Depressive Screenwriter
#153 - develop
Fan-driven movies don't have that kind of staying power on the second day. Besides, not all viewers of fan-driven movies are fans. If the movie isn't good, a 0-star rating from a casual viewer has a greater impact on the movie's score than ten 10-star ratings from fans!
A 9.0 rating indicates that the movie is highly recognized by film audiences.
Moreover,
a 9.0 rating is the highest among the movies released during the summer season so far.
Now, the media and film critics in Xia Country can't sit still.
[Screenwriter Su Yan transitions to the film industry, and his first work achieves promising results! "The Garden of Words" earns over 72 million in two days, and the movie is likely to exceed 100 million in total box office revenue in its first three days!]
[Su Yan transitions to the film market, and his new film "The Garden of Words" receives rave reviews! Does a genius who never fails really exist in this world!]
["The Garden of Words" defies skepticism. Among television stars who have transitioned to the film industry in the past five years, Su Yan's first work has the best performance! Su Yan's works continue to achieve impressive results in the film industry!]
["The Garden of Words" achieves the highest rating in the summer film market. Like Su Yan's TV series, it has incredible word-of-mouth, dominating its contemporaries!]
[Su Yan's works may underperform due to niche appeal, but they have never suffered a collapse in口碑! This was true of his previous TV series, and it's also true of the movie "The Garden of Words."]
["The Garden of Words" experiences a dark horse rise in the two days since its release, with box office results showing a counter-attack trend.]
[Major media organizations have significantly raised their total box office predictions for "The Garden of Words" before its release from below 110 million to around 350 million. It can be confirmed that Su Yan's new movie has not only completely eliminated the risk of losses but will also bring considerable profits to Dimension Pictures Production Company!]
Sakurajima, Tokyo.
In a rented office building, Su Yan, Shen Qianli, Gu Qingyuan, and Shinozaki Ikumi, along with director Shi Peihua, were filming the love scenes between Kanji and Rika in "Tokyo Love Story," but they were somewhat absent-minded early in the morning.
During breaks, they gathered together.
But the discussion wasn't about the filming of "Tokyo Love Story" in the morning or the plot of "Puella Magi Madoka Magica" in the afternoon.
Instead, it was about the release of "The Garden of Words" in the Sakurajima region and mainland China today.
"On Sunday, it had 19% of the screenings. Currently, the total box office in Xia Country has exceeded 80 million, and "The Garden of Words" alone contributed over 20 million," Shinozaki Ikumi said with a slightly strange voice.
Honestly, she had imagined this scene before the release of "The Garden of Words."
Scenarios like breaking 100 million in three days and a final total box office exceeding 300 million.
For "The Garden of Words," a work with a total investment of 40 million, it would already be a huge profit.
After all, due to initial marketing investment issues, the company invested a large sum of money in marketing. After the company communicated with the distributor, Tianxing, its box office revenue share was also extremely high.
42% of the total box office is the share that Dimension Pictures Company receives from this movie.
For Su Yan, the theoretical break-even point for this movie is 90 million.
However, considering the tax issues related to film revenue, the real break-even point is above 100 million.
Before the release, a bunch of media outlets in Xia Country predicted the box office of Su Yan's movie, with the most optimistic media only predicting that the movie could barely break even relying solely on box office revenue.
If they really wanted some profit, they would have to rely on online broadcast copyright fees, disc copyright fees, and peripheral merchandise.
But Shinozaki Ikumi really didn't expect...
"The Garden of Words" was even more exaggerated than her best-case scenario.
Don't look at movies like "Gun Grave" and "Firefly," which were released before July, having a box office of 80 to 90 million on their opening day.
But what were their investments, what was their marketing, and their screening share on the opening day exceeded 50%. The theaters themselves were investors, and the theater owners treated these movies like gods of wealth, giving them screenings like crazy.
"The Garden of Words"...
In this schedule where a bunch of small and medium-sized investment movies were piled up, it only managed to grab 19% of the screenings on the third day of release, and it still managed to have a daily box office of over 40 million. This could already be considered a major hit.
"If "The Garden of Words" really exceeds 350 million at the box office, wouldn't its revenue be almost as good as our "Line Walker"? Is there that much of a difference between the revenue of TV series and movies?" Gu Qingyuan was also a little dizzy.
After all, she is the female lead of this movie. With the success of "The Garden of Words," it's certain that her income from GG endorsements will increase again.
Shen Qianli looked at Gu Qingyuan with a hint of envy in her eyes.
The idea that movie stars have a higher status than TV stars also exists in Xia Country.
Although they don't necessarily earn more money than TV stars, this concept still exists in these industries in Xia Country.
Shen Qianli had tried to develop in the film industry many times two years ago, but the capital in the film industry wasn't interested in her and wasn't willing to invest money in her!
And Gu Qingyuan easily accomplished what she had always been unable to do.
Starring in a movie and completing a gorgeous debut in the film industry!
Although she had become good friends with Gu Qingyuan in the year she had known her, she still couldn't help but feel a little envious.
"You can't say that. TV series have diverse profit channels, but our company's business expansion is too small right now. For example, the three major TV stations, in addition to being able to broadcast their self-produced dramas on their own online platforms, also have GG fees from TV stations, GG placement fees, overseas TV station copyright fees, and copyright fees for disc products. There are also many online broadcasting platforms overseas. But if you want others to introduce our works and collect copyright fees, you also have to establish good cooperative relationships with them..." Shinozaki Ikumi said.
"Our company has to slowly build these up. "Line Walker" only earned 180 million in our hands. But in the hands of the three major TV stations, the profits would exceed three times that amount."
Su Yan nodded slightly upon hearing this.
There was no way around this. The profit channels of a film company owner like him were naturally not as good as those of the three major TV stations.
These big TV stations are just huge signboards.
But filming movies is different. As the producer, Su Yan only needs to make the movie and hand it over to the distribution company and theaters for release.
Whether it's Su Yan or other large film companies, the profit share they receive from each yuan of box office revenue generated by their own works is similar.
That's why there's the illusion that the profits of "The Garden of Words" are so terrifying that they're about to catch up with "Line Walker."
"But this situation is temporary," Shinozaki Ikumi looked at everyone present, especially Su Yan.
"Our company has been expanding recently, and many business personnel and departments are also being established. With Su Yan's current status in the Xia Country film and television industry, he is also qualified to negotiate cooperation terms with major overseas TV stations and online broadcasting platforms. When "Tokyo Love Story" is broadcast, the profit methods our company can rely on for this work will be much greater than during the "Line Walker" period, and the profit margin will definitely increase."
Shen Qianli felt a little uncomfortable hearing Shinozaki Ikumi say "our company" so often.
Everyone present was a member of Dimension Pictures Company.
Except for her.
Gu Qingyuan was so favored by Su Yan, and even the female lead of her first movie was chosen for her. Was it because she was a contracted actress of Dimension Pictures Company?
Thinking of this, Shen Qianli felt a little suffocated again.
She was very grateful to her current agent, but she had complaints about her current agency.
When she was suppressed by Akasaka Yoshishi, the agency couldn't help at all. She and her agent only managed to break through this predicament after finding Su Yan.
Su Yan was very good to her, and so was Shinozaki Ikumi. Although she, Shen Qianli, didn't belong to Dimension Pictures, Shinozaki Ikumi didn't treat her like an outsider, but...
Legally, she didn't belong to Dimension Pictures now.
And Shen Qianli didn't know how long Su Yan and Shinozaki Ikumi's attitude of treating her like one of their own would last.
If only I could join Dimension Pictures Company...
Could I be the female lead in Su Yan's next movie?
Thinking of this, Shen Qianli's heart beat faster.
On Sunday, due to a significant increase in screenings, the box office of "The Garden of Words" also increased significantly, with a total box office of 58 million for the day, accounting for 21% of the box office, once again winning the daily box office champion.
For three consecutive days, the box office share had exceeded the screening share, with the highest occupancy rate during the same period, and the movie's rating rose again to 9.1 points.
Now, a large number of movie fans in Xia Country began to take it seriously.
With the volume of a small and medium-sized investment film, the total box office in its first week of release reached 130 million, and its rating ranked first among summer films.
The Xia Country media also praised it unanimously, forming a virtuous cycle.
Moreover, online forums were full of posts praising the movie as touching and the ending as thought-provoking.
A large number of casual viewers had their curiosity piqued.
Even on Monday, even though the total box office for the whole day on weekdays dropped to 72 million, "The Garden of Words" contributed 20.5 million of that.
The movie's daily box office share increased again to 28%.
Now, the situation was very clear.
From August 2nd to August 15th, there were no heavyweight new movies released in those ten days. Only after that would there be two movies with investments exceeding 100 million released. Without a doubt, those ten days were the box office period for "The Garden of Words."
Other movies during the same period couldn't pose any threat to it.
Su Yan and the Xia Country film organizations were now a little unsure about the total box office of this movie.
A major hit was unrealistic.
After all, the pace of "The Garden of Words" was a bit slow, and many impatient viewers wouldn't watch it.
It belonged to the kind of work that was a bit selective of its audience.
But the 350 million total box office predicted by a group of media organizations...
Seemed to underestimate it a bit.
Because the word-of-mouth was too good, it had a box office of 20 million even on Monday, a weekday. Although the daily box office would definitely get lower and lower later, it would definitely rebound every other weekend, and over time, it would eventually accumulate a huge box office.
For the Xia Country film industry, a movie with a total box office that was likely to be below 500 million wouldn't cause too much of a stir in the industry.
But for Su Yan personally, for Dimension Pictures Company, having a movie with this kind of result as a resume.
It directly represented that if Su Yan wanted to produce his second movie in the future.
The movie distributors that could be found, the screening treatment that the theaters would give to Su Yan's second movie, and the market and movie fans' expectations for Su Yan's second movie would change.
A movie screenwriter and actor with achievements and good word-of-mouth...
Receives different treatment in the film market!
Akasaka Yoshishi, who was far away in the Shanghai Metropolis area, was in a terrible mood these days, even though Su Yan's movie had nothing to do with him.
The better Su Yan's development, the worse his mood.
Looking at the new drama plan on his desk...
A high-quality A-level drama with an investment of 60 million.
Akasaka Yoshishi took a deep breath.
Without a doubt, under pressure from the upper echelons of the station, since Su Yan had a big move in October and another S-level drama to be broadcast next year, Akasaka Yoshishi had to make an equal response.
Must win...
Otherwise, he would have to roll off the position of minister.
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