Create a great era of e-sports

During the communication with Jay Chou's team, Mo Yu hoped that Jay Chou could not only write songs and perform, but also serve as the spokesperson for "Gods and Gods" to help build momentum.

As a result, Yang Qiu mentioned it several times, and the other party agreed to the first two items, but he never let go of the subsequent endorsements.

Even though he proposed to come and visit the company, he never mentioned the endorsement matter.

Analyzing from these aspects, Mo Yu knew that there must be obstacles in the middle.

Although Jay Chou successfully endorsed LOL in his previous life, it is a different world now and there must be differences.

So he spent the whole journey inquiring about Jay Chou in this world, and finally learned that there was not much difference in personality and that he also liked playing games, so he took him to the memorial hall to express his feelings and try to persuade Jay Chou.

Director Jay asked: "Help you? How?"

""Gods and Gods" needs a spokesperson, and I think you are the most suitable candidate, Jay." Mo Yu detailed it one by one: "I like playing games, have many fans, are famous, and are talented. If I can sign you as the spokesperson , then "Gods and Gods" will definitely develop well in the future!"

"In the communication between you and me, we have talked about the endorsement for a long time, but you have never let go. I don't know what happened in the middle, but through this memorial hall, you should also know my thoughts about the future. I don't know you. Are you willing to help?”

Jay Chou shook his head and sighed.

"I had no problem with being an endorser of Gods and Gods , but my team didn't."

"They believe that the current public opinion in online games is not very good. If I endorse games, it may affect my current image, so they did not mention it."

As early as when he received the invitation from Moyu Company, Jay Chou's assistant reminded him of this matter. During the subsequent discussion, his team also felt that endorsing games was not a good choice.

"Mr. Mo, to be honest, the endorsement fee you gave me is indeed very high, but to me, it is just a few more concerts and one more endorsement. Why should I take the risk of being scolded for these things? ?”

When Mo Yu heard this, he instantly understood Jay Chou's concerns.

In his previous life, Jay Chou endorsed LOL, and that was 15 years ago.

The social environment at that time had long since changed, and the reputation of online games was much better. At least it was not as serious as now, when teenagers who like to play games are regarded as being addicted to drugs, and a word like Internet addiction was coined.

At that time, many games hired spokespersons, including beauties, handsome guys, comedians, Hong Kong stars, and all kinds of stars.

Moreover, Jay Chou had just gotten married at that time, and his career was no longer as prosperous as it is now, and began to slowly decline.

LOL is sweeping the world, suppressing the world, and has no rivals.

At that time, the highest number of domestic simultaneous online players in LOL had exceeded 7 million. What was needed was no longer to attract players, but to improve oneself and improve one's skills. Penguin said that it wanted to find a matching international superstar as a spokesperson.

And Jay Chou is the most suitable.

Having swept the music scene for more than ten years, it is the youthful memory of a generation.

If the two can come together, it is simply a strong cooperation and success.

What now?

The environment, money, Jay Chou's own image, career achievements, public opinion, and the height of the game itself are all incomparable to previous lives. The times are different, the world is different, and even if the subjects are the same, they have created two different results.

"I understand your concerns." Mo Yu sighed: "The current environment is indeed not very good. Many parents blindly believe that the reason for their children's failure is caused by online games, and there are monsters and monsters who come out to support them for their own selfish desires. With this view, the higher-ups are unwilling to take action to manage it. The combination of these aspects has resulted in the current results.”

"However, I believe that as a game enthusiast, you should be able to understand the mood of the majority of players."

"They are just playing games but they are scolded by others. Even if they enter an Internet cafe, they are regarded as gangsters. But they just want to play a few games happily with their friends. What's wrong with that?"

"Perhaps as a game company boss, it seems a bit hypocritical for me to say these words, but you have also seen everything in this memorial. No matter what my true thoughts are in my heart, I always stand with all the players and have the same goal. !”

"Jaylen, although you are a big singer, you can also be regarded as one of the players. I now sincerely invite you to be the spokesperson of "Gods and Gods"."

Mo Yu plays the emotional card.

Jay Chou is well-known and has many fans. He is deeply loved by fans and has a very large fan base in China. Under his endorsement, the Emma electric car sold 7.5 million units a year, directly breaking the historical record and helping the company to successfully go public.

If "Gods and Gods" can hire him as the spokesperson, there will be no problem in publicity and promotion. In the future, there will be no need to place any advertisements. All that is needed is Jay Chou's one sentence from time to time, which will immediately make ten news items and save a lot of money. Know how much the company spends on advertising.

As expected, Director Jay couldn't bear it anymore and opened his mouth, but swallowed his words of rejection under Mo Yu's sincere eyes.

After thinking about it, he tentatively said: "Mr. Mo, please don't rush the endorsement matter now. I want to think about it later."

When Mo Yu heard this, he said anxiously: "Jaylen, you contribute and I contribute the money. What's wrong with strong cooperation?"

Jay Chou opened his mouth to argue, but Mo Yu immediately interrupted: "Don't worry, after signing the endorsement contract, you only need to be responsible for cooperating with the publicity. If there is any bad impression, our company will do our best to help you tide over the difficulties! "

Jay Chou didn't know the future, but Mo Yu had a rough idea.

Sooner or later, the reputation of online games will gradually disappear. In the next few years, everyone will buy houses and make money. Who the hell will care about online games?

The general environment has changed a long time ago!

Making money is the way to go!

Coupled with the growth of the main force born in the 1990s, there is basically no resistance except for some old stubborns and the monsters from Yuzhang Academy.

It can be said that Jay Chou's endorsement will hardly have any impact on himself. Even if it does, it won't make a big fuss. It's really not a big problem!

Jay Chou hesitated again.

After much deliberation, I still can't make up my mind.

He turned around to ask the assistant and others who were following him, but found that at some point, they had all left, and he and Mo Yu were the only two people in the memorial hall.

When Mo Yu saw this, he knew that it was time to break through Jay Chou's defense line, and immediately pursued the victory: "If you agree to endorse, I will pay you every penny of the reward, and I can even pay more. Please don't refuse!"

Ten seconds later.

Chairman Zhou sighed: "Okay!"

After all, the main reason is that he actually has this idea himself, and he is not opposed to the endorsement matter. He was dismissed by other members of the team before, but now Mo Yu has come forward like this, playing the emotional card and visiting the memorial hall and saying When there was a problem, he helped to solve the problem and added money. A combination of punches made him completely biased towards Mo Yu. After thinking about it, he still couldn't resist it.

"I agreed to the endorsement, but I want to add one more thing. If this endorsement may have any irreparable impact on me, I hope that Moyu Company can fully cooperate to solve the problem. If the solution cannot be solved, the contract will be unconditionally terminated."

He was still a little worried.

Mo Yu didn't care.

He has a good idea of ​​the future development. Jay Chou's worry is not unreasonable, but it is really unnecessary!

Mo Yu said happily: "Okay, as a gentleman says, a horse is hard to catch. When will the contract be signed?"

"It's up to you!"

The next day.

The best recording studio in Jingzhou.

Mo Yu didn't care about the looks of the team members around Jay Chou, and smiled and said hello.

"Good morning Jay, how was your rest last night?"

Director Jay Chou looked back and knew that he was wrong, but since he had already agreed to the promise, there was no reason to change it, so he could only ignore it and turned around to talk to Mo Yu.

“It was a very comfortable stay!”

"Last night I used Master Yi's Zhiqi Renxia skin in the hotel, and I actually got five kills!"

"I've never bought this skin before, but I didn't expect it to feel so good. It's so handsome!"

Mo Yu smiled and said: "This skin is a limited-time skin created by the designer based on the concept of knights in martial arts novels. Many players who have purchased it have reported that it feels really good!"

"Indeed." Jay Chou replied: "Skill release, operation, and level A are very smooth, very easy to use!"

The two chatted and laughed with each other, and couldn't stop talking about the game.

After a while, I entered the recording studio and started singing and recording the audio of "Conquest" using professional equipment.

Listening to Jay Chou's singing, Mo Yu was truly amazed.

The song "Battle" starts with a strong drum beat, combined with piano, bass, guitar and other instruments, and is supplemented by the clanging guzheng. The intro part alone instantly captures the audience's ears, as if they are really in the stadium. , surrounded by tens of millions of spectators, are about to take the stage to face the exciting scenes of masters from all walks of life!

The subsequent chorus describes in detail the protagonist's champion attitude as he faces powerful enemies on the field, fights vigorously, and finally wins!

The overall tone of the song is passionate and youthful, giving people a strong sense of being there.

The song is over.

Mo Yu clapped vigorously, and the rainbow farts came one after another.

"Sounds good!"

"Absolutely amazing! Absolutely amazing!"

"This song is so well written that the scalp of those who listen to it will be numb, their blood will surge, and they will get goosebumps!"

Jay Chou burst out laughing, obviously enjoying it very much.

"Haha, I think so too!"

The guests and hosts enjoyed themselves and the scene was extremely harmonious.

That afternoon.

Witnessed by professional lawyers, the two parties signed a three-year super endorsement contract worth 80 million yuan, and soon rushed to shoot an advertising video.

The specific content is roughly a promotional video in which Jay Chou played "Gods and Gods", and then found himself traveling into the game, winning the game after a hard battle, and then traveling back to the real world.

As soon as this video was shot, it was immediately posted by Mo Yu on major web pages, video websites, and logged into the game client.

As soon as the ad goes live.

Instantly caused an uproar!

The player community is proud that even figures like Jay Chou endorse our games, how awesome!

Fan groups also poured into the game in large numbers because of Jay Chou's endorsement, increasing the total number of game users.

Many manufacturers in the industry did not expect that Mo Yu actually made such a big move and invited Jay Chou to be the spokesperson, and they were caught off guard!

All in all, "Gods and Gods" once again set off the Internet and attracted a lot of attention!

Just when the game was in a fuss because of Jay Chou's endorsement, at 9 pm on October 15th, as the last game came to an end, all the games in the Jingzhou Cup qualifying stage were played, and the fourteen who finally qualified The team rosters are all confirmed!

Regarding Jay Chou's endorsement in LOL, some say the friendship price is 2 million, some say 20 million, and some say 200 million. Some people say that Jay Chou's endorsement fee is 12 million/2 years. It was also found that he endorsed Emma and said it was 30 million/year. , anyway, I couldn’t find the exact data, so I took a random value and didn’t care about it.