Create a great era of e-sports

"Mr. Cen, this game has developed extremely rapidly and has amazing potential. The gameplay is very different from the popular online games now. It is full of confrontation and entertainment. We must pay attention to it." Zhang Yiming warned: "Especially Mo Yu. , has his own understanding of the operation of this kind of game, he proposed the concept of e-sports, and has carried out many actions to this end, hoping to turn e-sports into a professional competitive sports event.”

"I once went to Jingzhou for inspection. As the base camp of Moyu games, many people in the society there have had great changes in their views on electronic games. With the official endorsement, the e-sports event launched by Mo Yu has already attracted people. I think this is a very profitable profession and can be used as a direction for future planning in life, so I think we at Tianxing should pay attention to this aspect, and if necessary, we can make early arrangements to seize the market. "

"The future of e-sports will be very bright, and the game "Gods and Gods", which is the foundation of e-sports, also has great prospects."

As the owner of a game company with the largest market share and largest scale in the country, Cen Fucheng naturally has a good vision.

With Zhang Yiming beside him to give advice, he had already arranged to develop a MOBA online game of the same type.

"Yiming, how is the development progress of "Battlefield" now? Can it be launched online?"

"battlefield".

A game developed by Tianxing that is modeled on "Gods and Gods". The gameplay is very different. The game map is similar. It is also a three-way hero battle. The hero has four skills plus passive, and also has the same summoner skills. The general framework is similar, but it has been modified. There are differences in details, but the gameplay is very similar.

Although there are official platforms in this world to supervise the game industry, the gameplay of MOBA games does not constitute plagiarism and infringement. Otherwise, there would be no online games in the world, because everyone would play the same online games.

The gameplay of "Battlefield" is similar to that of "Gods and Gods", but the skills, heroes, and background stories in the game are different.

If we really go to court, we may be able to lose some money, but the game cannot be taken off the shelves.

"The development has been completed and is in the testing stage. When the testing is completed, it will be online soon." Zhang Yiming said.

"That's it"

Cen Fucheng narrowed his eyes and asked, "Can you catch up with this year's CJ?"

CJ, the China International Digital Interactive Entertainment Products and Technology Application Expo, is led by the official platform and cooperates with the official Shanghai Magic City. It is held from the end of July to the beginning of August every year. It is a major event in the domestic game industry. It attracts many domestic and foreign game manufacturers to participate in the exhibition every year. , will also attract many players to play.

Zhang Yiming thought for a while: "CJ is scheduled to be held very soon. With the current development progress of "Battlefield", we should be able to catch up."

"As long as we can catch up with CJ." Cen Fucheng nodded: "I am going to officially launch "Battlefield" on CJ. Since this type of game has such a market, Tianxing of course wants a piece of the pie."

"Not bad." Zhang Yiming said: "According to my analysis, this type of game will reach a very high level in the future, and the leading works will not be inferior to the current MMORPG online games."

In this world, the most popular ones currently are 3D free and open world-view online games led by Yamaguchi-san, followed by games such as turn-based, racing, basketball, and dancing. However, e-sports has not even sprouted, let alone MOBA. This popular type of e-sports.

Zhang Yiming’s vision is indeed very strong, but he still underestimated the future of MOBA games.

That is not comparable to MMORPG online games. In the future, MOBA will cover hundreds of millions of players and become popular all over the world. No game is worth mentioning in front of it.

"Are you so optimistic?" Cen Fucheng asked.

"Of course." Zhang Yiming affirmed: "I am convinced that this new gameplay will definitely have a place in the gaming industry in the future."

"Then it seems that we have spent huge sums of money to develop "Battlefield"." Cen Fucheng said with a smile: "Do you have any ideas about the operation of "Battlefield"? When CJ was launched, it was the time to accept the market test. "Gods and Gods" now accounts for most of the market, how can we win over users?"

"Moyu Company's method of promoting offline competitions? E-sports events?"

"It's hard to say." Zhang Yiming shook his head: "Although according to my investigation, the e-sports competition organized by Moyu Company has indeed had a great promotion effect on this kind of game, but we also have to see the huge funds spent behind it. expenditures and the current realities of the environment.”

"Current public opinion in China is inherently biased against online games. Holding offline competitions is time-consuming and labor-intensive. It costs a lot and has little effect. In addition to winning the favor of players, at present, the rewards are not proportional to the efforts. We need to Continue to observe."

Cen Fucheng said in confusion: "But didn't you just say you were optimistic about the future of e-sports?"

"It's very promising." Zhang Yiming nodded: "The future of e-sports must be promising, but I don't think it is necessary to enter in a big way now. We can plan in advance in this regard, and it is not a problem to make a small fuss to leave an impression. , but for offline large-scale events, we should let the fishing companies wade through the water first, and then we can help them cross the river."

In his heart, he admired the e-sports proposed by Mo Yu.

But from a comprehensive perspective, the Internet cafe competition of "Gods and Gods" is time-consuming and labor-intensive. Although players of the game like it very much, it does not change the overall environment enough.

Since Mo Yu wants to promote e-sports, Tianxing can launch the same type of games and follow suit, but he is unwilling to stand out in a big way.

After all, the social reality is there. Tianxing is not like Moyu. It has a big business and many games under its umbrella. One mistake in decision-making may affect all the games of the whole company, so the gain outweighs the loss.

Therefore, he thinks that he can keep up with this type of games, but for e-sports, he is optimistic, has a promising future, and can join, but there is no rush now. This is his idea.

"Feel them across the river?" Cen Fucheng thought thoughtfully: "My opinion is similar to yours. If I make too much noise, I'm afraid it will attract criticism. I still remember what happened a few years ago, so I have to be careful."

He recalled a few years ago, when the public’s criticism of gaming was the loudest.

The officials immediately stepped down, severely reprimanded several large game companies, and issued large fines.

At that time, everyone in the game industry was silent, and it was called a cold winter in the industry.

Naturally, Tianxing also suffered huge losses. On the board of directors, some people even proposed dormancy or even transformation.

However, later on the ban was relaxed more and more, and the officials from the Magic City personally stepped in to support. In the end, Cen Fucheng finally persisted, and Tianxing did not fall, still ranking first.

Zhang Yiming was also frightened after hearing this.

“It was really scary at the time, but in the end we persevered and were able to reach our current position. However, that incident also taught me that if you take the first step, you may get crabs or you may get a ticket. Because of this, That’s why I decided to let Moyu Company go first. Even if they really find a way out, they can still catch up with Tianxing’s strength.”

"good."

Cen Fucheng smiled and said: "I agree with your analysis. In this case, just go ahead and do everything according to your ideas. If you need any support, just come to me and I will give you my full support."

"A fishing company? Let them take the first step. They are very strong and are powerful challengers, but they are not strong enough in front of Tianxing. We are not afraid of any challenge."