City: I Create The Nba!

Early January 2025.

The Palace of Auburn Hills was officially demolished in the presence of thousands of Pistons fans.

Although some time ago, the Palace of Auburn Hills had the largest, most punished, and worst-affected brawl in NBA history, Pistons fans still have feelings for this arena.

For more than four seasons, this arena has witnessed the records set by too many players, and it also has the ups and downs experienced by the Detroit Pistons.

Watching the Palace of Auburn Hills in ruins, fans have mixed feelings.

After taking pictures of the ruins, they left here.

From now on, the glory of the Pistons will continue at the Little Caesars Arena in the Detroit Persimmon Center.

After the incident at the Palace of Auburn Hills, the NBA League has suffered a lot of negative impacts.

But as the arena was demolished by blasting, everything disappeared.

All walks of life in the society have praised Jiang Han, president of the NBA.

Many media even joked that Jiang Han's demolition of the Palace of Auburn Hills was the greatest public relations effort in NBA history!

Using a arena worth 1 billion US dollars to save the reputation of the nba undoubtedly requires a lot of courage.

Normal people can't do this!

As for whether it is worth it or not, only Jiang Han himself knows.

However, good luck depends on misfortune, and misfortune depends on blessing.

After the Palace of Auburn Hills was demolished by blasting, the nba's prestige increased instead of diminished, and its influence in all walks of life increased a lot.

Many people who don't watch basketball, also because of this incident, gradually began to understand the NBA basketball league.

Perhaps, this is a blessing in disguise, how can we know it is not a blessing.

New York, nba headquarters.

Spacious and bright conference room.

Jiang Han is meeting with Fox Sports President Eric Shanks.

Eric Shanks came here this time to discuss broadcast rights cooperation with the NBA.

Fox Sports owns the rights to broadcast many sports events.

For example, the MLB Major League Baseball signed a five-year, $5.1 billion broadcast contract with Fox.

The NFL Football League and Fox have signed a 5-year broadcast agreement for Thursday Night Games, with a contract of 660 million U.S. dollars per season.

Fox also signed an annual $1.1 billion contract with the NFC National Football Federation, a subsidiary of the NFL.

Eric said: "Mr. Jiang Han, Fox Sports is willing to purchase the NBA broadcasting rights for 6.6 billion US dollars in five years. What do you think?"

Hearing this, Jiang Han didn't answer the conversation, but instead changed the subject and asked, "Mr. Eric, there have been a lot of negative news about the NBA recently. In this case, Fox Sports is still willing to cooperate with the NBA?"

Eric smiled and said: "In business and business, the Auburn Hills palace brawl incident is big and big, and it doesn't get tired of talking about it.

This does not affect the brand value of the NBA league, and with the demolition of the Palace of Auburn Hills, everything is in the past. "

Hearing this, Jiang Han nodded slightly.

In the rumor, it is said that he will demolish the Palace of Auburn Hills worth about 1 billion, which is very

But for Jiang Han himself, the 1 billion dollars is worth it!

As the founder of the nba league, he has devoted countless efforts and sacrificed too much to the league.

Jiang Han would never allow the NBA league he worked so hard to build, and his reputation would take a turn for the worse.

As for Fox Sports' 6.6 billion US dollars in five years, it is actually full of sincerity.

The 9-year, 24 billion-dollar broadcast contract previously signed by the NBA was jointly funded by ESPN and TNT.

Converted down, each year is only 1.33 billion US dollars.

This amount is about the same as the amount given by Fox.

After pondering for a while, Jiang Han readily agreed to Fox Sports' offer.

Next, the two sides began to discuss the specific details of the cooperation.

January 10.

NBA officials and Fox Sports announced to the outside world at the same time.

Fox Sports bought the NBA's five-year broadcasting rights for $6.6 billion over five years.

This news caused a sensation in an instant.

In the eyes of the outside world, it is normal for Fox Sports and the NBA to reach a cooperation.

But this amount is definitely not normal!

The NBA has just experienced the Palace of Auburn Hills incident and has been harassed by negative news.

At this time, Fox Sports should choose to "buy the bottom"!

Buying the broadcasting rights of the NBA at a lower price, this is the normal way of doing business!

at the press conference.

Eric Shanks said: "NBA president Jiang Han is willing to demolish a arena worth 1 billion dollars just to maintain the reputation of the NBA.

He is a courageous nba president, and everything he does is to hope that nba can develop better.

Fox Sports is willing to pay a price of 6.6 billion U.S. dollars for five years to buy the broadcasting rights of the NBA, and it is also said to be moved by his personality charm.

We believe that the cooperation between the two parties in the past five years will definitely be mutually beneficial and win-win. "

January 11.

The nba officially announced to the outside world.

Dazn, a streaming media platform, has reached a three-year, $1.5 billion broadcast partnership with the NBA.

This eagle country's sports live broadcast platform will broadcast nba basketball matches in the eagle country in the next three years.

January 12.

The nba officially announced to the outside world.

Amazon, an e-commerce platform, has reached a three-year, $1.5 billion broadcast partnership with the NBA.

This global e-retail giant, the second largest Internet company in the world, has already expanded its business to the sports field.

They chose to cooperate with the NBA Alliance because the influence of the NBA in the world is far greater than before.

January 13.

The nba officially announced to the outside world.

The well-known social media platform Twitter has reached a three-year, $1.5 billion broadcast cooperation with the NBA.

Twitter will broadcast the NBA's regular season and playoff games in the next three years, creating a more refined online live broadcast platform.

January 14.

The nba officially announced to the outside world.

The famous social platform Facebook has reached a 3-year broadcast cooperation with the NBA worth 1.5 billion US dollars.

Facebook will also build a more sophisticated online webcasting platform in the next three years.

*****

Five companies have reached a broadcast rights cooperation with the NBA League, which instantly increased the NBA's annual revenue by US$3.3 billion.

This news instantly aroused widespread discussion in the sports world.

Last season, the nba's advertising sponsorship revenue was as high as 8 billion US dollars.

But now, the advertising and sponsorship revenue of the nba season will exceed 11 billion US dollars!

If you include the sales of NBA logo products, derivative product development, global promotion and ticket sharing, rba's annual revenue will be as high as 14 billion U.S. dollars.

This figure is the annual income of the NFL football league!

As soon as the Auburn Hills Palace brawl broke out, the presidents of many sports leagues were gloating.

But now, they can't laugh.

Jiang Han blew up and demolished a $1 billion NBA arena, but instead brought an annual income of $3.3 billion to the NBA.

That leaves them nowhere to reason!

Roger Goodell, president of nfl football, even had a thought in his mind, if he also blasted and demolished an nfl football stadium, would he also make so much money?

If Jiang Han knew Roger Goodell's thoughts, he would definitely say: "Try it and die!".