Therefore, the limited production capacity is not a reason to underestimate the Sugon A1 mobile phone. According to the current popularity of the Sugon A1 mobile phone among Chinese people at this time.
Saying that the Sugon A1 mobile phone can sell 200,000 or even 300,000 units a month, no one would doubt it!
No way, this Sugon A1 mobile phone does have too many selling points that people cannot refuse.
So at this moment, the wave island mobile phone, which felt a chill behind it, could only conduct such an emergency meeting. At this time, they were frowning and discussing the Suguang A1 mobile phone.
"Everyone, this Suguang mobile phone is a threat, even though their current monthly sales peak is only 120,000 units.
However, according to this development trend, I am afraid that we may challenge our leading position in the future. "
It was Xu Lihua, the head of Bodao Cell Phone who was speaking at this time, and his brows were furrowed as he looked at the information about the Suguang A1 cell phone in his hand.
"This Sugon A1 mobile phone is indeed a threat. In some ways, it is more threatening than TLC mobile phone, which is currently the second best-selling domestic mobile phone!"
The one who spoke at this time was Xu Bo, one of the Four Masters of Bo Island, who was mainly in charge of marketing.
However, in the face of the worrying words of Xu Lihua and Xu Bo, the leaders of Bodao, Pan Jie, the vice president in charge of the R\u0026D department and one of the four outstanding Bodhisattvas, shook his head slightly and said in disdain:
"I feel that the Sugon A1 mobile phone is not a big threat, because there is a huge problem with their business strategy, the problem is that they don't seem to pay much attention to advertising and marketing!
Their mobile phones are currently selling so well, I think it is because their mobile phones can play red and white machine games.
As long as we also launch mobile phones that can play red and white machine games, they will definitely disappear from everyone after they have no special features. "
Hearing that many middle and high-level companies at the scene nodded slightly to express their approval.
What did they rely on to get their wave island phones up?
Some people say it relies on quality, but the middle and high-level executives of Bodao Mobile know that they actually rely on TV advertising marketing!
In layman's terms, the reason why Bodao Mobile can create such a miracle lies in an advertising slogan that came to mind inadvertently.
The slogan of this advertisement is "Boshima mobile phone, the fighter in the mobile phone!" Because of this sentence, the people of Daxia have confidence in the quality of Boshima mobile phones when they think of Boshima mobile phones.
After all, if you dare to call it a fighter, then the quality of this Bodao mobile phone must be very good, and the fighter is synonymous with advanced and powerful.
So as the rather brainwashing phrase "Boshima mobile phone, a fighter in a mobile phone" keeps appearing in the ears of the people all over the country, the people all over the country are full of trust in the Boshima mobile phone.
So they were able to break into the current leading position all the way, actually relying on advertising and marketing!
As for the performance and special selling points of mobile phones, to be honest, there are no core technologies or special selling points for Boshima mobile phones.
After all, the chip is imported, the screen is also imported, the lithium battery is domestically produced, and the technology of the mobile phone is also imported from the Ransi Sagem mobile phone company.
It can be said that apart from the mobile phone main board and the casing are produced by ourselves, Bodao mobile phone is actually just a mobile phone assembly factory!
In this case, there is no inherent difference between the Bodao mobile phone and other mobile phones. The Bodao mobile phone can sell so well because of advertising marketing!
At this time, facing a Sugon mobile phone that seems to pay little attention to advertising and marketing, and has not even advertised on TV stations, many middle and high-level executives of Bodao Mobile do not think highly of Suguang mobile phone.
I think that Suguang mobile phone only has the advantage in the short term. Once Bodao mobile phone is taken seriously, then Suguang mobile phone will definitely disappear from everyone.
At this time, facing Pan Jie's disdainful words, Xu Bo, who is in charge of sales, frowned and said:
"The Sugon A1 mobile phone can play red and white machine games is indeed the biggest selling point of this mobile phone, but the ultra-high quality of the Sugon A1 mobile phone and its resistance to falling and crushing are also one of its selling points. We need to pay attention to this."
Faced with Xu Bo's words, many middle and high-level officials at the scene nodded slightly.
One of the major considerations for consumers when considering buying a mobile phone is quality, and multi-functionality takes a secondary place compared to quality.
After all, no matter how many functions there are, if the quality of the mobile phone is too poor, it will definitely not work. You can’t buy a father back.
Therefore, the reason why the Sugon A1 mobile phone is so popular at this time is that its good quality and durability also account for a large factor.
At this time, Xu Lihua, the head of Bodao Mobile, seemed to have thought of something, and then said with a serious face:
"Whether it is the ability to play red and white machine games or the quality and durability, we have to learn from their advantages. Only in this way can our Boshima mobile phone further defeat Nokia and Motorola!
So far, our wave island mobile phone has only performed well in the field of low-end mobile phones, and the sales of mid-range mobile phones and high-end mobile phones have been dismal. This time I think it is an opportunity! "
Hearing this, Xu Bo, who is in charge of sales, immediately nodded in agreement and said:
“Indeed, it’s okay that our wave island mobile phones have not sold well for high-end mobile phones so far, and even the sales of mid-range mobile phones have not increased.
This time, if we can create a mobile phone that can play red and white machine games and is of good quality and can withstand shocks and pressures, then we may be able to truly enter the mid-range market. "
In this regard, Xu Guang, one of the last wave island four masters, also nodded in agreement:
"That's true. If the Sugon A1 mobile phone can gain a firm foothold in the terminal market, so can we. After all, we are the leader in domestic mobile phones!"
"In this case, let's set up a project to develop a new mobile phone next."
At this time, Xu Lihua, the head of Bodao Mobile, also made a decision to develop a new mobile phone, with determination in his eyes that could not be refuted.
"I have no opinion."
Xu Guang, one of the Four Masters of Bo Island, naturally nodded in agreement and did not object.
Boshima Mobile is currently building a factory with an annual output of 15 million mobile phones. Although it is short of money, it is not so short that it cannot use the money to develop new mobile phones.
"I support."
Xu Bo, who is in charge of mobile phone sales, expressed his support for the development of new mobile phones.
"I support."
Pan Jie, who looked down on Suguang Technology just now, also made a decision to support it. After all, he just proposed to make a mobile phone that can play red and white machine games. How could he object at this time.
Regarding this, Xu Lihua showed a satisfied smile, and then said with a hearty smile:
"Okay, in this case, the development of a new mobile phone is settled."
Hearing this, the other three masters of Bo Island all nodded their heads in approval.
However, Xu Bo, who was in charge of sales at this time, seemed to have thought of something, and he frowned and said:
"Dawn Technology is currently building a new factory with an annual output of 12 million mobile phones, which is only slightly weaker than our factory with an annual output of 15 million mobile phones.
It can be seen that Suguang Technology is really ambitious, we should cause them some trouble, and not allow them to develop steadily. "
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