Coal Mine Sells Hundreds Of Billions: I Support Half Of The Entertainment Circle
Chapter 90 Game Layout Of "Cat Factory"
In addition, for the core of the company's future, the game industry.
Lin Xuan has put a lot of thought into it recently.
After all, on the market in 2004, "Legend" and "Legendary World" are still outstanding, and the rest of NetEase's "Westward Journey 2", "Fantasy Westward Journey"
Followed by.
As for TT, only TT farm, TT hall, and TT chess and card games are currently in operation.
This is completely inconsistent with Lin Xuan's positioning of the future cat factory (panda).
Lin Xuan, who is well aware of the brilliance of the game industry in the future, is absolutely impossible to give up this big cake.
Although the game industry is criticized by many people.
However, there is no denying that this business is a real cash milk.
To put it bluntly, the profits of the global game industry are even comparable to arms sales every year.
Lin Xuan dared to sell arms, and he had no reason not to sell games.
In fact, at more than one CEO meeting of Yuanhang Technology,
Lin Xuan mentioned the future industrial layout of Yuanhang Technology, and the game industry will become one of the most important pillars of Yuanhang Technology in the future.
He appointed Yao Xiaoguang as the president of the company's game business group, fully responsible for the game industry.
This is how later, Jiehu Jiucheng spent 20 million U.S. dollars to obtain the agency rights of "World of Warcraft".
However, speaking of "World of Warcraft."
Lin Xuan felt a headache.
It has been two months since I got the agency rights of "World of Warcraft", but the problem of localization of the game has not been done well.
Why, I really can't blame Yao Xiaoguang for this.
Of course, it can't be blamed. Yuanhang Technology has specially established a Sinicization team for the game business team.
But to blame Blizzard, Blizzard's "World of Warcraft" data transmission is simply unimaginably slow.
In two months, Yuanhang Technology's Sinicization of "World of Warcraft" is less than 10%. If it follows this speed,
Even next year, it will be difficult for "World of Warcraft" to go online.
And the reason for this is because "World of Warcraft" has its own data management system.
This made Lin Xuan's head hurt from anger.
He also finally knew the problems encountered by Ninetowns agent "World of Warcraft" in his previous life.
Obviously, an agency agreement was reached in February 2004, but Ninetowns did not launch "World of Warcraft" until the second year.
It took more than a year.
Knowing that "World of Warcraft" is a super cash cow, Lin Xuan couldn't go online for a short time,
Can only look at Shanda, Netease is making money.
This is not Lin Xuan's character.
So, Lin Xuan started the action of burning money and recruiting people to acquire
Zulong Studio, Xishanju, as well as members of Beistorm, acquired Yuquan International Company and the development team that developed "Meteor Butterfly Sword, NET" with an additional US$20 million
It can be said that Lin Xuan spent money to build a top game development team in a short period of time.
Take Zulong Studio as an example, it is a game studio established in 1997.
It was originally founded by Li Qing, Department of Engineering Physics, Huaqing University. At that time, only two Huaqing University students joined out of interest.
These students worked hard on game engines during their school days, but it was difficult for them to develop due to funding.
Later, Chi Yufeng, the founder of Hong En Education, who also graduated from Huaqing, extended a helping hand to the team.
Therefore, Zulong Studio continuously developed the first 3D real-time strategy game "Freedom and Glory",
In 2001, games such as "Freedom and Glory 2" and "Anti-Japanese-Blood Battle on the Bund" achieved good reputation and market success.
But in the domestic game market at that time, piracy and stand-alone games could not support Zulong at all.
Until 2004, Zu Long saw that he had no money to pay his salary.
At this time, Yuanhang Technology immediately issued a purchase offer to Zulong Studio.
Yuanhang Technology acquired Zulong Studio for only 8 million Chinese coins.
It is said that when Chi Yufeng, the founder of Hong En Education found out about it, he found the Zulong studio, but except for some Zulong staff who left,
Most of them went to Yuanhang Technology.
After all, compared to Yuanhang Technology's huge Internet company, Hong En Education is really too small.
As for those employees who left, because of the prohibition of non-compete contracts, they cannot engage in industries related to game development within three years.
So Lin Xuan really doesn't know whether the "perfect" company will appear in the future.
However, for Zulong Studio.
Lin Xuan still attaches great importance to it, and its founder Li Qing continues to be the head of the game G-Line Zulong Studio and concurrently serves as the executive director.
Because of the blessing of Yuquan International's 3D engine and development team.
The first project Zulong Studio is in charge of in the company is still the role-playing game "Perfect World".
After talking about Zulong Studio.
Let's talk about poaching corners of Xishanju.
Yuanhang Technology waved a lot of money and hired Luo Xiaoyin, the manager of projects such as "Swordsman Love Story, January Shadow Legend" and "The King of Heaven".
In the future, "Swordsman" and "Swordsman Love III" programmer Wang Wei and others.
For this reason, Lei Xiaomi, the CEO of Jinshan, was quite angry.
He was busy listing him to Jinshan, and in a blink of an eye, he saw that Xishanju lost half of its people.
No one can stand it!
However, he can't stop it, Xishanfang is a game development team under Jinshan.
He has developed excellent stand-alone games such as "Jianxia Qingyuan" and "Jianxia Qingyuan II".
But Kingsoft's main business is actually software, office software and antivirus
Qiu Bojun and Lei Xiaomi are very cautious about whether to enter the online game industry.
This also led to pioneers like Jinshan gradually falling out of the first echelon of the Internet.
However, Xishanju has become an embarrassing department in Jinshan.
The development of stand-alone games does not make money, and companies that develop online games are unwilling to invest.
Therefore, when people from Yuanhang Technology went to the Jinshan headquarters to poach people with high salaries, most of the people in Xishanju went to Yuanhang Technology.
If Lin Xuan didn't want to be too hostile because of the face of Lei Xiaomi, a senior,
Enough is enough. It is estimated that the entire Xishanju can be translated to Yuanhang Technology.
However, in terms of game development, JX Love Game P belongs to Jinshan.
So even if Lin Xuan recruited most of the people from Xishanju, there is no way to develop "Jianxia Qingyuan Online Edition".
No, although it is impossible to develop "Swordsman Love"
However, the members of Xishanju are very good at martial arts games,
Lin Xuan sent people to Gangjiang through Jack Ma's relationship, and spent 1 million Hong Kong dollars to buy the game adaptation rights of "Dragon Ba Bu".
This is only one month earlier than Sohu Changyou in history.
As for the last member of the Beijing Storm, after arriving in the imperial capital at the end of August.
……ask for flowers……
David Breivik led the 15 engineers of Beistorm to familiarize themselves with the working environment first.
In addition to the crowded office environment and unaccustomed diet,
In fact, there is not much difference between the imperial capital and Silicon Valley.
However, the reason why they are willing to come to the florist is because of the promise made to them by Elizabeth Kelly of Polaris Capital,
Yuanhang Technology will invest huge sums of money in game development regardless of cost.
However, they were soon overwhelmed by their boss's creativity.
Because the first project their boss asked them to develop was a sandbox game.
What is a sandbox game? In fact, it is a type of game and a branch of simulation games.
Also sometimes called a simulation sandbox game,
The core of the game is "freedom and openness". The game usually has no obvious goal. The player can play a role (the protagonist), run around at will or do anything within the scope of the game theme.
This kind of game has a relatively large open scene, and you can move freely in the game world, and most of the game methods are non-linear.
In fact, it is the usual highly liberalized game. Players can choose the main line and branch tasks at any time, or they can choose to simply hang out and enjoy the scenery without doing anything.
And Beistorm’s first project is a game called “My World”
The most peculiar thing is that the entire game world is composed of various blocks, players can destroy them, and they can also use their own blocks to build things at will.
In order to survive and develop in the game, players need to obtain resources through logging, mining, hunting, etc., and create weapons and tools through the synthesis system. As the game progresses, players are self-reliant and gradually build a home of their own.
And the core of this game is freedom.
When David Breivik received the project proposal, he was immediately attracted by the setting of "My World".
As a big player who has developed games such as "Diablo 2" and "Warcraft 3".
When I was at Blizzard before, I don’t know how many games I played.
Once there are good games in the world, their biggest hobby is playing games.
Even so, however, David Breivik never thought of such an idea as Minecraft.
As a game developer and game veteran, he can imagine how cool it will be once the game is developed.
Even in "My World", according to the setting, it can only reach 2-bit pixels,
But that doesn't stop it, it's a good piece of the game.
Because of "Minecraft", David Breivik and other North Storm members were immediately impressed after they came to the voyage.
And these people then started the research and development of "Minecraft".
To be honest, this game is estimated to be able to meet players soon.
Because of this game, the creator Markus Alexey Poisson spent only $5 and took 6 days to complete.
In the end, the $5 game "Minecraft" was acquired by Microsoft for $2.5 billion in 2014.
But in fact, the total global sales volume of "Minecraft" has reached 200 million, and the sales volume is 5 billion US dollars. Microsoft is equivalent to directly earning 2.5 billion US dollars.
(PS: The new book asks for an ending, flowers, evaluation votes, your support is the author's motivation 6).
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