Create a great era of e-sports

Imperial capital.

"Mr. Mo, the internal test was a great success."

Yu Sheng's voice came from the mobile phone, and he couldn't hide his joy.

"A total of 10,000 internal beta activation codes have been issued for this internal test. According to player feedback, there are currently no major BUGs in CSGO. There are only some minor errors and unreasonable map settings. All have been repaired and will not have any impact at all. The game runs normally."

"Several anchors who entered this internal beta have also conducted live broadcasts. User feedback has been good and they have all developed great interest in the game."

"Based on the current trend, I believe that after officially entering open beta, CSGO will quickly have at least 100,000 players, and the subsequent growth rate is even more difficult to predict."

Yu Sheng was extremely happy.

In addition to testing game bugs, the third internal beta is mainly used to investigate the market.

As a result, the market feedback was very good. Those live broadcast rooms of CSGO attracted a large number of users every day, and the discussion on the Internet was very high.

And not only domestic, but also foreign countries have issued a number of internal test accounts.

It is also very popular, even more popular than in China depending on the situation.

Long-term differences in living environment and culture have made FPS games more popular among players abroad than at home.

Yu Sheng was originally worried that CSGO would not be able to go abroad. However, he never expected that foreign players had higher expectations for the game than domestic players.

Some people have already spontaneously made videos and posted posts online to promote it.

Things are looking great.

"Very good!" Mo Yu said happily: "Finally, it lives up to expectations. The company will release another popular product!"

He let out a long breath, and the last worry in his chest disappeared at this moment.

For Mo Yu, the biggest fear is that the game in his previous life will not adapt to the climate in this life. Fortunately, CSGO is still the same.

Judging from the internal testing data alone, the future situation will not be inferior to the previous life.

However, he knows that now is not the time to relax, and must not be careless. He must take advantage of this internal beta to fix all the problems found, pay close attention to the quality of the game, and strive to be a blockbuster in the public beta.

"Yu Sheng, although the current situation is very good, we cannot relax yet. We should continue to take our time step by step. When the open beta is reached, it will be the time to actually go to the battlefield."

"Understood." Yu Sheng replied: "I have arranged for someone to keep an eye on it. If there are any problems, they will be solved as soon as possible."

"Then I'm relieved." Mo Yu nodded and said, "I'm in the imperial capital now, so it's not that convenient to command and dispatch. However, the pre-heating publicity has been arranged. You go to Director Chang of the Marketing Department and ask him to He will arrange the preliminary marketing work and continue to maintain the current popularity."

"Okay!" Yu Sheng replied, and then asked: "What about the finance side?"

"Don't worry, I'll make the arrangements." Mo Yu said: "First spend 2 million offline to make Handong a good base camp. Director Chang will make overall arrangements online."

The aroma of wine is also afraid of deep alleys.

Although the official platform is such a powerful tool, marketing and publicity are also indispensable.

Various webpage advertisements, soft article promotion, live broadcast promotion, offline posters, wall painting, banners, and promotional activities are all indispensable. However, compared with offline, online promotion effect is better and more intuitive.

The marketing team specially formed by Moyu Company is led by a person named Chang Kejing. This person has rich experience, many channels, and is very capable in this regard.

"clear."

Yu Sheng hung up the phone happily and continued to work enthusiastically.

Mo Yu put away his phone and turned around and walked into an office.

"Mr. Mo, look at his face, something good has happened?"

A middle-aged man was waiting for him in the conference room.

This person's name is Cao Qingfeng, the CEO of Sina and a top student at Fudan University. He used to be a financial journalist. Later he studied abroad and obtained dual master's degrees in journalism and accounting. He is very powerful.

It was under his impetus that Sina Weibo, a propaganda tool destined to become famous on the Internet, was about to emerge.

The reason why Mo Yu was not in Jingzhou was that he came to the imperial capital to discuss important matters with Cao Qingfeng.

He got off the plane, without contacting anyone, and went straight to Sina Tower with his entourage.

When we arrived at Sina Headquarters, there were already people waiting downstairs, and we didn’t even need to make an appointment.

This is also because we have cooperated with Sina many times before. We invested a lot of advertising and journalist fees, and hired people to publish articles promoting e-sports on Sina's website. There is a deep relationship between the two parties.

"There is a good thing. The internal testing data of one of the company's games is good, and the feedback from players is good."

Mo Yu sat down and chatted face to face with Cao Qingfeng on the sofa.

"It seems that the gaming industry is about to experience another major earthquake." Cao Qingfeng said with a smile.

Mo Yu said: "Mr. Cao is too flattering."

"It's not a compliment, it's a fact." Cao Qingfeng shook his head and said: "Who in the domestic and foreign gaming circles doesn't know the name of Moyu Game? A game that has become popular all over the world is unprecedented. It can be called an industry myth. It even launched an e-sports competition. , tens of millions of viewers, hundreds of millions in bonuses, big-money, big-movements, it’s an eye-opener and completely subverts past perceptions!”

“Not only in the gaming industry, but also in the Internet industry, I’m afraid there’s no one who hasn’t heard of the name Moyu Game.”

Cao Qingfeng blew hard.

But what he said was true.

Moyu Game and its famous name are definitely the most famous in the national Internet in recent years. In just two years, the company has rushed from being unknown to its current position. It not only produces games but also develops ecology and events. Big moves are frequent, and annual revenue is close to that of many established game companies.

In the current domestic Internet industry, game manufacturers are definitely the richest ones.

"It's all just flattery from peers." Mo Yu waved his hand: "Let's not talk about this anymore, let's get back to business. Sina is planning to launch a software called Weibo, right?"

Cao Qingfeng sat up straight, his face uncertain, and said in surprise: "Huh? Who said that?"

Sina Weibo is still in the development stage, but development has basically been completed.

According to the historical process of the previous life, it was not launched until at least August this year. Then, through various means, the number of users soared rapidly. In just one year, the number of users soared to 50 million!

However, the news has not yet come out.

Cao Qingfeng suspected that someone had leaked it, and couldn't help but look at Mo Yu, wondering what was going on.

"There is no airtight wall in the world."

Of course, Mo Yu didn't say it clearly, but found an excuse to fool him.

"No matter what, Mr. Cao, don't worry. I definitely don't have any ill intentions when I come here this time. I just want to talk about cooperation with you."

"What kind of cooperation?" Cao Qingfeng sneered: "Mr. Mo is inquiring about information privately and still wants to discuss cooperation?"

"Why can't we cooperate?" Mo Yu said with a smile: "Let's not talk about anything else, even if I heard the news on Weibo, what threat would it pose to you? I am a gamer, Sina is a portal and social network, we There is absolutely no competition between them, so why can’t they cooperate?”