only cousin here."
Wang Yan over there was amused when he heard it, "Nan Batian, you didn't hear clearly before, Haima Film and Television Creation Studio, do you understand film and television? Just bring your cousin over here. Today, everyone who is here is number one. , your cousin will take on the show in the future, right?
Let your cousin come over to make a debut today, if anyone's writing is crooked, and the heroine of the book is changed according to her characteristics, she will still worry about not being able to make a movie? "
What Wang Suo said, Nanyi naturally understands, as long as any screenwriter says "my heroine is written according to Yi Qianxi", without too much conflict of interest, Yi Qianxi basically holds the position of heroine pinch.
In this way, if Nanyi really treats himself as Yi Qianxi's cousin, there seems to be no reason not to go.
"Okay, tell me the number, and I'll call you back later."
"Room 302, Beijing Film Studio Guest House."
After hanging up the phone, Nanyi walked back to the box and said to the three women inside: "I'm going to ask you three for your opinion on something. I just answered a call. My friend is a writer. He and A few writers have set up a film and television creation studio, and a celebration party will be held in a short while. If you are willing, we will not eat this meal, and it will be over now. If you are not willing..."
"Yes, of course."
Before Nan Yi finished speaking, Jiang Wenli couldn't help blurting out the words. After she said the words, she realized that she seemed a little disrespectful and self-indulgent, so she painted a red line on her cheeks that was divided in half by her nose.
"Qianxi, Xu Xi, where are you two?"
"Go, why don't you go, isn't a writer just a screenwriter, it would be nice to know a few." Yi Qianxi said.
Xu Xie said, "Brother Nanyi, I want to go."
"Okay then, let's go."
Nan Yi walked out of the private room, went to the back kitchen to find Peng Xiuquan, who was cooking by himself, and after a long explanation, he left Tan's family dishes in the midst of Peng Xiuquan's fury.
Peng Xiuquan couldn't help but be angry, he regarded Nanyi as a character, and was just trying to show off the kung fu that he had just mastered recently, who knew that he withdrew midway, stopped playing, and teased him?
That is Nanyi, another person, Peng Xiuquan will directly try whether the kitchen knife is hard or the forehead is hard.
When it comes to food, Wang Yan’s imagination is very limited. Usually, he will go to a place with a chimney in the middle and a soup place around it, that is, boiled mutton.
This is true in summer, and it is still true in winter.
The family charged advertising fees, and the advertisements had to be written without conscience. Seven people put two tables together, and put a copper hot pot on one table. When the four from Nanyi arrived, the table was already There were five or six empty plates, and the traces of red and white mutton smell left on them told everyone that it was not carrying them.
Seeing Nanyi appearing, Wang Yan put down his chopsticks, wiped his mouth, and said, "Come on, let me introduce you, Kui Ren, Mo Yan, Yan Yan, Su Yu, Liu Heng, Shi Tiesheng, you know Mo Yan, I won't say much, Kairen..."
Wang Bo introduced the situation of each person, mainly the representative works.
"Last year, in September, a few buddies got together to set up a salon called Haima Film and Television Creation Center, which was located in our hospital. After chatting and chatting, everyone felt that it was not interesting to just laugh and cough, so they thought about setting up a creative studio. , No, today, the Haima Film and Television Creation Studio was established.
The purpose of the creative studio is to improve the creative staff's..."
As Wang Suo said, he waved his hand suddenly, "Come on, I won't talk anymore, the purpose is very simple, it is to let everyone's writing be sold at a higher price, writing, everyone here is no worse than Cao Xueqin, bargaining, we will not spirit.
Calling you over, besides celebrating together and paying the bill, also means inviting you to join, don’t rush to refuse, you don’t have to come by yourself, but you have to send someone, buddies pay wages, eighty-eight one Month, is this auspicious number? "
"Eighty-eight, what are you thinking? Go to the place where odd jobs are done and ask. It costs three yuan a day to see if anyone takes care of you." Nanyi said, sat down on his own, and let the three The woman sat down, "If you want to talk about it, talk about it. Don't talk about salary, just talk about sharing."
"It's okay to divide it, how to divide it?"
Nan Yi waved his hand, "Don't talk about serious things at the dinner table. Another day, when everyone is sober, find a place to drink tea. Everyone will take off the burden of favor and shame first, and compare pennies and pennies. Xiaoli blushed, there was no need to carry it.
Everyone writes books, put aside those who have nothing to put money on their faces, it is nothing more than to fill their stomachs, get rich with literature, and gain both fame and fortune. If there is no family that is not short of money, writing books is just for fun Bar? "
Looking around at the crowd, seeing no one to refute, Nan Yi continued: "So, when distributing benefits in private, we should fight for it. After the division is completed, everyone can accept it. Then the hippocampus is a whole. In front of outsiders, Let's pretend together, work together, support each other, and put our faces together."
"Nan Batian, what you said is not good. You have stripped off all the pretense on our faces, but it is true. You are the only person I know who can hold money, and I don't pretend to be. It's just to set up a seahorse creation studio. If you want to earn more, you need to join in and help everyone.
You said share, no problem, let's sit down and talk, just do what you said, everyone will come to an acceptable result, knowing that you don't have time to meddle in our affairs, then you will..."
"Uh-huh……"
Nan Yi uttered a voice to prevent Wang Yan from saying Gong Xue's name.
Wang Yan swallowed his saliva, "Forget it, let's not talk about it, anyway, you know who I'm talking about. I think she coordinated well when I was filming the commercial, so I let her participate."
Wang Yan doesn't mention Gongxue, but Nanyi will also mention it. Wangbei Media has been established for almost four years, but in addition to shooting a few commercials for itself, sweeping the garbage commercial time of local TV stations, and posting money for video placement advertisements , did not conduct any business at all.
Even those few advertisements had to be sold as goat meat when paying the bills, and they were not billed for the advertised items at all.
Although in 1979, Ding Yunming, the section chief of the Shanghai Advertising Company, published an article called "Rectifying the Name of Advertisement" in "Wen Wei Po".
He believes that "advertising is not a capitalist business experience with gimmicks and bragging." This short article of a thousand words blew the clarion call for the media to resume advertising.
In the same year, Mouthpiece also published four articles, "Shanghai Resume Commercial Advertisement Business", "Talking about Foreign Advertisements", "Revelation from an Advertisement", and "An Advertisement Saved a Factory", expressing the openness of the advertising industry from multiple dimensions. .
It seems that the advertising industry has recovered, but in fact, the right to manage advertising has not been released to private companies. The advertising companies that have been established in the past few years are all advertising companies in a certain province and a certain city. private enterprise.
There are also private companies, but they still take the route of affiliation. Otherwise, like Wangbei Media, they will form a joint venture as a foreign capital, and then enter the mainland to establish a joint venture. The customers of such enterprises are also joint ventures.
The spring of the advertising industry has not come, and Wangbei Media is naturally unable to move. It can only continue to provide a little service to its brother units, barely earn money for food, and there is no way to do business abroad.
Advertisements on TV stations and newspapers are okay, but if you want to get a poster in a prosperous area, Wangbei Media will definitely not be able to do it, you still have to go through the provincial and municipal advertising companies.
Advertising has no chance of development, and the film and television industry has no chance.
From the official birth of Huaguo TV dramas in 1958 to 1986, Huaguo's radio and television industry was a completely closed industry, completely monopolized by the state-owned and highly administrative advertising and television departments, not only did not allow foreign and private capital to intervene, even other The state-owned sector is not allowed to get involved, especially the market access of broadcasting institutions is stricter.
In 1986, the Ministry of Radio, Film and Television issued the "Interim Regulations on the Implementation of the TV Drama Production License System", requiring that from June 1, 1986, the production unit must hold a production license to provide TV dramas for sale, exchange, and gift to the imperial court and local TV stations. , otherwise, the court station and local TV stations are not allowed to receive and broadcast.
This regulation basically excludes private companies from the production market, and there is no loophole to take advantage of.
The reason why the state stipulates this is because the current TV dramas have almost no entertainment and economic attributes, and they only serve the national ideological security.
Previously, Nanyi participated in "Dream of Red Mansions", which can be said to be a sponsorship and then changed to a thank-you unit, but Nanyi, a chicken thief, asked Wenchang Clothing to also sponsor individual actors, beautiful costumes and rich meat and vegetables. Food, through these to win the favor of the actors, very cleverly embedded the clothing advertisements in the shooting highlights.
Including Wangbei Media's involvement in the investment of "Journey to the West" after that, in fact, it spent money to buy the overseas copyright of "Journey to the West", and neither participated in the creation nor in the distribution. For the imperial court, Wangbei Media is just a Clients who purchase copyrights.
Earlier, it was the same for Wenchang Clothing to place advertisements in movies. They also had no say in the creation and distribution of movies, and they could not even be regarded as a unit that could stand on the same platform for dialogue. Bad people who "corrode" relevant people in the film studio for profit.
"Crazy Lady" produced by Nanyi seems to have Wangbei Media in it from the script to the shooting, but this film actually belongs to the Beijing Film Studio. Wangbei Media contributed money and efforts, but in the end the film itself won However, his interests have nothing to do with Wangbei Media.
That is to say, regardless of the advertising effect, Wangbei Media lost money, but it didn't make it back.
Strictly speaking, the word "media" of Wangbei Media is pure nonsense. It is actually a handbag company that relies on connections to speculate. It can also be classified into the supply and marketing department of Wenchang Clothing and Yaqing Company. Its core is to promote products.
Or you can classify Wangbei Media as a financial company. After all, it also participated in the investment of a film, but the return on investment depends on the box office, and it seems to have little to do with the box office.
What happened was that Bagui Film Factory set up a project to make a movie, but the funds were insufficient. So, Chen Huaige got in touch, and the movie studio borrowed a sum of money from Wangbei Media to make the movie. The movie made money, and the movie studio returned the principal and interest. Then wait slowly, and pay back when the film studio has money.
Not to mention participating in the production and distribution, Nanyi doesn't even know the name of the film until now. Of course, it's not that the other party didn't tell him, but Nanyi nodded and asked Gong Xue to borrow money. The purpose of borrowing money was to build connections He doesn't care what the reason is, he only cares who the borrower is.
All in all, no matter whether it is movies, TV dramas, or advertisements, there is no soil for the survival of private enterprises, and the emergence of this soil does not depend on the internal, but on the overall situation of the world.
Analyzing it from Nanyi’s personal perspective, without the disintegration of the Soviet Union, the end of the Cold War confrontation, and the Gulf War, and a series of events that did not wake everyone up to the fact that the world has changed, and the past is outdated, everything would not have happened. The situation of making concessions to economic development, naturally, the film and television industry can't look forward to the day when it will be opened.
Although I didn't know much about the development of the film and television industry in my previous life, from the end of the 1990s to the first decade of the 21st century, the domestic film and television industry was dominated by northerners, to be precise, it was dominated by the Beijing circle. Yi still knew.
From the very beginning, Nanyi had no idea to deeply intervene in the film and television industry in the mainland. What he is currently focusing on is the advertising and marketing role of film and television dramas, and the promotion of commercial real estate that will appear in the future.
After these two outlets have passed, it is time to consider the layout of the digital network, the extension of concepts such as metaverse and WEB3.0-digital entertainment.
Nanyi has always had a vague idea that in the future, which is farther than his two lifetimes combined, the production mode of film and television dramas will undergo tremendous changes. The audience will no longer passively accept a film and television drama, but will start from the beginning Just get involved.
With the further development of big data, a person will be digitally rasterized, and a series of data such as action trajectory, educational experience, aesthetics, hobbies, etc. will be collected. As long as the data is large enough, not only can it be analyzed what a person likes Types of books, film and television dramas, including the content trend of the article and the preference of the plot direction of the film and television drama can be analyzed.
It can even be speculated that at a certain node in the limited future, someone will suddenly like a certain type of content.
Regardless of whether potential viewers have the right to refuse their own film and television drama preference data to be collected in the future, the production of film and television dramas will definitely become more and more precise, and the data will be collected and screened out as reference factors for the creation of a film and television drama , these potential audiences will find that movies and TV shows are getting more and more exciting, and they are simply tailored according to their own preferences.
In fact, there is no need to doubt that your e-wallet has been targeted early in the morning. Don’t delay, just pay for on-demand broadcasts. As soon as your money arrives, the accountant can set up an account to distribute profits to shareholders.
Regardless of whether this speculation is right or wrong, Nanyi stubbornly believes that regardless of any industry, the fortress of the small meat-eating circle will become stronger and stronger, and it will become more and more difficult to squeeze in, and it will be almost impossible. The soup community will become larger and larger, and the social structure will appear "a nail goes through a mushroom".
The tip of the nail is far above, and the mushroom canopy is the so-called common wealthy class. The nail body under the mushroom has the possibility of climbing up infinitely, and the part of the nail cap lies flat.
The main industries of the Nan family are those, but the capital of the Nan family must be ubiquitous, and Nanyi must leave a foundation for his descendants to move and move under sudden changes in the situation.
Nanyi believes that his assumption of digital entertainment is correct, at least the general direction is correct. Maybe Nan's will not be able to eat or don't want to eat this piece of cake in the future, but he still wants to get involved.
In the process of moving towards digital entertainment, two words are always inseparable - technology.
Technology needs to be accumulated, there is no overtaking at curves, and there is no sudden change. Breaking down digital entertainment can almost cover most of the future technological development achievements. Nan's may not have digital entertainment, but he must be involved in the realization of these achievements.
Fighting spirit can break the sky, but technology is the father of fighting spirit.
While eating boiled mutton and negotiating the price of the script, Nanyi was thinking that he should spend some money in the field of film and television special effects. He called Rachel another day and asked if the graphics card company had taken the initiative to contact the richest man Albert.
When the topic is almost discussed, the people at the table will start to divide into smaller circles, and have random conversations in twos and threes. The three women are not stupid, and they will start talking when they catch one. Among them, Mo Yan is the most frequently arrested. , who let him prove himself.
"Nan Batian, are you leaving soon?" Wang Yan asked after having a drink with Nan Yi.
"Well, it's just these two days."
"The huge country of Hua actually can't accommodate your abacus, so you like to toss around outside so much?"
"It's not called tossing, it should be called fluttering. At that time, Columbus was fooled by Marco Polo, and he wanted to come to us, who are full of gold, to pan for gold, but who knew that he went wrong, and his mother went right. He actually went to India.
There he really saw gold everywhere, and he saw pieces of gold bricks and gold coins placed beside the stone statues in the temple. Columbus thought to himself, God Marco Polo is not deceiving me, India is really full of gold.
Didn’t I like Columbus since I was a child, so naturally I have to follow his footsteps again. No, I’m panning for gold in India now, and the Ganges River is really full of gold.
Let me tell you quietly, I have caught 50,000 tons of gold there, my buddy is now the richest man in the world, Shen Wansan and Hu Xueyan have to stand aside. "
Wang Yan sneered, and said, "Nan Batian, it's a pity that you don't write novels, just open your mouth to talk nonsense, when did Columbus go to India?"
Nan Yi took a mouthful of boiled mutton and laughed, "Your focus is really strange, shouldn't you be concerned about 50,000 tons of gold?"
"What's there to be concerned about? It's a lie. If you say five tons, I'm dubious. If you say 50,000 tons, you won't be able to make up the amount by simply emptying the treasuries of several big countries." Wang Yan spat and asked again Said: "Seriously, what are you doing in India?"
"Stock trading."
"Earn?"
"It's okay. A stock has been speculated from 200 rupees to thousands of rupees, and it has doubled six times. I am a little bit weak. I bought 100,000 rupees at 260 yuan and sold it when it rose to 500 rupees. Damn, I just sold it and it rose to 540. I thought that this price would not last long before it would fall. I am right to sell it now, and I will cry if I continue to hold it.
God knows that two days later, the stock actually rose to 700 rupees. I thought again, this must have reached the peak, but who knows it is still rising. When it reached 910 rupees, I couldn't help but bought it again. Earn 300 rupees more. "
"What is the exchange rate between Indian money and ours?" Wang Yan asked.
"Less than four for one, ours is more valuable."
"That's not much, how much did you buy for the second time?"
"600 shares, I bought it for 912 rupees."
"Three to six hundred and eighty thousand, fifty thousand or so, isn't it enough for your expenses in India?"
"Expenses don't cost money, and stock trading is just a matter of chance. I found another job this year. I am on a business trip in India. The eating and drinking unit is responsible for it."
"I said, why did you go to India, you have a big business, why do you still work for others?"
"Nonsense, my son will be going to school soon, and the expenses will increase. In business, if you earn money, you will lose money. If I want to lose money, my son will drink the northwest wind? No, find a job." , I receive wages twice a month, and my income is guaranteed in drought and flood, so I have a bottom line in my heart.”
"Double share?"
"Crap, foreign countries are not the same as ours. There are wages paid once a week, and wages are paid every two weeks. That is, once every half a month, and the monthly salary is less."
Wang Yan took a puff of cigarette, pondered for a while and said: "You are now, how do you say that, by the way, Taipan of a foreign firm?"
"According to your logic, I should be in the second class. Besides the boss, there is another person in charge of my head, and that person is the top class." Nan Yi waved his hand, "Let's not talk about this, work matters are annoying, eating people The food is taken care of by others, the salary is not bad, but there are many bad things.
Still hello, freelance, write if you want to write, lie down if you don’t write, love whoever you love, I will not serve you. "
"Fart, how can it be so comfortable, I just received a deposit to write a book for someone, and my mother is about to vomit, no way, I have to continue writing after I vomit, who asked me to charge the money, if I can't pay What an ugly face when you publish a manuscript."
"Let them wait, who are you, Wang Xueqin, great writer Wang, wait for three years, and a book of "Rogue" that is better than "The Story of the Stone" will throw them in the face, let them know what are the four modern classics head."
"Fuck, don't step on me, that's what Cao Xueqin said, you take it seriously."
Wang Yan said don't take it seriously, but the expression on his face tells Nan Yi that he can take it seriously.
"Don't pretend to be modest, I'll give you a pair of couplets. The first couplet: Punch Cao Xueqin, kick Luo Guanzhong; the second couplet: Slash Wu Chengen with your palm, steal the peach Shi Naian; horizontal comment: It's all rubbish."
When Wang Yan heard this, he took a deep breath and scolded with a smile: "Nan Batian, you are cruel enough. If you want to spread this couplet, I still have a way to survive?"
"Hehe, this couplet is a bit too much, but you can still maintain your rogue nature, whether you are facing reporters or book fans. People have a rebellious mentality. If you pretend to see a lot, when you see you who don't pretend, you will They will feel that you are straightforward, unpretentious, and real enough.”
"Pretend to be a fart, I am a hooligan to begin with, if I don't pretend, I will show my cards directly."
Wang Yan doesn't need to pretend, but Nanyi has to pretend to the end. In order to maintain a good person, he has to pretend for a lifetime. His inside is too dirty, so he should hide it well and not show it.
...
Near the buffer zone between Guinea and Sierra Leone, in a farm that mainly raises goats, Colonel Price and the members of Team G are sitting on the lawn, grilling meat, drinking beer, talking and laughing there.
"Colonel, besides the Food Guard, I heard there are other people coming?" Lincoln asked Price after taking a sip of beer.
"Yes, don't ask who they are. This is highly classified. You don't have to participate in the retaliation operation. Your task is to protect the safety of a team of people and the equipment they hold."
"Damn it, he's working as a bodyguard again." Lincoln said dissatisfied.
Price took two cigars out of his pocket and handed one of them to Lincoln, "Don't complain, Lincoln, your mission is very important, and one of them wears glasses, and he must have no accident, absolutely, understand? "
"Got." Lincoln responded, picked up the cigar and looked at it, "It's different in the first place, it's actually a Havana."
Plath shrugged, "I just used the money you used to find women to satisfy my own preferences."
"Aha, what's the meaning of life without women."
Lincoln said, looking up at the sky.
In the air, a propeller small two-person plane was about to land on the simple runway of the farm.
"Fly direct to here, Price, is this the man my team is going to protect?"
"If he wasn't knocked down, he should be." Price said lightly.
The farm here is a safe place for the shit-stirring stick. If the plane comes over and hovers at low altitude without saying hello, just shoot it down without saying anything.
As the plane landed, the farm also ushered in two other groups of guests, one group was old acquaintances who were shit-stirring, the G team of the Food Guard, and the other group looked a little mysterious, and the disguise on their faces had not been taken off.
"The person in charge of the shit stirrer, Colonel."
"Hokapi Squad, Lincoln."
"Granite Squad, Gorky."
"Self-explosion interest group, glasses."
"G Team, North Korean defectors."
"Arctic Fox, DA."
"Now that everyone has arrived, let me introduce our target to you." Plath said, pointing to a photo on the wall, "Mata, the person in charge of RUF's trade with us is also the person we want to trade with. The target of the arrest, we need to torture the person behind the scenes from his mouth. North Korean defector, Malaymei’s sister is here?”
"Here we come." The North Korean defector responded, pointing to a big tit girl next to him, "Code name sister-in-law."
Price looked at his sister-in-law and said, "OK, sister-in-law, the BOSS has instructions, and it's up to you to decide how far our revenge will go."
The sister-in-law had a cold face and said coldly: "Do not let the chicken or the dog stay, and there will be no future troubles."
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